Choose a croissant for your Easter brunch as a sourdough croissant only if sourdough is specified for that exact product. Butter or an artisan look doesn’t prove it’s sourdough. Then check the ingredients for your guests, the number of croissants and the preparation instructions.
You want the croissant you choose to be explicitly described as sourdough. If you’re buying from a bakery, check this for the specific croissant; a reference to sourdough bread elsewhere in the range isn’t enough.
You want to serve several croissants warm, so you’ll need to check the quantity, any defrosting time, baking time and how much oven space you have.
Check the ingredients and allergens for each product to make sure they suit your guests’ needs. Even with a vegan croissant, you still need to check separately for gluten.
First, look for sourdough to be mentioned for the croissant itself. Then decide which ingredients, preparation method and pack size will suit your Easter brunch.
| What to consider | What should you check? | Who is this most important for? |
|---|---|---|
| Verifiable sourdough | Look for sourdough to be mentioned specifically for the product. If you’re buying an individual croissant, check that the description applies to that product. | If sourdough is why I’m choosing this croissant, I don’t want to rely on the bakery’s image. For around 36% of consumers, verifiable sourdough is the top priority. |
| Ingredients and allergens | Check the ingredients and allergens for the exact product, even if it’s sold as vegan. If it’s sold unpackaged, ask for allergen information before buying. | When I’m buying croissants for guests with dietary requirements or allergies, I need to be able to check what’s in them. For around 29% of consumers, this is their first concern. |
| Preparation and serving time | Check whether the croissants need defrosting or baking, and follow the timings and oven temperature on the product’s own packaging. | I want to serve the croissants warm without clashing with the rest of my brunch preparations. Ease of serving is a priority for around 21% of consumers. |
| Number of croissants | Compare the number of croissants and the pack weight with how many you want to serve your guests. | For a larger group, I want to know in advance how many packs I’ll need. Having enough croissants is the main consideration for around 14% of consumers. |
A butter croissant can be a good fit for Easter brunch without being a sourdough croissant. For example, the product information for a small PLUS butter croissant lists yeast; this doesn’t prove that sourdough is used.
Before comparing other features, check whether sourdough is mentioned in the product description or ingredients for the croissant itself.
The vegan sourdough croissant by Van der Westen Organic listed by Hofweb contains, among other things, wheat, wheat gluten and spelt. Vegan doesn’t mean gluten-free.
Read the ingredients and allergen information for the exact product. The Netherlands Food and Consumer Product Safety Authority says customers must also be given information about allergens in unpackaged food.
A pack of five 70 g croissants calls for different portion planning from a pack of four croissants with a total weight of 180 g. The numbers alone also don’t tell you how much preparation is needed.
Count the portions you need, check the weight and find out before buying whether the croissants need defrosting or baking.
Hofweb lists a vegan organic sourdough croissant by Van der Westen Organic for baking at home.
This sourdough bakery lists a butter croissant on a product page in its sourdough bread category.
Fort Negen describes its croissants as hand-rolled and laminated with butter.
Jumbo’s croissant range includes butter, plant-based and frozen options.
PLUS provides product information and defrosting and baking instructions for its small butter croissant.
This pack can help you plan how many croissants you’ll need for Easter brunch. If sourdough is essential for you, check the ingredients for the exact product before choosing.
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The pack of four is handy when you’re planning how many croissants to serve at your Easter brunch.
Total weight: 180 g.
Check the ingredients if you’re specifically looking for sourdough, and follow the preparation instructions on the packaging.
No. The vegan sourdough croissant by Van der Westen Organic listed by Hofweb contains, among other things, wheat, wheat gluten and spelt. To check either of these qualities, read the ingredients and product information for the exact croissant you want to buy.
Ask for allergen information for that specific croissant before buying. The Netherlands Food and Consumer Product Safety Authority says sellers must inform customers about allergens in unpackaged food.
Follow the instructions on the packaging for the product you choose, and make sure you have enough oven space. For the small PLUS butter croissant, the product information specifies 20 minutes to defrost, followed by 14 ± 2 minutes of baking at 170 ± 10 °C. Other croissants may have different instructions.
