What should you look for when choosing?
Start by checking what’s allowed in the classroom or at the after-school club, and what’s suitable for the children. Then choose between a sealed portion for each party bag and a sliced loaf that you can portion yourself.
| What to consider |
What to check before buying |
Who is this most important for? |
| Allergens and rules |
Ask about the school or after-school club’s rules and check the ingredients, allergens and ‘may contain’ information on the current packaging. |
If a child can’t eat certain foods, I want to avoid giving them an unsuitable treat. An estimated 36% of consumers put this check first. |
| Ready to hand out |
Check the number of slices, the weight per slice and whether each one is individually wrapped. |
When filling lots of party bags, I want to be able to pick up one sealed portion for each child. An estimated 29% of consumers prioritise this convenience. |
| Portion size and sugars |
Compare the nutrition information per portion. If you’re choosing a no-added-sugars variety, check the other ingredients too. |
I want to give a small treat and weigh up its ingredients, without treating a sugar claim as a verdict on the whole cake. An estimated 21% of consumers make this their top priority. |
| Portioning it yourself |
Compare the size of the loaf with the number of party bags you need and decide in advance how you’ll divide the slices. |
For a larger group, I want to decide how much cake goes in each bag, even if it takes a little preparation. An estimated 14% of consumers value this flexibility most. |
Spiced breakfast cake at Joybuy
If you’re putting a portion of spiced breakfast cake in each party bag, this is a product to assess by pack size and label. Before buying, work out how many portions you need for the group.
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Snelle Jelle Breakfast Cake Less Sugar-Free, 250 g
For a party bag, the key things to consider are whether the portion suits the number of children and whether it meets the school or after-school club’s rules. Check the current packaging for the ingredients, allergens and nutrition information.
Pack size: 250 g. Don’t assume a specific amount of sugars per portion from the product name.
View at Joybuy
Frequently asked questions
Should I check with the school or after-school club first to see if spiced breakfast cake is allowed?
Before buying, ask what rules apply to the group. The Netherlands Nutrition Centre also recommends checking whether any children avoid certain products because of an allergy or religious beliefs.
Is spiced breakfast cake suitable for children who can’t eat gluten?
Don’t assume it is: the Peijnenburg, Albert Heijn, Jumbo and PLUS products mentioned here list rye or other gluten-containing cereals. Check the allergens and any ‘may contain’ warnings on the current packaging for each child.
Is spiced breakfast cake with no added sugars automatically a suitable treat?
No. That claim doesn’t tell you whether the portion is right for the group or whether the product is suitable for someone with an allergy. Check the nutrition information, ingredients and allergens for the variety you choose, as well as the school or after-school club’s rules.
How should I store an opened loaf before filling the party bags?
Follow the storage instructions and use-by or best-before date on the packaging you buy. Albert Heijn advises storing its sliced original spiced breakfast cake in a cool, dark, dry place. Jumbo advises storing its sliced spiced breakfast cake in a cool, dry place.
Does bakers’ salt mean that all spiced breakfast cake contains iodine?
No, you can’t tell that from the product category alone. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may be present in bakery products through the addition of bakers’ salt, subject to the stated conditions. Check the product information to assess the ingredients of a specific cake.