Choose De Ruijter Gestampte Muisjes if you’re specifically looking for anise-flavoured sprinkles for your store cupboard; the ingredients list for the 270 g pack on WorldwideHolland contains no cocoa. If you’re mainly after Fairtrade chocolate for your bread, Fairtrade Original Chocoladehagelslag Puur is a different type of topping. When buying, check the certification mark, ingredients and allergens on the packaging.
Who is this choice relevant to?
Shoppers looking for Fairtrade chocolate
You want to stock up on chocolate and consider a verifiable Fairtrade mark more important than the anise flavour and texture of crushed muisjes. Chocolate sprinkles are a different type of bread topping to consider.
Buyers of traditional muisjes
You’re specifically looking for anise-flavoured crushed muisjes to eat on bread or rusks. The ingredients list for De Ruijter Gestampte Muisjes, 270 g, on WorldwideHolland includes aniseed but no cocoa.
Shoppers comparing labels before stocking up
You want to keep several packs in your cupboard, so you check the ingredients, allergens, best-before date and storage instructions on each one. This is important even when you’re buying a familiar pack again.
What should you look for when choosing?
When choosing between crushed muisjes and Fairtrade chocolate sprinkles, start by considering the product type: anise-flavoured sprinkles and chocolate sprinkles won’t meet the same need.
Anise-flavoured crushed muisjes
A good choice if: you specifically want crushed muisjes for bread or rusks.
Consider: the ingredients list for De Ruijter Gestampte Muisjes on WorldwideHolland contains no cocoa, so don’t treat this product as Fairtrade chocolate.
Fairtrade chocolate sprinkles
A good choice if: chocolate with a verifiable Fairtrade mark is your priority.
Consider: Fairtrade Original Chocoladehagelslag Puur isn’t crushed muisjes; check the packaging to see how the certification applies to the ingredients.
| What to consider |
What to check when buying |
Who it matters to |
| Fairtrade mark |
Look for the FAIRTRADE mark on the specific pack. Fairtrade International advises checking the explanation on the back too if the mark includes an arrow. |
If you’re mainly looking to stock up on Fairtrade chocolate, you’ll want to be able to check the mark on the chocolate product you choose. This certification requirement is the priority for around 42% of consumers. |
| Type of bread topping |
Compare the product name and ingredients: WorldwideHolland lists aniseed for De Ruijter Gestampte Muisjes, while Jumbo lists cocoa solids for Fairtrade Original Chocoladehagelslag Puur. |
If you’re looking for anise-flavoured sprinkles for bread or rusks, you won’t want to accidentally buy chocolate sprinkles. The product type is the main consideration for around 33% of consumers. |
| Label and storage |
Check the ingredients, allergens, best-before date and storage advice on every pack. Also look out for any warnings that a product may contain milk. |
When stocking up, you’ll want to know whether each pack is suitable for everyone at home and how to store it. Around 25% of consumers prioritise checking labels and stock in this way. |
Common mistakes
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Mistaking crushed muisjes for chocolate sprinkles
The ingredients list for De Ruijter Gestampte Muisjes on WorldwideHolland includes aniseed but no cocoa. Jumbo describes Fairtrade Original Chocoladehagelslag Puur as chocolate sprinkles. So one type of product won’t replace the other if you’re specifically looking for anise or chocolate.
Before you buy, decide whether the anise flavour and muisjes shape or Fairtrade chocolate matters most to you.
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Assuming a retailer’s certification applies to every product
ALDI includes Fairtrade chocolate in its range, but lists Rainforest Alliance cocoa for its Kiekeboe sprinkles. A certification mentioned for a retailer’s range doesn’t tell you which mark is on the pack you’ve chosen.
Check the mark on the packaging itself. If the FAIRTRADE mark includes an arrow, read the explanation too, as Fairtrade International advises.
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Relying on an old label when stocking up
The ingredients list for De Ruijter Gestampte Muisjes on WorldwideHolland includes wheat and milk; Jumbo says Fairtrade Original Chocoladehagelslag Puur may contain milk. Always check the current label on each pack you buy.
Before buying, read the allergen information, best-before date and storage instructions on the pack.
Relevant brands and retailers
De Ruijter
De Ruijter Gestampte Muisjes is the anise-flavoured option in this comparison.
- WorldwideHolland lists ingredients including sugar and aniseed for the 270 g pack.
- The ingredients list contains no cocoa, but does include wheat and milk. Check the current pack if these ingredients matter to you.
Fairtrade Original
Fairtrade Original Chocoladehagelslag Puur is a chocolate alternative if you’re not specifically looking for crushed muisjes.
- For the 380 g dark chocolate pack, Jumbo lists at least 32% cocoa solids. Fairtrade Nederland describes the Fairtrade mark on Fairtrade Original packaging.
- Chocolate sprinkles don’t have the anise character of crushed muisjes. Check the mark on the pack you choose, and note Jumbo’s warning that this product may contain milk.
Albert Heijn
Albert Heijn’s product information describes Fairtrade Original milk chocolate sprinkles made with Fairtrade cocoa and sugar.
- The listed ingredients help distinguish these chocolate sprinkles from crushed anise muisjes.
- Albert Heijn marks this milk chocolate version as no longer in its range on its product page. Don’t base your stock planning on this product listing.
Jumbo
Jumbo provides product information for the 380 g pack of Fairtrade Original Chocoladehagelslag Puur.
- The product page states that the chocolate sprinkles contain at least 32% cocoa solids.
- The same product information says the sprinkles may contain milk. Check the current packaging when you buy.
ALDI
ALDI includes Fairtrade chocolate in its general range and also lists chocolate sprinkles separately.
- The individual product information lets you check the mark on a specific type of sprinkles, rather than relying on information about the retailer’s range.
- For its Kiekeboe sprinkles, ALDI lists Rainforest Alliance cocoa; this is not the same as a Fairtrade mark on those sprinkles.
Related products on Joybuy
Related products coming soon.
Frequently asked questions
Are crushed muisjes automatically chocolate or Fairtrade-certified?
No. The ingredients list for the 270 g pack of De Ruijter Gestampte Muisjes on WorldwideHolland includes aniseed but no cocoa. If Fairtrade chocolate is a requirement for your purchase, check the mark on a specific chocolate product.
How can I check Fairtrade certification on chocolate with multiple ingredients?
Look for the FAIRTRADE mark on the packaging and read the accompanying explanation. Fairtrade International says that a mark with an arrow refers to information on the back about the ingredients and how they were sourced.
Which allergens should I check for in these products?
Check the current label for both products. The ingredients list for De Ruijter Gestampte Muisjes on WorldwideHolland includes wheat and milk; Jumbo says Fairtrade Original Chocoladehagelslag Puur may contain milk.
How should I store chocolate sprinkles in the cupboard?
Follow the storage advice and best-before date on the packaging. For the Fairtrade Original chocolate sprinkles described here, the advice is to store them in a cool, dry place.
Is Rainforest Alliance the same certification as Fairtrade?
No. Don’t treat the two marks as interchangeable. ALDI lists Rainforest Alliance cocoa for its Kiekeboe sprinkles; if Fairtrade is a requirement for you, look for the FAIRTRADE mark on the product you want to buy.