Choose wholemeal multigrain bread if the wholemeal base and fibre are your main priorities alongside coffee and cake. If texture matters more, compare the seeds and how the crust and crumb are described. The name ‘multigrain’ doesn’t prove that a loaf is wholemeal, so check the ingredients, allergen information and whether baker’s salt has been used too.
You want to serve bread with your coffee and cake, so you compare the wholemeal labelling and fibre per 100 g rather than relying on the colour or name alone. The Netherlands Nutrition Centre describes wholemeal bread as bread that is high in dietary fibre.
You value the texture of grains and seeds alongside soft cake. Compare the ingredients and product description: the name multigrain doesn’t tell you which seeds are included or how firm the bread is.
You want to know before buying which allergens are listed, whether there’s information about possible cross-contact, and whether the bread contains baker’s salt. For unpackaged bread, ask the baker or shop.
First decide whether the wholemeal base, texture or label information matters most to you. Then compare individual loaves that match your preference.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Wholemeal base and fibre | Look for an explicit wholemeal claim and compare the fibre per 100 g in different loaves. | If I want bread alongside cake to be a wholemeal option too, I don’t want to rely on the term ‘multigrain’. For around 42% of consumers, a wholemeal base is the top priority. |
| Seeds and texture | Check which seeds are listed and whether the crust and crumb are described as firm or soft. | For a contrast with soft cake, I’m looking for noticeable seeds and a firm bite. Texture comes first for around 25% of consumers. |
| Allergens and baker’s salt | Read the allergen information and ingredients. For unpackaged bread, ask what it contains and which salt has been used. | If I need to check specific ingredients, I want clear information about the bread before buying. For around 33% of consumers, label information matters most. |
Bread can contain several grains without being wholemeal. If you’re specifically looking for a wholemeal base, this could lead you to use the wrong selection criteria.
Check the wholemeal claim and ingredients before comparing the seeds or a dark crust.
Seeded bread may contain gluten-containing grains or sesame, among other ingredients. The Netherlands Food and Consumer Product Safety Authority says allergen information must be available before purchase for unpackaged products too.
Read the label, including any information about possible cross-contact, or ask the bakery counter for the allergen information.
According to the Netherlands Nutrition Centre, using baker’s salt is not compulsory when baking bread. So you can’t tell which salt has been used just from the type of bread.
Check the ingredients of the bread you choose or ask the baker which salt they have used.
Lidl says its fresh bread range can vary from branch to branch. That means the loaf you have in mind may not be available at your local shop.
Check your branch’s range before making a special trip for that bread.
Albert Heijn lists several types of multigrain bread online, including AH Liefde & Passie Meergranen.
Jumbo lists products including Stevig Meergranen and wholemeal multigrain varieties.
Lidl describes its multigrain bread as a firm loaf containing grains and seeds.
ALDI lists boeren volkoren meergranenbrood and meergranenstokbrood.
PLUS lists multigrain bread and Korenlanders varieties, including dark multigrain bread and sourdough bread with buckwheat.
Dirk lists multigrain bread, wholemeal Multikorn and multigrain hearth bread, among other products.
This round multigrain bread is an option if you’d like to serve bread with coffee and cake. If you’re choosing based on a wholemeal base, seeds or allergens, check the packaging for this specific loaf.
Image unavailable
A round multigrain loaf for serving with coffee; this variety weighs 550 g. Check the packaging to make sure the flour base, allergens, salt used and preparation instructions suit your needs.
No. ‘Multigrain’ means that several grains have been used, not that the flour base is wholemeal. Look for an explicit wholemeal claim and check the ingredients of the bread you choose.
No. According to the Netherlands Nutrition Centre, using baker’s salt in bread is not compulsory. For packaged bread, check the ingredients; for unpackaged bread, ask which salt has been used.
If the allergen information isn’t visible, ask for it before buying. The Netherlands Food and Consumer Product Safety Authority says this information must also be available for unpackaged products. Ask specifically about the ingredients and any cross-contact that may be relevant to you.
Follow the storage advice for the specific loaf. PLUS says Korenlanders Donker meergranen rond can be frozen on the day of purchase; don’t assume the same instructions apply to other bread.
