What should you look for when choosing?
First decide whether you want something warm to eat, a breakfast drink or cold cereal. Then compare the serving size and ingredients of the options that suit your morning.
| What to consider |
What should you check? |
Who is this important for? |
| Measured portions of warm porridge oats |
Check the number of sachets, the weight of each sachet and what you’ll need to prepare it warm. |
If I’m having breakfast on my own, I want to make one warm bowl quickly without measuring out the oats. For around 46% of consumers, a warm serving is the main priority. |
| Added protein |
Compare the protein per 100 g and per serving on the same basis, and check whether the variety contains soya. |
I’m specifically looking for porridge oats with added soya protein and want to know how the ingredients differ from regular porridge oats. Around 27% of consumers say this is their top priority. |
| Breakfast drink |
Check the mixing instructions, sugars per prepared serving and allergens for the flavour you choose. |
If I don’t want porridge, I’d rather choose something I can mix into a drink. This convenience is the top priority for around 18% of consumers. |
| Cold cereal variety |
Check which varieties are included in the individual packs and read the ingredients for each product. |
I prefer cold cereal and want to switch between varieties without opening several large boxes. For around 9% of consumers, variety is the main consideration. |
Joybuy products for single servings
These products are suited to a selection of cold cereals or warm porridge oats in single-serve sachets. If you’d rather have a breakfast drink, you can use the selection criteria above to assess one separately.
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Kellogg's Mini Assorted Cereal, 220 g
For a cold breakfast on your own, if you’re looking for individual packs and a choice of cereal varieties.
The selection contains eight servings in four cereal varieties. You’ll need to add milk or an alternative yourself.
Contains wheat and barley and may contain peanuts, milk and soya. If you have an allergy, check the current packaging.
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Quaker Express Oatmeal, 324 g
For one warm bowl of porridge oats, if you’d rather use a single-serve sachet than measure out the oats yourself.
According to Joybuy’s product information, this pack contains 12 servings and takes two minutes to prepare warm in a microwave or pan. You’ll need a bowl and liquid.
Check the current packaging for cereals containing gluten and possible traces of soya, wheat and barley.
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Quaker Oats Express Protein, 302 g
For a warm serving of porridge oats if you’re specifically looking for a variety with added soya protein.
The product information describes eight single-serve sachets and a preparation time of two minutes. Compare protein levels on the same basis, such as per 100 g or per serving as shown on the packaging.
Contains soya; also check the information about cereals containing gluten and possible traces of wheat and barley.
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Frequently asked questions
Is all porridge oat cereal gluten-free?
No, don’t assume it is. Quaker Netherlands says cross-contamination with wheat, rye or barley, among other things, is possible and does not guarantee that all its products are completely gluten-free. If you follow a strict gluten-free diet, check the current packaging for the exact variety.
What do I need to prepare Quaker Oats Express Naturel warm?
For warm preparation, Albert Heijn’s product information lists a bowl, a microwave or pan, and 180 ml of milk per sachet. Read the preparation instructions for the variety you buy, especially if you want to use a different liquid.
Is a breakfast drink the same as a bowl of porridge oats?
No. Brinta Wake-up! Banana is a prepared product to mix into a drink, whereas the Brinta Oatmeal described by Albert Heijn is made from 100% oat flakes. Compare the ingredients and preparation method, not just the single-serve packaging.
Where can I find the allergens and nutritional values for a single-serve pack?
Check the packaging for the ingredients list, allergen information and nutritional information. According to the European Union’s Your Europe website, prepacked foods in the EU must meet labelling requirements covering, among other things, this information. Check the label on the product you receive if an ingredient or nutritional value will determine your choice.