Anyone organising coffee for a group
When several people are joining you, a pack with a clear number of waffles makes it easier to plan. Albert Heijn, Jumbo, PLUS and ALDI list packs of 10 or 12, among others; work out how many you want to serve.
Who are these packs for?
Anyone who wants to portion the waffles in advance
If you want to send them home with someone or take them with you, how the pack is arranged matters more than the total number alone. PLUS lists a Daelmans twin pack, while Jumbo offers a Kanjers pack containing four pairs of waffles.
Anyone choosing by the label
If you’re keeping an eye on sugar, nutritional value or allergens, the information for the exact product is what matters. The Netherlands Food and Consumer Product Safety Authority states that allergen information must appear on the label of prepacked foods.
What should you look for when choosing?
First decide whether the waffles will be served on the table or handed out individually. Then compare the nutritional information and ingredients of the packs that suit your needs.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Number to share | Count the waffles and check whether they are standard stroopwafels or mini ones. | When several guests are having coffee, I want to know in advance how many waffles I can put out. Around 27% of consumers prioritise having enough to share. |
| Portioning in advance | Check whether the pack contains individual waffles, minis or individually wrapped pairs. | If I’m sending them home with someone or taking them with me, I want to hand out portions without unpacking all the waffles at once. For around 20% of consumers, this is the main reason for choosing a pack. |
| Nutritional information | Compare sugars, energy, saturated fat and fibre per 100 g and, where shown, per portion. | With coffee, I want to weigh up how a stroopwafel fits in with the rest of the occasion. Around 33% of consumers prioritise this nutritional consideration. |
| Ingredients and allergens | Read the allergen information and any warnings on the exact pack. | If an ingredient needs to be avoided, I don’t want to rely on the brand name or a previous purchase. Around 20% of consumers prioritise checking the label. |
Common mistakes
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Assuming all multipacks are arranged in the same way
A bag of individual waffles works differently when handing them out from four separate twin portions, even if both packs contain several waffles.
Check both the total number of waffles and how they are packed inside. Choose twin packs if you specifically want to hand them out in pairs.
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Taking ‘less sugar’ as a judgement on the whole product
Albert Heijn compares the sugar content of its Roomboter minder suiker stroopwafels with that of its regular butter stroopwafels. This comparison alone says nothing about the other nutritional values.
Check the full nutrition table per 100 g and the amount you plan to serve.
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Assuming the allergens are the same in every variety
According to Jumbo’s product information, the Kanjers pack of four pairs contains, among other things, egg, milk, wheat and soya, and may contain nuts. Other varieties may have different ingredients.
Check the label on the exact pack every time you buy, including any ‘may contain’ information.
Brands and supermarket own-label options
Daelmans
PLUS lists Daelmans stroopwafels in a bag of 10 and a twin pack containing 8.
- The two pack formats suit sharing together and portioning in advance, respectively.
- According to the product information, the 10-count bag listed by PLUS contains wheat, soya and milk; check the label of the variety you choose.
Albert Heijn
Albert Heijn lists Roomboter minder suiker stroopwafels in a pack of 10.
- According to the product page, this variety contains 32% less sugar than AH Roomboter stroopwafels; the stated value is 23 g of sugars per 100 g.
- A comparison with one reference variety is no substitute for checking the full nutritional information, ingredients and allergens.
Jumbo
Jumbo lists, among other products, a 468 g bag of butter stroopwafels and packs of mini stroopwafels.
- This gives you the choice of a larger pack to share or smaller waffles in a different size.
- Check the number of waffles and how they are packed before buying; weight alone doesn’t tell you how many portions you can hand out.
Sondey
Lidl lists stroopwafels in its range under the Sondey brand.
- A brand worth including when comparing stroopwafels for the coffee table.
- Check the pack you choose to see how many waffles it contains and which ingredients are listed.
ALDI / Heerlijck Banket
ALDI lists stroopwafels in packs of 12, weighing 378 g, as well as Heerlijck Banket mini stroopwafels.
- The 12-count pack makes it easy to see how many you’ll have for a coffee group.
- Mini and standard stroopwafels are different sizes, so check which you want to serve.
PLUS
PLUS lists own-brand caramel stroopwafels in bags of 10, alongside other pack formats.
- The number of waffles in the caramel variety is useful when planning a coffee table.
- According to the product page, this variety contains wheat, milk and soya; check the ingredients and nutritional information for each individual product.
Stroopwafels at Joybuy
These two packs suit two ways of serving stroopwafels at a coffee break: a pack of 10 to share and a pack of 8 for anyone who wants to hand them out in pairs. Check the pack and the label of the variety you choose before buying.
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Kanjers Extra Delicious stroopwafels, 10 waffles
A pack of 10 to consider for a coffee group. If you want to hand out each waffle individually, check the inner packaging; read the label of this product for ingredients and allergens.
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Kanjers Original stroopwafels, 8 waffles
If you want to send stroopwafels home with someone or portion them in advance, this pack contains 8 waffles. According to Joybuy’s product information, they are wrapped in pairs; also check the ingredients and allergens on the exact pack.
Frequently asked questions
Which pack is suitable for coffee with several older people?
A bag with a clearly stated number of individual waffles is practical if you want to serve them together; work out how many you need based on your guests. If you want to send waffles home separately, check the inner packaging instead, for example, for twin portions.
Are stroopwafels suitable as a daily snack for older people?
Don’t make that decision based on age or packaging alone. The Netherlands Nutrition Centre advises older people to limit foods that provide a lot of energy but few nutrients, such as snacks. Consider how a stroopwafel fits into the overall diet.
Which allergens should I check in stroopwafels?
Read the allergen information on the exact pack and look out for any statements about possible traces. The Kanjers Original pack of four pairs listed by Jumbo names egg, milk, wheat and soya, among other ingredients, and warns that it may contain nuts. Don’t assume this applies to other varieties.
Does ‘less sugar’ mean the stroopwafel has been reformulated overall?
No. This wording compares the sugar content with a reference product; it doesn’t describe the full nutritional value. Albert Heijn states that its Roomboter minder suiker stroopwafels contain 32% less sugar than AH Roomboter stroopwafels. Also compare the other values and ingredients on the label.