Which option is right for you?

Hosts looking for an artisan croissant

If you’d like to serve croissants from a local baker, ask whether those particular croissants are made with sourdough. The fact that a baker also sells sourdough bread doesn’t tell you what raising agent they use in their croissants.

Planners who want to choose when to serve them

If you’re buying for a group, the pack size and the storage, defrosting and preparation instructions are key. Choose an option that suits your freezer space and planned serving time.

Shoppers checking ingredients for their guests

If a guest has an allergy, or you have a specific requirement about sourdough or iodised salt, check the information for the individual product. Read the current packaging or ask the seller about the croissant you want to buy.

What should you look for when choosing?

Local baker

A good fit if: you’re looking for an artisan croissant and can ask how it’s made before you buy.

Bear in mind: a baker who sells sourdough bread doesn’t necessarily make croissants raised exclusively with sourdough.

Packaged croissants

A good fit if: you want to check the pack size and ingredients while shopping for your group.

Bear in mind: Jumbo lists both sourdough and yeast in its Butter Croissant, so sourdough as an ingredient doesn’t mean the croissant is raised without baker’s yeast.

Frozen croissants

A good fit if: you want to prepare them closer to serving time.

Bear in mind: allow for freezer space and defrosting time. For the frozen option reviewed, Jumbo says not to refreeze the croissants after defrosting, and to prepare and eat them within 24 hours.

First decide whether the sourdough method, serving time or ingredients for your guests matter most. Then check the individual product.

What to consider What to check before buying Who it matters to
Sourdough and raising agent Check whether yeast is listed alongside sourdough; ask a baker what is used to raise the croissant itself. I want to know how the croissant for my barbecue was made, not just whether the baker sells sourdough bread. For around 40% of consumers, a preference for sourdough is the deciding factor.
Pack size and timing Compare the pack size, preparation method and instructions for after defrosting. If guests are arriving at different times, I want to plan the croissants around when they’ll be served. For around 40% of consumers, convenience for a group comes first.
Ingredients and allergens Check the current label or ask the seller about allergens and, if it affects your choice, the salt used. I’m buying for guests whose food allergies I need to take into account, so I don’t want to rely on a general product name. For around 20% of consumers, checking the ingredients comes first.

Common mistakes

  • Assuming sourdough on the label means the croissant is made without yeast

    Jumbo’s Butter Croissant lists both sourdough and yeast. So if you’re specifically looking for a croissant made without baker’s yeast, don’t rely on the word ‘sourdough’ alone.

    Read the ingredients list or ask the baker what raising agent is used in the croissant itself.

  • Leaving allergen checks until after you’ve shopped for the group

    The croissants reviewed list ingredients including wheat and milk; the frozen option reviewed also contains egg. Allergens can vary from one product to another.

    If a guest has a food allergy, check the current packaging. For unpackaged croissants, ask the seller for allergen information before you buy.

  • Assuming every croissant contains iodised salt

    According to the Netherlands Nutrition Centre, using baker’s salt in bread isn’t compulsory. The fact that Jumbo’s Butter Croissant lists iodised salt tells you nothing about the salt used in other croissants.

    Look for iodised salt or baker’s salt on the packaging, or ask the baker what salt was used in the croissant.

  • Defrosting frozen croissants without planning when to serve them

    For the frozen Jumbo croissants reviewed, they must not be refrozen after defrosting and must be prepared and eaten within 24 hours.

    Plan how many croissants you need, your freezer space and when you’ll serve them, following the instructions on the packaging you buy.

Brands and product ranges to consider

Albert Heijn

Albert Heijn’s croissant range includes fresh, bake-at-home and frozen products. This gives you different ways to plan croissants alongside the rest of your barbecue shopping.

  • The range includes products such as original and butter croissants.
  • If you’re specifically looking for sourdough, check the ingredients of the individual croissant; the category label doesn’t tell you whether it contains sourdough.

Jumbo

The Jumbo butter and frozen croissants reviewed list sourdough as an ingredient. The product information also distinguishes between a standard pack and an option that you keep frozen.

  • The Butter Croissant lists sourdough, yeast and iodised salt, so you can check for these specific ingredients.
  • Sourdough in the ingredients list doesn’t mean the Butter Croissant is made using sourdough alone. Follow the frozen option’s own storage and defrosting instructions.

PLUS

PLUS offers Korenlanders Kleintje sourdough bread: a small, part-baked multigrain loaf if you’d like something to top for the barbecue and don’t need it to be croissant-shaped.

  • The product information lists 9% sourdough and baker’s salt for this particular bread.
  • This is sourdough bread, not a croissant. If a guest has an allergy, check the current ingredients and allergen information.

Joybuy croissants for your shopping list

This selection is a four-pack of butter croissants for your barbecue shop. Check the current packaging to make sure the ingredients and preparation method suit what you want to serve.

Pack of g'woon butter croissants, 4 pieces, 180 g

g'woon butter croissants, 4 pieces, 180 g

A pack of four croissants for anyone who wants to plan the number they need for a barbecue. Check the current ingredients, allergens and preparation instructions before buying, especially if you’re looking for a particular sourdough method or buying for guests with allergies.

View at Joybuy

Frequently asked questions

Does sourdough in a croissant mean it contains no baker’s yeast?

No, you can’t tell that from the mention of sourdough alone. For example, Jumbo’s Butter Croissant lists both sourdough and yeast. Read the ingredients list or ask the baker what raising agent is used in the croissant itself.

How can I check allergens when buying croissants for guests?

Check the allergen information for each individual product before you buy. According to the Netherlands Food and Consumer Product Safety Authority, this information is on the label of prepacked products and must be made available in another way for unpackaged products. If you can’t see it, ask the baker.

Does every croissant in the Netherlands contain iodised baker’s salt?

No, don’t assume that it does. The Netherlands Nutrition Centre says that using baker’s salt in bread isn’t compulsory, so check the ingredients of the croissant you’re buying or ask the seller what salt was used.

When should I defrost frozen croissants for a barbecue?

Defrost your croissants according to the instructions on the packaging, and choose an amount that suits when you’ll serve them. For the frozen option reviewed, Jumbo says to store it at -18 °C, not to refreeze it after defrosting, and to prepare and eat it within 24 hours of defrosting.