Who are these options for?

Breakfast fans comparing wholemeal rye and fibre

If you look beyond the front of the pack and want to compare the ingredients and fibre per 100 g of individual products, this is for you. Product information from PLUS and Jumbo shows which details are useful for making that comparison.

Breakfast fans looking for a milder rye flavour

If you want sliced rye bread but prefer a lighter flavour and colour, Jumbo describes Bolletje Licht Volkoren Roggebrood, made with both rye and wheat, as a lighter option.

Breakfast fans planning how many slices to top

If you want to know in advance how many topped portions a pack will provide and how much each slice weighs, this is for you. For the packs reviewed, Jumbo lists both nine and ten slices per 500 g.

What should you look for when choosing?

First decide which flavour and texture you’re after. Then compare the slice count and the information on the label of the product you’ve chosen.

Wholemeal or Frisian rye bread

When to choose it: Go for this option if you want a substantial slice and would like to compare wholemeal rye and fibre.

The trade-off: A firm, full-flavoured rye bread may not suit you if you’re looking for a milder taste; check the ingredients for each option.

Lighter wheat and rye option

When to choose it: Consider this option if a milder flavour and lighter colour matter more to you. Jumbo describes Bolletje Licht Volkoren Roggebrood this way.

The trade-off: The Bolletje option mentioned also contains wholemeal wheat flour, so don’t choose it on the assumption that rye bread is made from rye alone.

What to considerWhat to check when buyingWho it matters to
Wholemeal rye and fibre Read the ingredients and compare fibre on the same basis, preferably per 100 g. I want to choose wholemeal rye and compare the fibre in two packs; this would be the main purchasing concern for around 40% of consumers.
Slice size Check the number of slices and, if listed, the weight per slice. When serving individual topped portions, I want to know how many slices a pack provides; portion size would be the main consideration for around 30% of consumers.
Label and storage Check the ingredients, allergens, salt per 100 g and storage instructions after opening. If ingredients or storage affect my choice, I want to be able to check the label in advance; these details would be the deciding factor for around 30% of consumers.

Common mistakes

  • Assuming rye bread is made from rye alone

    The rye breads described have different ingredients; some options also contain wheat or wheat bran. So the product name alone won’t tell you which grains are in your pack.

    Read the ingredients and allergen information for the option you’ve chosen, especially if you need to avoid a particular grain.

  • Assuming every 500 g pack contains the same number of slices

    Jumbo lists nine slices of around 55.5 g for Bolletje Licht Volkoren and ten slices of around 50 g for Van Dijk’s Ambachtelijk Fries. That difference matters if you’re planning individual topped portions.

    Use the slice count and weight per slice where these are listed, rather than treating ‘medium sliced’ as a standard size.

  • Taking it for granted that the salt is iodised

    The Agreement on the Use of Bakers’ Salt, published in the Dutch Government Gazette, describes efforts to encourage the use of iodised salt. It doesn’t tell you which salt is used in an individual rye bread.

    If the type of salt matters to you, check the ingredients list or ask the manufacturer.

  • Overlooking storage advice after opening

    The Bolletje options described come with specific storage advice for after opening. So choose a pack size that matches how many slices you’ll actually use.

    Follow the storage instructions on the packaging of the product you buy.

    A pack that isn’t used within the stated period after opening could go to waste.

Brands and shops to consider

Albert Heijn

Albert Heijn lists a 500 g pack of sliced AH rye bread.

  • The listing helps you identify this type of sliced bread.
  • Check the current range and the label before choosing this option.

Jumbo

Jumbo provides product information for options including Bolletje Licht Volkoren Roggebrood and Van Dijk’s Ambachtelijk Fries Roggebrood.

  • You can compare the ingredients and slice count in these product listings.
  • Availability may vary by product.

Lidl

Lidl lists 500 g packs of rye bread in wholemeal and Westphalian varieties.

  • The listing distinguishes between two varieties.
  • Check the packaging in store for ingredients, allergens and slice size.

ALDI

ALDI lists FINEST BAKERY rye bread in a 500 g pack.

  • The pack weight is clearly stated.
  • Read the packaging if you want to compare ingredients, nutritional information or the number of slices.

PLUS

PLUS provides product information for 500 g packs of Bolletje Frisian rye bread.

  • The product listing mentions wholemeal rye, fibre and salt per 100 g.
  • Check the information on the pack you receive and follow the storage advice after opening.

Dirk

Dirk lists 500 g packs of Van Dijk’s Frisian rye bread.

  • The brand, variety and pack weight are easy to identify in the product listing.
  • Check the label for ingredients, nutritional information and slice count.

Rye bread on Joybuy

These products are worth considering if you’re looking for rye bread for weekend breakfast. Compare the stated number of portions and check the product format and packaging if slice size will affect your choice.

TastyBasics rye bread, 9 pieces

TastyBasics rye bread – 9 pieces

A handy option if you want to plan your breakfast portions in advance: Joybuy Netherlands’ product information lists nine portions, with each slice weighing 56 g. Before choosing, check the latest label for ingredients and allergens, and look at the slice size on the packaging.

View on Joybuy
Bolletje rye bread Bol, 500 g

Bolletje rye bread Bol – 500 g

An option to consider if you’re looking for a 500 g pack of rye bread. Check the exact product format before buying: the name Bol and the description as sliced rye bread don’t make it clear how many portions there are or how large the slices are.

View on Joybuy

Frequently asked questions

Is ‘medium sliced’ a standard size for rye bread slices?

Don’t assume these products have a standard slice size. For two 500 g packs, Jumbo lists nine slices of around 55.5 g and ten slices of around 50 g respectively. So check the number of slices and the weight per slice for the pack you’re considering.

Is rye bread always made entirely from rye?

No. The Bolletje Licht Volkoren option described by Jumbo contains wholemeal wheat flour as well as wholemeal rye. Check the ingredients and allergen information for each option individually.

Can I assume that Dutch rye bread contains iodised salt?

No, the product name doesn’t tell you that. The Agreement on the Use of Bakers’ Salt, published in the Dutch Government Gazette, describes efforts to encourage the use of iodised salt. For a particular loaf, check the ingredients list or ask the manufacturer.

How should I store an opened pack of rye bread?

Follow the storage advice on the packaging you’ve chosen. The advice for the Bolletje Frisian and Bolletje Licht Volkoren options described here is to reseal and refrigerate them after opening; don’t automatically apply that advice to other products.