Who are these options for?

Breakfast lovers keen to share a limited-edition flavour

You’re looking for something different from the usual speculaas to enjoy over a leisurely breakfast or with a coffee. With a limited edition, though, you’ll need a back-up option in case you can’t find the exact variant.

Families looking to serve speculaas

You’re looking for a pack or filled variety that suits several people. In that case, the quantity and type of filling matter more than a limited-edition label.

Shoppers who need to check allergens

Your choice depends on the ingredients and allergens in the exact variant. A seasonal name or a label such as gluten-free doesn’t tell you whether the product is suitable for people with other allergies.

What should you look for when choosing?

First decide whether the limited-edition flavour, a filled variety to share or plain speculaas matters most. Then check the pack you actually plan to buy.

Lotus Biscoff x Tomorrowland Espresso

Best for: a breakfast where you’re specifically looking for this limited-edition espresso variety.

Consider: Lotus Bakeries describes it as a limited edition for selected European markets, so availability at your local shop isn’t guaranteed.

Seasonal filled speculaas

Best for: a breakfast where you want to share filled speculaas with several people.

Consider: a seasonal product isn’t necessarily a limited edition, and it may temporarily disappear from the range.

Plain speculaas or speculoos

Best for: a breakfast where you don’t need a specific limited-edition flavour.

Consider: speculaas and speculoos are different products. Choose the type of biscuit you want to serve and check the packaging.

What to consider What should you check? Who does this matter to?
Limited-edition flavour Compare the full product name and flavour, and check shortly before buying whether the exact variant is available. If I’m planning breakfast around one special flavour, I don’t want to come home with a different one. For around 30% of consumers, that limited-edition flavour would be the main reason to buy.
Filling and quantity Check the net weight and whether you’re choosing filled speculaas, individual biscuits or a multipack. For a table with several people, I want something to share without having lots left over. For around 30% of consumers, sharing would be the main priority.
Allergens Read the latest ingredients and allergen information, even for a variety carrying a dietary claim. If someone eating with us needs to avoid an allergen, I need to know what’s in this exact pack. For around 20% of consumers, this check would come first.
Pack size and leftovers Choose a pack size that suits the number of people eating, and check the storage advice once opened. For a one-off breakfast, I don’t want to buy more than we’re likely to use. This would be the main consideration for around 20% of consumers.

Common mistakes

  • Assuming a European announcement means it’s in stock in the Netherlands

    Lotus Bakeries describes the Biscoff Sandwich Cookie Espresso x Tomorrowland as a limited edition for selected European markets. That doesn’t tell you whether the variant is available at your local shop.

    Check the exact name and availability with your chosen shop shortly before buying. Keep plain speculaas as a back-up if your breakfast can’t depend on finding one specific variant.

  • Expecting seasonal speculaas to stay in stock

    ALDI features filled speculaas in its St Nicholas range and warns that special-buy products can sell out quickly. A previous listing at another shop doesn’t tell you anything about current stock either.

    Check whether the variety is available now and choose an alternative that also works for your breakfast.

    If you only discover at the last minute that a special-buy product has sold out, you may need to make an extra trip to the shops.

  • Taking a dietary claim to mean all allergens have been checked

    Gluten-free doesn’t automatically mean free from almonds or eggs. Allergens also vary between recipes and fillings.

    For every relevant allergy, read the latest packaging for the variety you’re buying. Don’t rely solely on the product name or an old shop listing.

  • Treating filled and unfilled speculaas as the same product

    A pack of filled speculaas with almond paste and a pack of baker’s speculaas differ in product type and contents. Looking only at the pack size won’t help you choose what to serve at breakfast.

    First decide whether you want a filling and how many people will be eating. Then compare the contents of varieties within the product type you’re looking for.

Brands and shops to consider

Lotus Biscoff

Worth considering if you’re specifically looking for the Biscoff Sandwich Cookie Espresso x Tomorrowland. Lotus Bakeries announced this variety as a limited edition.

  • The announced edition has a distinctive espresso flavour.
  • The announcement for selected European markets doesn’t confirm stock at a shop in the Netherlands.

Albert Heijn

The speculaas range is a useful place to look if you’re after plain or filled speculaas rather than a limited-edition flavour.

  • The range includes filled speculaas, speculaas chunks and Lotus products.
  • Check the current product and the information on the packaging before choosing.

Jumbo

A useful reference for baker’s speculaas and how it differs from filled varieties.

  • The Jumbo Baker’s Speculaas product page lists a 600 g pack and product information.
  • Some filled speculaas pages say that those varieties are no longer available online.

ALDI

Worth considering if you’re looking for seasonal filled speculaas to share with several people.

  • ALDI lists a multipack of filled speculaas, 2 × 250 g, among other products in its St Nicholas range.
  • Being part of a seasonal range doesn’t guarantee that a special-buy product is still available.

Lidl

A shop to check for its current range or leaflet if you’re looking for an alternative.

  • Lidl publishes leaflets and features general speculaas and speculoos products.
  • Check the exact variety and availability: a general range page doesn’t confirm a specific limited edition.

Plain speculaas and speculoos on Joybuy

These products suit the plain speculaas or speculoos option for Sunday breakfast. Choose according to the type of biscuit and the quantity you need; the products shown here aren’t the announced Lotus Biscoff x Tomorrowland edition.

Hellema Smoeltjes Speculaas, 8 pieces, 200 g

Hellema Smoeltjes Speculaas, 8 pieces, 200 g

A plain speculaas option if you’d like a pack of eight for breakfast. Check the latest packaging if you have allergies.

View at Joybuy
Lotus Biscoff Speculoos Biscuits, 250 g

Lotus Biscoff Speculoos Biscuits, 250 g

For anyone looking for speculoos biscuits to enjoy at breakfast, rather than the Biscoff x Tomorrowland espresso variety. The pack contains 250 g; check the latest allergen information if it’s relevant to your choice.

View at Joybuy
g'woon Almond Speculaas, 400 g

g'woon Almond Speculaas, 400 g

A speculaas variety with almonds for anyone who’d like to share a different flavour from plain baker’s speculaas. The pack contains 400 g; check the latest allergen information for everyone who’ll be eating it.

View at Joybuy
g'woon Baker's Speculaas, 600 g

g'woon Baker's Speculaas, 600 g

Plain baker’s speculaas to consider if you’re looking for a 600 g pack for breakfast. Decide whether that amount suits the number of people eating, and follow the storage advice on the packaging.

View at Joybuy
De Ruiter Baker's Speculaas, 450 g

De Ruiter Baker's Speculaas, 450 g

A plain baker’s speculaas option for sharing at breakfast or enjoying with a coffee later. The pack contains 450 g; check the latest packaging if you have allergies.

View at Joybuy

Frequently asked questions

Is the Biscoff x Tomorrowland espresso variety definitely available in the Netherlands?

No. Lotus Bakeries’ announcement only confirms a limited edition for selected European markets. Supermarketscanner lists a 150 g variety at Albert Heijn, but check availability with your own shop before planning breakfast around it.

Which allergens should I check in speculaas?

Check the latest packaging for the allergens that matter to the people eating it. The Netherlands Food and Consumer Product Safety Authority explains the mandatory allergen labelling on packaging; ingredients and allergens differ between the product examples mentioned, depending on the variety and filling.

Is gluten-free filled speculaas also suitable for someone with a nut allergy?

Not automatically: gluten-free doesn’t tell you whether nuts are present. For the exact filled speculaas, check both the ingredients and any warnings about other allergens on the latest packaging.

How should I store speculaas left over after breakfast?

Follow the storage advice on the packaging you bought. Jumbo recommends keeping its baker’s speculaas in a cool, dry place and, once opened, in an airtight biscuit tin; a filled variety may need different storage.