Who is this relevant for?

Quick sugar comparers

You’re picking up spritz biscuits during a top-up shop and want to compare similar packs at a glance. The Netherlands Nutrition Centre recommends using the nutritional values per 100 g, so differences in serving sizes don’t skew the comparison.

Shoppers looking for a reduction claim

You’re not just looking for a lower sugar figure than another biscuit; you specifically want the claim ‘reduced sugar’. Check the exact wording on the pack: a difference between two regular spritz biscuit products doesn’t, on its own, mean that this claim applies.

Shoppers who check the whole label

You want to keep buying spritz biscuits, but you’re weighing up saturated fat, ingredients, allergens and portion size as well as sugar. This helps ensure that one figure doesn’t determine the whole comparison.

What should you look for when choosing?

For a quick shop, start by deciding what matters most to you: a specific reduction claim, the sugar content of regular spritz biscuits or a broader check of the label.

What to consider What to check when buying Who it matters to
Reduction claim Look for the exact claim ‘reduced sugar’ on the pack. The Netherlands Food and Consumer Product Safety Authority says this means at least 30% less sugar than in a comparable product, without a higher energy value. I want to choose spritz biscuits with a clear reduction claim, not just a lower figure than another pack. Around 46% of consumers prioritise a demonstrable reduction.
Sugar in regular spritz biscuits Compare the total sugar content per 100 g in similar spritz biscuit products; don’t use varying serving sizes as your first basis for comparison. If I’m buying regular spritz biscuits today, I want to be able to compare the sugar figures across the available packs. For around 36% of consumers, this is the main priority.
Other label information Also check saturated fat per 100 g, ingredients and allergens. Use a Nutri-Score, if one is shown, only to compare products of the same type, as advised by the Dutch government. I don’t want to focus on sugar alone, so I also check the other information on the pack. Around 18% of consumers prioritise this broader label check.

Common mistakes

  • Mistaking a lower figure for a reduction claim

    Regular spritz biscuits can contain less sugar per 100 g than another variety without the pack carrying the claim ‘reduced sugar’.

    If the claim is important to your choice, look for its exact wording. Without that claim, compare only the nutritional values shown for similar products.

  • Looking only at sugar

    The spritz biscuit products mentioned also list saturated fat and allergens. A lower sugar figure doesn’t tell you what else is in a product.

    Alongside the nutrition table, read the ingredients and allergen information on the current pack. Check fibre or a Nutri-Score only if that information is provided for the product in question.

  • Comparing serving-size figures directly

    A figure per serving may refer to a different quantity of biscuits from the serving-size figure on another pack.

    Compare per 100 g first, as recommended by the Netherlands Nutrition Centre. Then consider how much you plan to eat.

  • Treating online nutrition information as definitive

    Albert Heijn states that product information can change. This is particularly important if you’re checking for a specific ingredient or allergen.

    When you buy, check the ingredients, allergen information and nutritional values on the pack you’re actually taking home.

Brands to compare

Verkade

Worth considering if you want to compare Nobo Sprits Original with other regular spritz biscuits.

  • Verkade and Jumbo list 24,2 g of sugar and around 14,8 g of saturated fat per 100 g for Nobo Sprits Original.
  • The product information lists wheat and milk, and says the product may contain nuts and sesame. Check the current pack of the variety you’re buying.

PLUS

Worth considering when comparing regular spritz biscuits by their labels.

  • PLUS lists 21,4 g of sugar and 17,2 g of saturated fat per 100 g for Spritsen Per Wikkel.
  • PLUS gives this product a Nutri-Score of E and lists wheat, egg and milk as allergens. The sugar figure alone doesn’t tell you about the product’s overall composition.

Jumbo

Worth considering if you want to compare Jumbo Roomboter Spritsen with similar spritz biscuits.

  • Jumbo lists 21,8 g of sugar and 18,8 g of saturated fat per 100 g for Roomboter Spritsen.
  • The product information lists wheat, milk and egg, and says it may contain nuts and other cereals containing gluten. Read the allergen information on the pack.

Albert Heijn

Worth considering if you’re comparing regular AH spritz biscuits or are open to trying a different type of biscuit.

  • Albert Heijn lists 28 g of sugar per 100 g for AH Spritsen and 24 g per 100 g for AH Roomboter ronde spritsen.
  • The separate ‘sugar-conscious biscuits’ category doesn’t consist solely of spritz biscuits. Check the type of biscuit and nutritional information for each product individually.

Lidl / Sondey

Worth considering if you want to look at a pack of butter spritz biscuits while shopping in store.

  • Lidl lists 400 g packs of butter spritz biscuits as an in-store product and presents Sondey as a brand of biscuits and snacks.
  • Before comparing them with other products, check the sugar content and other nutritional values on the current pack label.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

When can spritz biscuits carry the claim ‘reduced sugar’?

According to the Netherlands Food and Consumer Product Safety Authority, this claim requires at least 30% less sugar than a similar product, while the energy value must not be higher. If you don’t see this exact claim on the pack, treat a lower sugar figure as a relative comparison with other spritz biscuits.

Should I compare sugar per serving or per 100 g?

Start by comparing sugar per 100 g in similar spritz biscuit products. The Netherlands Nutrition Centre recommends this basis because serving sizes can vary. Then consider how many biscuits you plan to eat.

Does the Nutri-Score tell me whether spritz biscuits are a good choice for me?

No. A Nutri-Score isn’t a personal verdict on a product. The Dutch government advises using the logo to compare products of the same type; also check the nutritional information and ingredients that matter to your choice.

How should I store spritz biscuits after buying them?

Store spritz biscuits in a cool, dry place and seal the pack well after opening. Follow any additional storage instructions on the pack you buy.