Who is this relevant to?

Campers taking bread for several days

You want to take enough bread without any uneaten slices going stale. Portioning is important: the Voedingscentrum says opened wholemeal bread keeps for 2–4 days in a kitchen cupboard.

Campers looking for seeded wholemeal bread

You want to be sure the bread is wholemeal and contains seeds such as sunflower seeds, pumpkin seeds or linseed. A dark colour or the term ‘multigrain’ does not confirm that it has both.

Campers checking allergens

You want to read the ingredients and allergen information for the specific bread before buying, including any relevant ‘may contain’ warnings. The ingredients can vary from one seeded or multigrain loaf to another.

What should you look for when choosing?

Start with the ‘wholemeal’ label and the ingredients list. Then let the length of your trip and the allergen information guide you towards the right bread and quantity.

What to consider What to check Who should consider it?
Storage and portioning Check the storage advice and decide whether you can freeze portions at home. According to the Voedingscentrum, opened wholemeal bread keeps for 2–4 days in a kitchen cupboard. If I’m taking bread for several days of camping, I want to avoid slices going stale before I can eat them. For around 45% of consumers, managing supplies is the top priority.
Wholemeal bread and seeds For packaged bread, look for ‘wholemeal’ on the label, as the Voedingscentrum advises, and check the ingredients list to see which seeds are included. If you like, compare the fibre content per 100 g. I’m looking for a wholemeal sandwich slice with seeds actually listed in the ingredients, not just bread with a dark colour. Around 33% of consumers prioritise this combination.
Ingredients and allergens Read the latest packaging and check for any allergens and ‘may contain’ warnings that are relevant to you. If I have an allergy, I want to know what’s in the bread and what warnings are on the packaging before I take it with me. Checking the ingredients is the top priority for around 22% of consumers.

Common mistakes

  • Assuming ‘multigrain’ or ‘sunflower seed’ means the bread is wholemeal

    Those words alone don’t tell you whether the bread is wholemeal. Nor do they confirm which seeds are in the particular variety you’ve chosen.

    For packaged bread, check for the ‘wholemeal’ label, then read the ingredients list. For unpackaged bread, ask about its ingredients.

  • Taking a whole loaf without a storage plan

    On a trip lasting several days, an opened loaf may be around for longer than you intend to use it. The Voedingscentrum says opened wholemeal bread keeps for 2–4 days in a kitchen cupboard.

    Take only as much as you can use, or freeze the bread in portions after buying it and defrost what you need.

  • Focusing only on the seeds and overlooking allergens

    Ingredients and allergens vary from one loaf to another. For example, Jumbo lists cereals containing gluten and soya among the ingredients of its Volkoren Meergranen Brood, with warnings about sesame and nuts.

    Just before you buy, read the packaging for the bread you’re actually choosing, including any relevant ‘may contain’ warnings.

Brands to consider

Albert Heijn

At Albert Heijn, you can check product information for a range of wholemeal breads, including a variety with sunflower seeds.

  • The page for AH Extra Lang Lekker Zaans Volkoren lists its ingredients, nutritional values and allergens.
  • Don’t assume every wholemeal variety contains seeds; check the latest ingredients for the bread you choose.

Jumbo

Jumbo lists wholemeal breads with seeds, including Stevig Volkoren Zonnepit and Volkoren Meergranen Brood.

  • For the Volkoren Meergranen Brood described, Jumbo lists pumpkin seeds, sunflower seeds and linseed.
  • According to Jumbo, this particular multigrain bread is no longer listed as available online. Check the current range and the label of any alternative.

Lidl

Lidl lists a wholemeal roll with seeds in its freshly baked range, an option if you want bread to eat on the day you buy it.

  • The product name makes it easy to ask in store for the wholemeal roll you’re looking for.
  • According to Lidl, the fresh range varies by store. For unpackaged bread, ask about the ingredients and allergens too.

PLUS

PLUS Boeren Volkoren Heel is an example of packaged wholemeal bread with storage and freezing information available.

  • PLUS says this bread can be frozen at home on the day of purchase and should be used within a month.
  • The variety described does not list seeds as an ingredient. If you’re looking for that texture, check another variety separately.

Dirk

Dirk describes Bakker van der Akker Boeren Extra Vezels Volkoren as wholemeal bread.

  • The product name helps you identify the wholemeal variety in question.
  • Check the ingredients if seeds are essential for you; the product information provided does not confirm that it contains any.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

How long can I keep opened wholemeal bread?

According to the Voedingscentrum, opened wholemeal bread keeps for 2–4 days in a kitchen cupboard and 1–3 months in the freezer. Also follow the storage advice on the packaging of the bread you’re taking with you. If you’re going away for longer, freeze portions at home if you can.

How can I tell if seeded bread is really wholemeal?

For packaged bread, check that ‘wholemeal’ appears on the label, then look at the ingredients list to make sure it contains the seeds you want. According to the Voedingscentrum, packaged wholemeal bread must be labelled ‘wholemeal’; ‘multigrain’ or a dark colour is no substitute for checking.

Is seeded bread automatically suitable for someone with a nut, sesame or gluten allergy?

No. Check the ingredients and warnings on each loaf individually. For the Volkoren Meergranen Brood described, Jumbo lists cereals containing gluten and soya, and warns that it may contain sesame and nuts, among other things. So make sure you read the latest packaging for the bread you’re buying.