Who are you buying for?

Gifts for a shared breakfast

You’re looking for enough biscuits for several people. A large pack of bakers’ speculaas or a pack with plenty of biscuits could work well if everyone is sitting down to eat together.

Gifts for a small breakfast or coffee

You want an amount that suits a small breakfast hamper or a coffee break. Check both the weight and the way the pack is arranged, such as whether it contains individual portions.

Buyers who need to check the ingredients

You need the information for the exact variant you’ve chosen. Wheat, soya and almonds feature in the products described, but not all speculaas has the same ingredients.

What should you look for when choosing?

First decide whether the recipient would like to serve biscuits, share filled speculaas or use a spread as a topping. Then choose an amount that suits the breakfast.

What to considerWhat to check when buyingWho is this important for?
Size for sharing Compare the net weight and, if stated, the number of biscuits. Also check the storage instructions once opened. If several people are having breakfast together, I want to be able to put enough biscuits on the table. Roughly 31% of consumers prioritise having enough to share.
For a smaller occasion Check how the pack is arranged and how many biscuits you want to serve at once. For a small hamper or coffee with breakfast, I don’t want to choose an amount that doesn’t suit the occasion. A compact portion that’s easy to serve is the main priority for around 25% of consumers.
Product type Check whether it’s biscuits, filled speculaas or speculoos spread. Spread needs something to be spread on. I want the gift to suit the recipient’s breakfast: something to share, or a topping for bread. For around 19% of consumers, the product type is the first thing they consider.
Label and portion Read the current ingredients, allergens and nutritional information per 100 g and, if provided, per portion. If the ingredients or amount per portion matter to the recipient, I want to be able to check the exact variant. Label checks are a priority for around 25% of consumers.

Common mistakes

  • Choosing the biggest pack without considering breakfast

    A 600 g pack may suit several people, but it could be too much for one recipient or a small breakfast hamper.

    Think about how many people will be eating, then compare the weight and, where available, the number of biscuits.

  • Assuming all types of speculaas are interchangeable

    The filled speculaas described contains almonds and almond paste; wheat and soya are listed in the ingredients for the Lotus Biscoff product described. Ingredients vary between products.

    Read the current label on the product you’re buying, especially if someone needs to avoid an allergen. The Netherlands Food and Consumer Product Safety Authority (NVWA) highlights that allergens must be listed in the ingredients.

  • Choosing speculoos spread when you need biscuits

    Aldi describes Sam Speculoos Pasta as a spread for bread or a topping. A jar is therefore suited to a different occasion from individual biscuits served with coffee.

    Choose spread when you’ll be serving bread or toast; choose biscuits if you want to put the gift straight onto a plate.

  • Applying the nutritional information for one biscuit to every pack

    The Netherlands Nutrition Centre gives an average of 33 kcal and 1.9 g of sugars for a 7 g speculaas biscuit. The weight and nutritional values may differ for another product.

    Use the nutrition table and any portion information on the pack you’re actually giving.

Brands and retailers to consider

Lotus Biscoff

Offers speculoos biscuits and speculoos spread for different breakfast occasions.

  • For its classic biscuits, Lotus Bakeries lists pack sizes including 3 × 125 g and 20 × 2 biscuits.
  • Check the ingredients for the variant you choose; wheat and soya are listed in the ingredients information for the 250 g biscuits described.

Albert Heijn

Offers several types of speculaas, including a 600 g pack of bakers’ speculaas.

  • The different types and pack sizes let you choose between a large sharing pack and other options.
  • Albert Heijn recommends checking the pack, as product information such as ingredients and nutritional values can change.

Jumbo

Offers bakers’ speculaas and speculaas chunks with almonds.

  • The packs described are 600 g of bakers’ speculaas and 450 g of chunks with almonds.
  • If you choose the chunks with almonds, check that the ingredients are suitable for the recipient.

Lidl

Offers 600 g of bakers’ speculaas for anyone looking for a large pack of classic biscuits.

  • The stated weight can help you choose for a shared breakfast.
  • Lidl lists this item as available in store only; check availability at your local branch.

Aldi

Offers classic bakers’ speculaas, filled speculaas and Sam Speculoos Pasta.

  • Aldi lists Biscotto bakers’ speculaas at 600 g, filled speculaas at 2 × 250 g and speculoos spread at 400 g.
  • The filled variant described contains almonds and almond paste; check the label and what’s available in store.

Speculaas and spreads at Joybuy

These products suit different ways of serving a sweet breakfast: speculoos spread as a topping and speculaas biscuits in a range of pack sizes. Choose according to the occasion and check the information on the pack.

Lotus Biscoff Spread, 400 g jar

Lotus Biscoff Spread 400 g

For a breakfast where the recipient would like to use speculoos spread as a topping. The jar contains 400 g; choose biscuits if you want to serve the gift without needing anything to spread it on.

Check the current ingredients and allergens on the pack.

View at Joybuy
Bolletje Ball of Shaking Bellies Speculaas, 300 g

Bolletje Ball of Shaking Bellies Speculaas 300 g

A 300 g pack of speculaas for anyone looking to give biscuits as part of a sweet breakfast. Check the pack to make sure its contents and ingredients suit the occasion.

View at Joybuy
Lotus Biscoff Speculoos Cookie, 250 g

Lotus Biscoff Speculoos Cookie 250 g

Biscuits for a smaller breakfast or coffee break, in a 250 g pack. The ingredients described include wheat and soya; check the current label before serving.

View at Joybuy
g'woon Bakers Speculaas, 600 g

g'woon Bakers Speculaas 600 g

A 600 g pack for serving speculaas at a shared breakfast. It may be a generous amount for a small gift, so choose a size to suit the number of people eating and check the label.

View at Joybuy
De Ruiter Bakers Speculaas, 450 g

De Ruiter Bakers Speculaas 450 g

A 450 g pack for sharing classic speculaas at breakfast or with coffee. Joybuy’s product information recommends storing it in a cool, dry place and resealing the pack tightly after opening; check the label too.

View at Joybuy

Frequently asked questions

What size pack of speculaas is suitable for breakfast with several people?

A larger pack may be suitable if several people will be eating, but choose an amount that works for the whole breakfast. Albert Heijn, Aldi and Lidl offer 600 g packs of bakers’ speculaas; Aldi says its Biscotto pack contains 48 biscuits. As well as the weight, compare the number of biscuits if this is stated on the pack.

What should I check when giving filled speculaas as a gift?

Read the ingredients and allergens for the exact variant you’ve chosen. The Aldi 2 × 250 g pack described contains almonds and almond paste; don’t assume another product has the same ingredients.

Can speculoos spread replace biscuits at breakfast?

Yes, if the recipient would prefer a topping for bread or toast rather than biscuits to serve straight away. Aldi describes Sam Speculoos Pasta as a spread for bread or a topping; it serves a different purpose from a plate of biscuits with coffee.

How should I store speculaas after opening?

Follow the storage instructions on the pack you’ve bought. Joybuy’s product information for De Ruiter Bakers Speculaas 450 g recommends storing it in a cool, dry place and resealing the pack tightly after opening; check the label for other variants.