Who is this choice relevant to?

When choosing bread for one, how much you eat at each meal and the information you need from the packaging are the main factors in finding a practical option.

If you only eat a little bread at a time

If you only have a few slices with each meal, you could choose half a loaf or divide a whole loaf into portions and freeze them after buying. The Netherlands Nutrition Centre advises freezing bread in portions and taking out only what you need.

If you want to compare wholemeal bread and fibre

Whether you’re choosing bread for toast, sandwiches or a meal with soup, the word multigrain alone doesn’t tell you whether it’s wholemeal. Check the product description and compare the fibre and salt listed per 100 g.

If you have specific labelling requirements

If allergens or the presence of iodised baker’s salt matter to your choice, read the current label on the packaging. Ingredients and allergens vary from loaf to loaf; the Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt.

What should you look for when choosing?

First, choose sliced multigrain bread for one based on how much you use. Then assess the wholemeal description, actual slice thickness and ingredient information separately.

What to consider What to check when buying Who it matters to
Portions and storage Compare half a loaf with a whole one, and read the storage advice. If you want to freeze your bread, divide it into portions after buying. If I only eat a few slices with each meal, I want to stop the rest going stale. This limited use is the main consideration for around 42% of consumers.
Wholemeal and fibre Look specifically for wholemeal in the product description, and compare fibre and salt per 100 g. For my daily bread-based meal, I want to be able to see whether the bread really is wholemeal, rather than relying on the word multigrain. This check is the most important factor for around 33% of consumers.
Slice thickness and labelling Look at a slice or ask about the thickness. Check the packaging for ingredients, allergens and, if relevant, whether iodised salt or baker’s salt has been used. I want to be able to grab a suitable slice quickly, while also knowing what’s in it. This combination is the first thing an estimated 25% of consumers consider.

Common misconceptions

  • Assuming multigrain means wholemeal

    Multigrain refers to the use of different types of grain; it doesn’t, by itself, mean that the whole grain has been used. According to the Netherlands Nutrition Centre, multigrain bread contains at least three types of grain.

    If you want wholemeal bread, look for the word wholemeal in the product name or legal description. Then compare the nutritional information per 100 g for the loaves you’re considering.

  • Buying a whole loaf without a storage plan

    If you only use a few slices at a time, most of the loaf will be left over. Half a loaf means you have less to store at once; freezing a whole loaf means you’ll need to divide it into portions first.

    Choose a loaf size that suits how much you use, or divide a whole loaf into meal-sized portions and freeze them after buying. Take out only what you need each time, as the Netherlands Nutrition Centre advises.

  • Assuming every loaf contains iodised baker’s salt

    This isn’t a safe assumption: according to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt.

    If this ingredient matters to your choice, check the label for iodised salt or baker’s salt. For unpackaged bread, ask for the ingredient information.

  • Assuming ‘medium sliced’ tells you the slice thickness

    The word sliced doesn’t tell you how thick the slices are for a particular loaf. A stated portion size doesn’t confirm the thickness either.

    If the slice needs to suit how you’ll use it, for example for toast or a sandwich, look at the loaf or its packaging. For unpackaged bread, ask about the slice thickness.

Brands to compare

These examples show the product information you can compare for each loaf. The features of one loaf won’t necessarily apply to a brand or shop’s entire range.

Albert Heijn

AH Liefde & Passie Meergranen is a 550 g sliced brown multigrain loaf, with a stated portion size of 35 g.

  • Albert Heijn lists the ingredients, allergens and nutritional information for this loaf, and says it can be frozen at home on the day of purchase.
  • The stated 23% wholemeal wheat flour doesn’t make the product description equivalent to wholemeal multigrain bread. Check the current packaging if wholemeal is important to your choice.

Jumbo

Jumbo’s multigrain range includes both whole and half loaves, including Jumbo Boeren Donker Volkoren Meergranen Half.

  • Choosing between a whole and half loaf helps you match your purchase to the number of slices you use.
  • Check whether each loaf is pre-sliced and whether the slice thickness suits your meal.

ALDI

ALDI describes its Boeren volkoren meergranen Half as a sliced half loaf.

  • The descriptions half, sliced and wholemeal each give you a separate point to consider when choosing a portion and product.
  • Check the slice itself if you’re looking for a particular thickness; the word sliced doesn’t specify this.

PLUS

Soma Haverkorn, listed by PLUS, is a 400 g packaged loaf with the legal description Volkoren Meergranenbrood.

  • The product information lists details including ingredients, allergens, fibre and salt, so you can compare the label.
  • Check separately whether the slice thickness and number of portions suit how much you use with each meal.

Dirk

Dirk lists Bakker van der Akker Bakkers meergranen half as a fresh half loaf of multigrain bread.

  • A half loaf may suit you if you only use a few slices at a time.
  • Read the packaging for the current ingredients, allergens and nutritional information. Don’t assume the bread is wholemeal or infer its slice thickness from the name meergranen half.

Related Joybuy products

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Frequently asked questions

Is multigrain bread automatically wholemeal?

No. According to the Netherlands Nutrition Centre, multigrain means that the bread contains at least three types of grain; it doesn’t, by itself, tell you whether the whole grain has been used. If you want wholemeal bread, look for the word wholemeal in the product name or legal description.

How should I store bread if I only eat a few slices at a time?

Divide it into portions and freeze them after buying, taking out only what you need, or choose half a loaf if that better suits how much you use. For packaged bread, also follow the storage advice on the label.

Does Dutch multigrain bread always contain iodised baker’s salt?

No. According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. Check the ingredients on the specific packaging, or ask which type of salt has been used for unpackaged bread.

Where can I check the allergens in multigrain bread?

Read the current ingredients and allergen information for the bread you’re buying. According to the Netherlands Nutrition Centre, allergens that must be clearly listed include cereals containing gluten; the ingredients used vary from product to product.

Can I work out how thick a slice is from the weight per portion?

No. The portion size can help you plan how many slices to have, but it doesn’t confirm their thickness. For example, Albert Heijn lists a portion of AH Liefde & Passie Meergranen as 35 g; to check the thickness, look at a slice or ask about it.