If you’re making a platter of topped rye bread
For a drinks gathering or a snack around the Sinterklaas arrival, you’re looking for rye bread with clearly visible sunflower seeds. Check the ingredients list to make sure they’re included.
For a platter of topped rye bread to enjoy around the Sinterklaas arrival, choose rye bread with sunflower seeds if you want visible seeds in the bread itself. Also compare the ingredients, fibre and salt per 100 g, and check the allergens on the packaging; the presence of seeds alone tells you nothing about them.
For a drinks gathering or a snack around the Sinterklaas arrival, you’re looking for rye bread with clearly visible sunflower seeds. Check the ingredients list to make sure they’re included.
As well as checking the seeds, look at the fibre per 100 g and whether wholegrain rye ingredients are listed.
Before buying, check the latest information about rye, wheat and any other relevant allergens. This is just as important for a seeded loaf as it is for plain rye bread.
For a snack around the Sinterklaas arrival, first decide whether the texture of the seeds, the ingredients or allergens matter most to you. Then compare the labels of the products you’re considering.
| What to look for | What to check before buying | Who is this most important for? |
|---|---|---|
| Seeds and texture | Check which seeds are listed in the ingredients and what proportion is stated. | For my platter, I want rye bread with clearly visible seeds. Around 40% of consumers prioritise this seeded texture. |
| Fibre and wholegrain ingredients | Compare fibre and salt per 100 g, and check whether wholegrain rye flour or wholegrain rye meal is listed. | When choosing bread for several occasions, I want to compare the ingredients rather than just focus on the seeds. This is the top priority for around 30% of consumers. |
| Allergens and labelling | Read the latest ingredients and allergen information, including details of any possible presence of other allergens. | If I need to take an allergy or gluten-free diet into account, I need to know whether this specific bread is suitable before serving it. Checking the label is the top priority for around 30% of consumers. |
The seeded varieties described contain rye or are labelled as containing gluten; some also contain wheat. Sunflower seeds don’t change that.
If you need gluten-free bread, don’t choose based on the seeds. Check that the specific product is explicitly labelled gluten-free.
Two loaves with a similar proportion of sunflower seeds don’t necessarily have the same nutritional information.
Compare the labels side by side, checking the stated fibre and salt on the same basis, for example per 100 g.
The Albert Heijn and Jumbo product pages for Van der Meulen rye bread with sunflower seeds say that the product has been discontinued and is no longer available in their online range, respectively. This doesn’t tell you what will be available when you shop.
Check current availability before you shop, and read the packaging again when you buy the product.
The rye bread variety with sunflower seeds is listed on the Albert Heijn and Jumbo product pages.
An organic rye bread variety with sunflower seeds for anyone wanting to check specifically for wholegrain rye ingredients.
The Frisian rye bread on Jumbo’s product page is an option if you want rye bread for toppings but aren’t looking for sunflower seeds.
Read the ingredients list to see which type of seed is included and what proportion is stated. The sunflower seed varieties described list 5% or 6%; check the packaging of the loaf you’re actually buying.
The varieties described here aren’t gluten-free: they contain rye or are labelled as containing gluten, and some also contain wheat. For a different product, don’t assume it’s gluten-free because it contains sunflower seeds. Check the label and allergen information on the packaging.
Yes, if those allergens are relevant to you. The Ekoplaza variety described says it may contain sesame and nuts, so check the information for the specific product. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for pre-packed foods must appear on the label, while information for unpackaged products must be available before purchase.
Don’t assume that it does. Albert Heijn lists iodised salt for the Van der Meulen variety described here, but you’ll need to check the ingredients list for any other rye bread.