Ordering a new pair of shoes online may seem straightforward, but an appealing photo does not tell you everything. A low price, for example, may come with a limited choice of sizes, a sole that is unsuitable for how you plan to use the shoes or a material that is difficult to care for. Terms such as “comfortable”, “lightweight” and “durable” are not always used consistently either.
So keep an eye out for these three common pitfalls:
In this buying guide, the Joybuy Product Recommendation Officer sets out the key points to check. This makes it easier to compare women’s trainers, men’s trainers, children’s shoes and comfortable shoes based on verifiable product information.
Do not start with the brand; start with the situation in which you will wear the pair.
If you focus mainly on appearance, you risk choosing a style that feels less comfortable after a few hours. Comfort still depends on your individual foot, the size and how you use the shoes.
As well as the EU size, use the foot length in millimetres where this is provided. Measure both feet at the end of the day, while wearing the socks you normally use. Choose the size based on the longer foot.
Pay attention to the width too. A standard style may fit a regular-width foot well, while a slim-fit version is more suitable for narrower feet. People with wider feet may find styles with a roomier toe box or a wide-fit design more comfortable. A size 37 from one brand does not always have the same internal length as a size 37 from another brand.
The outsole has a major influence on grip and intended use. A flat rubber sole is often suitable for casual shoes and everyday walking. For running shoes, a cushioning EVA midsole, low weight and a flexible construction are relevant specifications. On unpaved paths, tread, durability and grip are more important.
Be cautious about marketing language around anti-slip performance. Check whether the product actually provides information about the sole material, tread or intended surface. A manufacturer’s claim is not a guarantee for every situation.
Textile and mesh can feel lightweight and airy, but require different care from synthetic leather or suede. Check whether the shoes can be cleaned with a damp cloth and whether machine washing is discouraged.
For vegan trainers, it is sensible to check the material description rather than relying solely on the label. The Skechers Bobs models below are described in the product information as 100% vegan. For the Vans Old Skool VN0A38G15U71, the product information specifically states that non-textile components of animal origin are present. This distinction matters if your choice of materials is particularly important to you.
Why it suits this profile: This low-cut women’s style is designed for everyday use and has a standard fit, lace fastening and textile upper.
The product information states the fit, D width and care instructions. This makes it easier to compare than relying on a lifestyle photo alone.
Textile upper, rubber outsole, fixed Memory Foam insole and, according to the product description, 100% vegan.
Why it suits this profile: A retro silhouette with suede and mesh for anyone who wants to combine a polished casual style with a robust everyday construction.
The combination of materials and the rubber outsole is clearly specified. Do check the size in advance and bear in mind that suede requires care.
Suede and breathable mesh, rubber outsole and a supportive, padded midsole according to the product description.
Why it suits this profile: This unisex style is designed for use on everything from paved roads to unpaved terrain and has a mesh and woven upper.
The product description mentions an EVA midsole, ROCKYTEC rubber outsole and a standard or narrow version. Choose based on the terrain and the shape of your foot.
Lightweight mesh, EVA midsole and a rubber outsole with tread for wet rocks, mud and sand according to the product information.
Why it suits this profile: The open construction, ventilation holes and adjustable heel strap make these clogs suitable for quickly putting on and taking off at home, in the garden, by the pool or on the beach.
The intended use and care instructions are clearly described: clean with water and soap, allow to air-dry naturally and avoid extreme heat.
Moulded Croslite material, ventilation holes, water-resistant properties according to the manufacturer and an adjustable heel strap.
We have put together a complete, up-to-date list of products that fully meet these strict selection criteria and the applicable European safety regulations.
Measure both feet in millimetres and compare the larger measurement with the size chart for the specific model. Also check the fit, shoe width and any sizing advice. If you are unsure, review the returns policy before ordering.
Their lifespan depends on the material, use, care and how often you wear them. A pair for everyday use wears differently from running shoes that are frequently worn on tarmac. Replace your shoes when the sole becomes visibly smooth, the stitching starts to come undone or the fit changes.
The price varies depending on the brand, material, construction and intended use. Do not compare only the selling price; also consider care requirements, expected frequency of use, warranty and whether your size is available. Clear product specifications make it easier to compare offers fairly.