Who is this relevant to?

Barbecue hosts looking for seeds on the platter

You want a croissant that’s ready to serve, with visible seeds – perhaps alongside spreads, grilled vegetables or cheese. Check the ingredients list to see which seeds the croissant contains.

Shoppers comparing nutritional values

You don’t choose on the basis of the name ‘multiseed’ alone. You compare fibre, fat, saturated fat and salt per 100 g, among other things. Also check the weight of one croissant if you want to assess the values per item.

Hosts keeping allergens and fillings in mind

You want to know which allergens the croissants contain before serving, or how to keep perishable fillings chilled. Read the current packaging and plan when to put filled croissants on the table.

What should you look for when buying?

Start by checking whether the croissant definitely contains seeds. Then compare the nutritional information and decide which allergen and storage checks you need to make for your barbecue.

What to consider What to check when buying Who is this important for?
Seeds and texture Check which seeds are listed in the ingredients. For its AH Meerzaden croissant, Albert Heijn lists brown and golden linseed and sunflower seeds; Lidl describes its Meerzadencroissant as made with several seeds. I want a croissant with recognisable seeds on the barbecue platter, not just a name that suggests it has them. This is the deciding factor for around 40% of shoppers.
Nutritional values Compare fibre, fat, saturated fat and salt per 100 g, and check the weight per item. For its AH Meerzaden croissant, Albert Heijn lists 3.6 g of fibre, 21 g of fat, 8 g of saturated fat and 1.18 g of salt per 100 g. When comparing croissants, I want to be able to assess the nutritional value of the product I’m choosing, rather than relying on the term ‘multiseed’. This comparison is the top priority for around 30% of shoppers.
Allergens and serving Read the allergen information for the exact product, or ask about it if the croissant is sold unwrapped. Keep perishable fillings chilled and put out small amounts at a time. If guests need to avoid allergens or I’m serving chilled fillings, I want to know what the croissants contain and what I’m leaving out of the fridge. This is the most important consideration for around 30% of shoppers.

Common mistakes

  • Assuming ‘multiseed’ means wholemeal or low in certain nutrients

    The presence of seeds in a croissant doesn’t, by itself, tell you how much fibre, fat, saturated fat or salt the whole product contains. For example, Albert Heijn lists 21 g of fat and 8 g of saturated fat per 100 g for its Meerzaden croissant.

    Compare the nutritional information for the exact product per 100 g, and check the portion size too.

  • Assuming every croissant contains iodised salt

    Check the ingredients of the specific product to see whether a croissant contains iodised salt. Albert Heijn lists it for its Meerzaden croissant.

    Check the current ingredients list if the type of salt matters to your choice.

  • Checking for allergens only when it’s time to serve

    According to Albert Heijn, the AH Meerzaden croissant contains wheat and milk, among other ingredients, and carries warnings about the possible presence of other allergens. Information about one product doesn’t automatically apply to another croissant.

    Before buying, read the label on the exact product or ask for allergen information if it’s sold unwrapped.

  • Leaving filled croissants on the table for too long

    If a croissant contains perishable fillings, the filling also affects how you should handle the food during your barbecue.

    The Voedingscentrum advises taking chilled products out of the fridge in small amounts for immediate use, and throwing food away if it has been left out of the fridge for more than two hours.

Brands to consider

Albert Heijn

The AH Meerzaden croissant is a ready-to-serve option. Albert Heijn lists its seed varieties, ingredients, allergens and nutritional values.

  • The product information lists brown and golden linseed and sunflower seeds.
  • The product page says this croissant is available in store only. Check the current packaging when you buy it.

Lidl

Lidl describes its Meerzadencroissant as made with several seeds and says it is sold in store.

  • The product description confirms that it’s a croissant made with several seeds.
  • Check the packaging or contact customer services for the specific ingredients, allergens and nutritional values.

Jumbo

Jumbo describes frozen croissants that you can bake at home. They may suit you if you want to bake the croissants just before the barbecue.

  • Baking them at home lets you choose when to prepare them.
  • Check the ingredients list for the specific bake-at-home croissant to see whether it contains seeds.

ALDI

ALDI features, among other things, butter croissants and ham and cheese croissants in its in-store bakery.

  • An option to consider for your barbecue if seeds aren’t a requirement.
  • Check the label if you’re specifically looking for a seeded croissant; another seeded bread roll isn’t the same product.

Dirk

Dirk features fresh croissants, including butter croissants, in its bread range.

  • An option for anyone also considering a plain croissant.
  • If you want a seeded variety, check both the product name and the ingredients. The croissant category doesn’t tell you whether an individual product contains seeds.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is a multiseed croissant automatically wholemeal?

No. The presence of seeds doesn’t, by itself, tell you whether the dough is wholemeal. Check the ingredients list to see which types of flour are used, and compare the nutritional information for the exact product if fibre, fat or salt matters to your choice.

How do I check allergens in a croissant from an in-store bakery?

Before buying, ask for allergen information about the specific croissant. If it’s packaged, check the current label. For its Meerzaden croissant, Albert Heijn lists wheat and milk, among other ingredients, and gives warnings about the possible presence of other allergens.

What should I do with croissants filled with perishable ingredients?

Keep perishable ingredients chilled and fill small quantities just before serving. The Voedingscentrum advises throwing food away if it has been left out of the fridge for more than two hours.

How can I tell whether a croissant contains iodised salt?

Check the ingredients list of the croissant you’ve chosen for iodised salt. Albert Heijn lists this ingredient for its Meerzaden croissant; don’t assume it’s also used in other products.