If you’re looking for wholegrains and fibre
You want a crunchy snack and look beyond the sourdough label to check the type of grain used and the fibre per 100 g.
Choose wholegrain sourdough crispbread if you want a dry, portable snack and fibre is important to you. Ultra-thin sourdough toast is a better fit for a small, crisp base for toppings; choose fresh sourdough bread if you prefer a bread-like texture and can buy it shortly before eating. Compare the ingredients, fibre and salt per 100 g, and allergen information for each product: the word ‘sourdough’ alone tells you none of these things.
You want a crunchy snack and look beyond the sourdough label to check the type of grain used and the fibre per 100 g.
You’re looking for a small, ready-to-use base for toppings, without having to slice or toast bread first.
You prefer a bread-like texture to dry toast and can pick up a loaf from the shop before your snack.
First decide whether you want a dry, crunchy snack or fresh bread. Then compare the nutritional information and ingredients of products in the form that suits how you’ll use them.
| What to consider | What to check | Who it matters to |
|---|---|---|
| Wholegrains and fibre | Check the ingredients and compare fibre per 100 g; sourdough doesn’t automatically mean wholegrain. | If I mainly want to choose wholegrain and fibre, I want to be able to check this on the label. This is the most important consideration for around 36% of consumers. |
| Crunchy convenience | Check the product type, portion size and storage instructions. | For a quick snack with no preparation, I want something crunchy that I can take with me and top straight away. This convenience comes first for around 29% of consumers. |
| Fresh bread | Check whether the bread is available in store and whether the quantity suits when you want to eat it. | If I prefer a bread-like texture, I can time my purchase to fit a trip to the shop. Freshness and that texture are the main priorities for around 21% of consumers. |
| Label information | Read the current allergen information, compare salt per 100 g and check which type of salt was used if you want to know. | When ingredients or allergens influence my choice, I don’t want to rely on the product name. Checking the label is the top priority for around 14% of consumers. |
The products reviewed vary in fibre content. Jumbo lists 21 g of fibre per 100 g for Leksands Sourdough Crispbread and 19 g for Wasa Sourdough Rye; Melba Rustic Dark lists 4.8 g per 100 g. So the way a product is made doesn’t tell you how much fibre it contains.
Check the ingredients and compare the fibre per 100 g before choosing based on form and flavour.
Albert Heijn lists 1.9 g of salt per 100 g for Jos Poell Sourdough Toast. Jumbo lists 1.2 g per 100 g for each of the Wasa and Leksands crispbread products reviewed. A small size won’t show you this difference.
Compare salt per 100 g and also consider how much you’ll actually eat as a snack.
The sourdough options reviewed contain cereals that contain gluten. Other allergens or possible traces also vary by product.
If you have an allergy or coeliac disease, check the current allergen information on the packaging. Don’t judge whether a product is suitable based on the word ‘sourdough’.
According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. So you can’t tell which salt has been used from the words bread, toast or sourdough.
For packaged products, check the ingredients for baker’s salt or iodised salt. For unpackaged bread, ask the baker which salt was used.
These examples show how much sourdough products can vary as a morning snack. The properties mentioned apply to the specific products, not to every product from each brand.
Sourdough rye crispbread as a dry, crunchy base for snacks.
Wholegrain sourdough crispbread for anyone looking for a hearty cracker.
A small piece of toast with sourdough in the ingredients.
Ultra-thin toast for anyone looking for a small, crunchy base for toppings.
Fresh sourdough bread as an alternative to packaged toast or crispbread.
This crispbread suits anyone looking for a dry, crunchy sourdough snack. If you prefer ultra-thin toast or fresh bread, you’ll be choosing a different product type.
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A crunchy base for a snack with toppings, with no need to slice or toast bread.
The product information for Wasa Sourdough Rye lists wholegrain rye, 19 g of fibre and 1.2 g of salt per 100 g. The product contains cereals that contain gluten; if you have an allergy, check the current packaging.
No. Sourdough doesn’t automatically tell you how much wholemeal flour or fibre a piece of toast contains. Check the ingredients and compare the fibre per 100 g if these details are important to your choice.
Follow the storage instructions on the packaging and seal an opened pack tightly. For Wasa Sourdough Rye, Jumbo recommends storing it in a cool, dry place, away from sunlight, heat and moisture.
Don’t assume so: the sourdough products reviewed contain cereals that contain gluten. Check the current allergen information for the specific product; the Netherlands Food and Consumer Product Safety Authority points out that allergens must be listed on the label.
No, you can’t tell from the product name. According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. For packaged products, check the ingredients list, or ask which salt was used for unpackaged bread.