Choose spiced breakfast cake to share with coffee or tea if you fancy a soft, aromatic treat. Check the size, nutritional information and ingredients of the variant you choose. If sourdough matters more to you than that soft texture, sourdough crispbread is a crunchy alternative, but it isn’t the same as spiced breakfast cake.
If you’d like to serve spiced breakfast cake with coffee or tea, look for pre-sliced cakes or individual portions. Peijnenburg lists 12 portions for its uncut plain variant, while Jumbo also offers pre-sliced options.
When choosing spiced breakfast cake with less sugar or no added sugar, the wording on the front of the pack isn’t enough to assess a product. Compare the nutritional information for the variant you choose, both per 100 g and per portion.
If you’re mainly looking for a sourdough product, you could also try sourdough crispbread. According to PLUS product information, Leksands Sourdough Crispbread contains rye sourdough. However, it’s crunchy, not a soft spiced breakfast cake.
First decide whether you want soft spiced breakfast cake or a crunchy sourdough product. Then check the serving format, nutritional information and ingredients for the exact variant.
| What to consider | What to look for | Who it matters most to |
|---|---|---|
| Easy to share | Check whether the cake is pre-sliced or individually wrapped, and whether you can reseal the pack once opened. | If I don’t want to use a knife outdoors, I’d rather choose a soft slice that’s ready to share. This serving convenience is a priority for around 31% of consumers. |
| Sugars and fibre | Compare sugars and fibre on a like-for-like basis: per 100 g or per portion of the same weight. Check the exact sugar claim. | I want to know what’s in the slice I choose, rather than relying on the word ‘zero’ alone; sugars and fibre are the main consideration for around 31% of consumers. |
| Genuine sourdough | Look for sourdough in the ingredients list, and check whether you’re buying spiced breakfast cake, bread or crispbread. | If sourdough is my main priority, I may be happy to choose a crunchy product instead of a soft cake. That’s the first consideration for around 23% of consumers. |
| Availability | Check that the size you want is available at the shop you plan to buy from. | For an impromptu coffee break, I want something I can pick up without having to search for ages. Around 15% of consumers prioritise this practical availability. |
PLUS states that Bolletje Plain Breakfast Cake is baked for 24 hours, but also lists raising agent E500 among the ingredients. A long preparation time alone doesn’t confirm that a product contains sourdough.
Look for sourdough in the ingredients list, then check whether the product is still the type of spiced breakfast cake you want.
According to the Voedingscentrum, spiced breakfast cake with no added sugar contains an average of 0.8 g of sugars per 30 g slice. The claim and the amount of sugars therefore answer different questions.
For the variant you choose, check both the claim and the ‘of which sugars’ figure in the nutritional information.
Sourdough crispbread is crunchy and served differently from soft, aromatic spiced breakfast cake. The presence of sourdough doesn’t make these products interchangeable.
Choose crispbread if you want that different texture; choose spiced breakfast cake if a soft slice is what you’re after.
According to Brood.net, using iodine-enriched baker’s salt is not a legal requirement. The agreement described by the bakery sector applies to Dutch bakeries producing for the Dutch market, not to imported bakery products.
If the type of salt used matters to your choice, read the ingredients list for the specific product.
A spiced breakfast cake option for anyone looking for a soft rye and spice cake. Peijnenburg’s plain variant is uncut, weighs 345 g and is described as containing 12 portions.
Jumbo offers spiced breakfast cake in a range of formats, including pre-sliced, uncut and individual portions.
ALDI describes Koek & Bakker Ontbijtkoek Zero as a 485 g pre-sliced variant with no added sugar.
Bolletje Plain Breakfast Cake, listed by PLUS, is pre-sliced and sold in a 500 g pack.
A different product category for anyone who values sourdough more than the soft texture of spiced breakfast cake. PLUS lists 3.8% rye sourdough in Leksands Sourdough Crispbread.
These products offer two different ways to serve a snack: crunchy rye crackers made with sourdough, and spiced breakfast cake for anyone who fancies a soft slice with coffee or tea. Compare the ingredients and nutritional information on the exact pack before making your choice.
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An option for anyone who’d rather have something crunchy with sourdough than soft spiced breakfast cake with their coffee or tea.
235 g pack. These are rye crackers, not spiced breakfast cake; check the pack for ingredients and allergen information.
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For anyone who wants to take a spiced cake with them, without having to cut a larger cake while out and about.
250 g pack. Check the exact sugar claim and only compare sugar levels once the pack makes the portion basis clear; the variant name alone doesn’t tell you the amount. Also check the allergen information.
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For anyone who wants to serve soft spiced breakfast cake with coffee or tea without slicing it themselves.
485 g pack of pre-sliced wholemeal cake. Check the portion basis before comparing nutritional values, and see the pack for storage instructions once opened.
No. Sourdough crispbread is crunchy, while spiced breakfast cake is a soft, spiced cake. If you want both qualities in one product, check the ingredients for the specific breakfast cake to make sure sourdough is actually listed.
It can do. The Voedingscentrum gives an average of 0.8 g of sugars per 30 g slice for spiced breakfast cake with no added sugar. For the variant you buy, check the ‘of which sugars’ figure and note the weight of each slice.
No. According to PLUS product information, this variant contains rye and wheat, among other ingredients; PLUS lists cereals containing gluten as allergens. Always check the label on the pack you buy.
No, there’s no general legal requirement. Brood.net describes an agreement for Dutch bakeries producing for the Dutch market and states that imported bakery products aren’t covered by it. Check the ingredients list if the type of salt used matters to your choice.
For spiced breakfast cake, choose a pre-sliced variant or individual portions if you don’t want to cut it outdoors, and follow the storage instructions on the pack. PLUS says that Leksands Sourdough Crispbread should be stored in a cool, dry place; keep it dry while you’re out too if you want it to stay crunchy.
