If seeds are your priority for a coffee-break snack, choose an ontbijtkoek-style bar with seeds in the ingredients list: Peijnenburg lists 10% sunflower seeds in Tussendoor+ Choco and 9% in Fruit. If you’d rather have a soft slice, compare the sugars and fibre per 100 g and per serving. Wholegrain doesn’t automatically mean it contains seeds; if you have allergies, always go by the current label.
If you want seeds as an ingredient, look beyond a wholegrain claim. Peijnenburg lists sunflower seeds in the ingredients for Tussendoor+ Choco and Fruit. They’re individually wrapped bars, not soft slices of ontbijtkoek.
If you’re looking for something to enjoy with your coffee, compare sugars, fibre and serving size. Compare a bar and a slice based on the portions you’d actually eat; terms such as ‘wholegrain’ and ‘zero’ don’t tell you the nutritional value on their own.
If you have an allergy or coeliac disease, the current packaging matters more than the product name. Check the ingredients and any warnings about the possible presence of allergens, including gluten-containing cereals and nuts where relevant to you. The Netherlands Food and Consumer Product Safety Authority explains how allergens must be listed on the label.
Before your coffee break, decide what matters most to you: clearly listed seeds, nutritional information, or checking ingredients and allergens. Then compare the products that meet your needs.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Seeds | Look for the specific ingredient in the ingredients list and check the percentage if one is given. | I want something with actual seeds in it to have with my coffee, not just a wholegrain claim. Around 42% of consumers would put a clearly listed seed ingredient first. |
| Sugars, fibre and serving size | Compare the nutritional information per 100 g and per serving; also check for any sweeteners or polyols listed. | I want to know what’s in the bar or slice I’ll actually eat during my coffee break. Sugars, fibre and serving size would be the main consideration for around 33% of consumers. |
| Ingredients and allergens | Check the current packaging for allergens and warnings about their possible presence. | If I’m buying for someone with an allergy or coeliac disease, I need to check first whether the product is suitable. Around 25% of consumers would make this their priority. |
The ingredients list for Jumbo Volkoren Ontbijtkoek names wholegrain rye flour, but no seeds. Wholegrain and a visible seed ingredient are therefore two different things to look for.
If seeds are the reason you’re choosing a product, look for the specific seed in the ingredients list.
A claim about added sugars doesn’t tell you everything about a product’s nutritional value. Peijnenburg also lists sweeteners and polyols for the Tussendoor+ bars reviewed, and warns that excessive consumption may have a laxative effect.
As well as the sugars, check the fibre, serving size and any sweeteners or polyols listed.
A name containing ‘Fruit’, ‘Choco’ or ‘wholegrain’ doesn’t give you the full picture of the ingredients or the possible presence of allergens. The Netherlands Food and Consumer Product Safety Authority highlights the allergen information in the ingredients list.
Check the current packaging when you buy the product, even if you’ve bought it before.
If you bake ontbijtkoek with linseed at home, you may also eat linseed in other foods. The Netherlands Nutrition Centre gives 28 g of linseed a day as the safe maximum amount for adults.
When adapting a recipe, remember to include linseed from everything you eat throughout the day.
The Tussendoor+ Choco and Fruit varieties are individually wrapped, ontbijtkoek-style bars containing sunflower seeds.
The wholegrain and plain varieties reviewed are soft slices of ontbijtkoek, suitable for comparing nutritional information.
The PLUS range includes plain, wholegrain and zero ontbijtkoek, among other options.
Lidl lists Tastino ontbijtkoek and ontbijtkoek zero among its own-brand products.
Read the ingredients list and, if given, check the percentage of seeds. Peijnenburg lists 10% sunflower seeds for Tussendoor+ Choco and 9% for Fruit; both are bars, not standard slices of ontbijtkoek.
No. ‘Wholegrain’ on its own doesn’t mean the product contains seeds. For its Volkoren Ontbijtkoek reviewed here, Jumbo lists wholegrain rye flour, but no seeds in the ingredients list.
Check the current ingredients list and any warnings about the possible presence of allergens. According to Peijnenburg’s product information, the Tussendoor+ Choco bar reviewed here may contain milk, hazelnuts, almonds and other gluten-containing cereals, among other allergens. So check the specific variety rather than relying on the product category.
