Who is this choice relevant to?
When choosing bread for one, how much you eat at each meal and the information you need from the packaging are the main factors in finding a practical option.
If you only eat a little bread at a time
If you only have a few slices with each meal, you could choose half a loaf or divide a whole loaf into portions and freeze them after buying. The Netherlands Nutrition Centre advises freezing bread in portions and taking out only what you need.
If you want to compare wholemeal bread and fibre
Whether you’re choosing bread for toast, sandwiches or a meal with soup, the word multigrain alone doesn’t tell you whether it’s wholemeal. Check the product description and compare the fibre and salt listed per 100 g.
If you have specific labelling requirements
If allergens or the presence of iodised baker’s salt matter to your choice, read the current label on the packaging. Ingredients and allergens vary from loaf to loaf; the Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt.
What should you look for when choosing?
First, choose sliced multigrain bread for one based on how much you use. Then assess the wholemeal description, actual slice thickness and ingredient information separately.
| What to consider |
What to check when buying |
Who it matters to |
| Portions and storage |
Compare half a loaf with a whole one, and read the storage advice. If you want to freeze your bread, divide it into portions after buying. |
If I only eat a few slices with each meal, I want to stop the rest going stale. This limited use is the main consideration for around 42% of consumers. |
| Wholemeal and fibre |
Look specifically for wholemeal in the product description, and compare fibre and salt per 100 g. |
For my daily bread-based meal, I want to be able to see whether the bread really is wholemeal, rather than relying on the word multigrain. This check is the most important factor for around 33% of consumers. |
| Slice thickness and labelling |
Look at a slice or ask about the thickness. Check the packaging for ingredients, allergens and, if relevant, whether iodised salt or baker’s salt has been used. |
I want to be able to grab a suitable slice quickly, while also knowing what’s in it. This combination is the first thing an estimated 25% of consumers consider. |
Brands to compare
These examples show the product information you can compare for each loaf. The features of one loaf won’t necessarily apply to a brand or shop’s entire range.
Albert Heijn
AH Liefde & Passie Meergranen is a 550 g sliced brown multigrain loaf, with a stated portion size of 35 g.
- Albert Heijn lists the ingredients, allergens and nutritional information for this loaf, and says it can be frozen at home on the day of purchase.
- The stated 23% wholemeal wheat flour doesn’t make the product description equivalent to wholemeal multigrain bread. Check the current packaging if wholemeal is important to your choice.
Jumbo
Jumbo’s multigrain range includes both whole and half loaves, including Jumbo Boeren Donker Volkoren Meergranen Half.
- Choosing between a whole and half loaf helps you match your purchase to the number of slices you use.
- Check whether each loaf is pre-sliced and whether the slice thickness suits your meal.
ALDI
ALDI describes its Boeren volkoren meergranen Half as a sliced half loaf.
- The descriptions half, sliced and wholemeal each give you a separate point to consider when choosing a portion and product.
- Check the slice itself if you’re looking for a particular thickness; the word sliced doesn’t specify this.
PLUS
Soma Haverkorn, listed by PLUS, is a 400 g packaged loaf with the legal description Volkoren Meergranenbrood.
- The product information lists details including ingredients, allergens, fibre and salt, so you can compare the label.
- Check separately whether the slice thickness and number of portions suit how much you use with each meal.
Dirk
Dirk lists Bakker van der Akker Bakkers meergranen half as a fresh half loaf of multigrain bread.
- A half loaf may suit you if you only use a few slices at a time.
- Read the packaging for the current ingredients, allergens and nutritional information. Don’t assume the bread is wholemeal or infer its slice thickness from the name meergranen half.
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Frequently asked questions
Is multigrain bread automatically wholemeal?
No. According to the Netherlands Nutrition Centre, multigrain means that the bread contains at least three types of grain; it doesn’t, by itself, tell you whether the whole grain has been used. If you want wholemeal bread, look for the word wholemeal in the product name or legal description.
How should I store bread if I only eat a few slices at a time?
Divide it into portions and freeze them after buying, taking out only what you need, or choose half a loaf if that better suits how much you use. For packaged bread, also follow the storage advice on the label.
Does Dutch multigrain bread always contain iodised baker’s salt?
No. According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. Check the ingredients on the specific packaging, or ask which type of salt has been used for unpackaged bread.
Where can I check the allergens in multigrain bread?
Read the current ingredients and allergen information for the bread you’re buying. According to the Netherlands Nutrition Centre, allergens that must be clearly listed include cereals containing gluten; the ingredients used vary from product to product.
Can I work out how thick a slice is from the weight per portion?
No. The portion size can help you plan how many slices to have, but it doesn’t confirm their thickness. For example, Albert Heijn lists a portion of AH Liefde & Passie Meergranen as 35 g; to check the thickness, look at a slice or ask about it.