Who is a small pack useful for?

Anyone who doesn’t need much breakfast cake

If you only need breakfast cake for a few lunches, a smaller size may suit your household better. Jumbo lists 280 g of Naturel, while PLUS lists 345 g of Peijnenburg Naturel. Check that you’ll finish the pack before its use-by date, too.

Parents packing food for nursery

What you can pack depends on the nursery’s rules. The Netherlands Nutrition Centre advises parents to agree with their childcare provider on what their child eats and drinks.

Anyone who needs to check for allergens

According to Jumbo, its 280 g Naturel contains gluten, rye and wheat. The 285 g Peijnenburg Glutenvrij listed by PLUS contains milk and lupin. So always check the exact version on the current packaging.

What should you look for when choosing?

First, check what the nursery allows and which allergens you need to consider. Then choose a size and portion format to suit the number of lunches you’re packing for.

What to consider What should you check? Who is this most important for?
Pack size Compare the net weight with how often you plan to pack breakfast cake, and check the storage instructions. If I only pack breakfast cake now and then, I don’t want to be left with a large loaf once it’s been opened. A small stock is the top priority for around 29% of consumers.
Allergens and nursery rules Ask what the nursery allows and read the allergen information on the packaging of the exact version. If it’s gluten-free, check for other relevant allergens as well. If there are rules about food or allergens, I need to know whether this particular breakfast cake is allowed. This is the top priority for around 29% of consumers.
Portion format Decide whether you’d rather slice it yourself or pack individual portions; check the number of pieces and the weight per portion. For one lunch, I want to be able to pack a portion without having to slice it there and then. Around 21% of consumers put this convenience first.
Ingredients Compare the ingredients and nutritional information for the exact versions, ideally per 100 g and per portion. If I’m choosing between Naturel, wholemeal and other versions, I want to know what’s actually in them. Ingredients are the main consideration for around 21% of consumers.

Common mistakes

  • Packing regular breakfast cake without checking first

    According to Jumbo, its 280 g Naturel contains gluten, rye and wheat. The nursery’s rules may also affect what you’re allowed to pack.

    Read the label on the pack you’re using and check with the nursery in advance to find out which products are allowed.

  • Assuming gluten-free means free from all allergens

    According to PLUS, its 285 g Peijnenburg Glutenvrij contains milk and lupin. So the gluten-free label doesn’t tell you whether this version is suitable for other allergen restrictions.

    As well as checking the gluten-free label, read the full allergen information on the exact pack.

  • Assuming breakfast cake always contains iodised baker’s salt

    According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. So you can’t tell what’s in a breakfast cake just from the product category.

    If the type of salt matters to you, check the product information for the exact version or ask the manufacturer.

Brands to consider

Peijnenburg

PLUS lists 345 g of unsliced Peijnenburg Naturel and 285 g of unsliced Peijnenburg Glutenvrij.

  • The 345 g Naturel version is a smaller option if you don’t need a large loaf.
  • According to PLUS, the gluten-free version contains milk and lupin; check that these allergens are permitted under the nursery’s rules.

Jumbo

Jumbo lists a 280 g Naturel breakfast cake, as well as larger sizes and packs containing multiple portions.

  • The 280 g Naturel version may suit you if you only need a small amount for lunches.
  • According to Jumbo, this particular version contains gluten, rye and wheat.

Albert Heijn

Albert Heijn lists its own-brand sliced Naturel and wholemeal breakfast cakes, both weighing 485 g.

  • The listed versions are pre-sliced, so you don’t have to cut them yourself.
  • If you’re looking for a smaller loaf, check the weight of the version you choose. Albert Heijn notes that product information can change.

PLUS

PLUS lists product information for 345 g of Peijnenburg Naturel and 285 g of Peijnenburg Glutenvrij.

  • You can compare the size and individual product information for both listed versions.
  • When packing, check the current packaging for ingredients and allergens.

Koek & Bakker (ALDI)

ALDI lists, among other products under Koek & Bakker, sliced wholemeal breakfast cake and a 485 g zero version.

  • The listed versions are sliced, making them easy to portion out.
  • Check whether 485 g is right for the number of lunches you’re planning, and read the label of your chosen version for ingredient information.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Should I check whether breakfast cake is allowed at nursery first?

Yes. Before packing breakfast cake, check what the nursery allows for lunch. The Netherlands Nutrition Centre advises parents to agree with their childcare provider on what their child eats and drinks.

Does all breakfast cake contain gluten?

No, it depends on the version. Jumbo lists gluten, rye and wheat for its 280 g Naturel; PLUS lists 285 g of Peijnenburg Glutenvrij, which contains milk and lupin. Always check the allergen information on the current packaging.

When should I choose individual portions instead of a small loaf?

Individual portions are a practical choice if you want to pack one set portion for each lunch and don’t want to slice it yourself. If you’d rather choose how thick the slices are, compare a smaller loaf with the individually wrapped portions.

How should I store an opened small breakfast cake?

Follow the storage instructions on the packaging of the version you’ve bought. For 345 g of Peijnenburg Naturel, the product information listed by PLUS recommends storing the cake in a cool, dry place, preferably in an airtight container or tin.

Does breakfast cake always contain iodised baker’s salt?

No, don’t assume that it does. The Netherlands Nutrition Centre says that bakers aren’t required to use baker’s salt. If the type of salt matters to you, check the information for the exact breakfast cake you’re considering.