Which toast base is right for you?

For serving topped bites

If you want each piece of toast to suit its topping, slicing the bread yourself gives you that flexibility. Albert Heijn Allerhande uses diagonally sliced, toasted bread as a base.

For those specifically looking for sourdough

A product name such as Jos Poell Sourdough Toast, listed by Albert Heijn, helps you search for exactly what you want. If the ingredients or types of grain matter to you, check the packaging too.

For checking ingredients and allergens

If a guest has a food allergy, check both the toast and the toppings before serving. The Netherlands Food and Consumer Product Safety Authority highlights the importance of clear allergen information on labels.

What should you look for when choosing?

First decide whether you want to serve small, uniform pieces of toast or choose the shape yourself to suit the toppings. Then check the information for the bread or toast you’re actually buying.

What to considerWhat should you check?Who is this important for?
Shape and size Think about how much room the toppings need and whether you want to serve small pieces of toast or slices of bread cut to your preferred shape. I want to match the toast on the plate to the toppings. Presentation is the top priority for around 31% of consumers.
Sourdough as a flavour choice Read the product description and ingredients list; don’t assume you know the full ingredients from the word ‘sourdough’. I’m specifically looking for a sourdough option for this dinner, but I want to know exactly what I’m buying. This flavour choice comes first for around 31% of consumers.
Ingredients and allergens Check the latest packaging for both the toast and the toppings. For unpackaged bread, ask for allergen information. Check which type of salt is used if that matters to you. If a guest has a food allergy, I need to be able to check the ingredients before serving. This is the main consideration for around 23% of consumers.
Preparation Check whether the toast you want is available and decide whether you have time to slice and toast the bread. If dinner is about to start, I want to know how much preparation the toast requires. Around 15% of consumers give convenience the highest priority.

Common mistakes

  • Assuming you know the ingredients from the word ‘sourdough’

    The name alone doesn’t tell you which types of grain or allergens the product contains, or which type of salt it uses.

    Before buying, read the ingredients and allergen information on the latest packaging.

  • Checking allergens in the toast only

    Toppings are part of what you’re serving too. The Netherlands Food and Consumer Product Safety Authority stresses that allergens must be clearly shown on the label.

    Ask guests about allergies in advance, read the labels on the toast and toppings, and ask for allergen information when buying unpackaged products.

  • Assuming ‘artisan’ or ‘organic’ tells you which salt is used

    These descriptions don’t tell you whether baker’s salt has been used in the bread.

    Check the ingredients list or ask the seller if the type of salt matters to you.

  • Forgetting to allow time for toasting

    If you’re using bread you’ve sliced yourself, you’ll also need to allow time to toast and top it.

    Plan to slice and toast the bread shortly before adding the toppings and serving. Albert Heijn Allerhande suggests using a griddle pan, the oven grill or a toaster.

Brands and shops to consider

Jos Poell

Albert Heijn lists Jos Poell Sourdough Toast as a packaged product.

  • The product name makes it easy to search specifically for sourdough toast.
  • Check the latest packaging for the ingredients, allergens and features of the variant you’re buying.

Albert Heijn

Albert Heijn has a category for toast and crackers. Allerhande also explains how to toast bread yourself.

  • The recipe offers a way to prepare toast if you want to choose the shape yourself.
  • Toast and crackers in the same shop category don’t necessarily have the same ingredients as sourdough toast.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Can I use sourdough bread instead of ready-made toast?

Yes, if you want to choose the size and shape to suit your toppings. Albert Heijn Allerhande explains how to toast diagonally sliced bread until golden in a griddle pan, under the oven grill or in a toaster.

Do I need to check the allergens in sourdough toast?

Yes. If you or a guest has a food allergy, check the information for the exact toast and toppings before serving. Read the latest packaging; for unpackaged bread, ask for allergen information.

How can I tell whether the bread contains baker’s salt?

You can’t tell from the word ‘sourdough’. Check the ingredients list for packaged bread, and ask which salt is used for unpackaged bread.

Does the word ‘sourdough’ tell me which ingredients the toast contains?

No. You’ll need to check the information for the exact product to find out what it contains. Check the ingredients and allergens on the latest packaging rather than drawing conclusions from the product name.