Who are these bread options relevant for?

Parents looking for a wholemeal lunch staple

For anyone who focuses mainly on the type of bread and its nutritional information when packing lunch. The Netherlands Nutrition Centre recommends wholemeal and brown bread for school lunches and highlights the fibre in wholemeal bread.

Families weighing up flavour and texture

For anyone considering wholemeal sourdough, crusty bread or finely milled wholemeal bread, depending on what their child enjoys eating. For each option, check the wholemeal label, allergens and how easy it is to slice or pack.

Parents checking allergens and school requirements

For anyone who needs to take a specific allergy or dietary requirement into account when choosing bread. Read the allergen information for your chosen option and make sure the packed lunch follows the school’s requirements.

What should you look for when choosing?

Start with the type of bread you want and the flavour your child enjoys. Then check the packaging and how much preparation is needed. If there’s an allergy or a specific school requirement, check that before considering other preferences.

What to consider What to check when buying Who it matters to
Wholemeal as a staple Look for a wholemeal label and check the ingredients and nutritional information; don’t judge by colour alone. If I mainly want to pack wholemeal bread for everyday lunches, I want to be able to see what type of bread I’m buying. For around 37% of consumers, wholemeal is the top priority.
Flavour and texture Check whether sourdough, a fine texture, a firm crust or seeds suit your child’s preferences. If my child leaves coarse bread uneaten, I look for a texture they’ll enjoy without losing sight of the type of bread I want. Around 27% of consumers prioritise flavour and texture above all else.
Everyday packing Check the size, whether the bread is pre-sliced and what preparation is needed. If it’s fresh bread, check local availability too. On school days, I want to be able to pack bread in a way that fits our morning routine. For around 18% of consumers, convenience is the most important factor.
Allergens and requirements Read the allergen information for the option you’re considering and check the school’s requirements. If there’s an allergy or a specific school requirement, I first need to know whether this bread is suitable. For around 18% of consumers, this is the first thing they check when buying.

Common mistakes

  • Assuming dark bread or sourdough is wholemeal

    A dark colour, rustic name or sourdough method doesn’t in itself tell you whether bread is wholemeal. According to the Netherlands Nutrition Centre, wholemeal bread contains more fibre and other nutrients than white bread.

    Look for a wholemeal label and read the ingredients and nutritional information for the specific option.

  • Checking allergens only on packaged bread

    Allergen information matters for unpackaged bread too. The Netherlands Food and Consumer Product Safety Authority states that this information must be available before purchase.

    Check the label on packaged bread and ask for allergen information when buying unpackaged bread. Ask about cross-contamination if that’s relevant for your child.

  • Planning on fresh bread without checking the shop first

    Lidl says that its fresh bread range may vary between stores. So, you can’t assume your usual option will be available at every shop.

    Check local availability and have another suitable type of bread in mind for the school lunch.

  • Assuming every loaf is made with iodised baker’s salt

    Information from the Netherlands Food and Consumer Product Safety Authority about iodine in bread doesn’t mean that every individual type of bread is made with iodised baker’s salt.

    If this ingredient matters to you, check the product information or ask the baker.

Brands to explore

Albert Heijn

The Liefde & Passie range includes wholemeal sourdough bread, which could suit a lunch where both flavour and wholemeal ingredients matter.

  • Albert Heijn offers options including Nederlands desem volkoren and Desem volkoren.
  • Albert Heijn warns that ingredients, nutritional values and allergy information may change. Check the packaging of the option you choose.

Jumbo

Jumbo offers options including Dubbel Donker Desem Volkorenbrood and organic wholemeal sourdough rolls.

  • These are two different types of wholemeal sourdough to compare by size and how you plan to use them.
  • Jumbo lists sesame as an ingredient in its Dubbel Donker Desem Volkorenbrood; check the allergens for each option.

Lidl

Lidl describes a kids’ bread made with extra-finely milled wholemeal flour and also offers wholemeal sourdough bread.

  • The finely milled option is worth considering if bread texture is an important factor for your child.
  • According to Lidl, its fresh bread range may vary between stores. Check the ingredients and allergen information too.

ALDI

ALDI offers Fijn Volkoren and a wholemeal option that’s particularly high in fibre.

  • These options offer different wholemeal choices if texture or nutritional information is a deciding factor.
  • Check the current packaging for the option you choose. According to ALDI, freshly baked bread is available in stores with a bakery section.

PLUS

PLUS offers Korenlanders Kleintje desembrood volkoren maanzaad and wholemeal sourdough rolls.

  • The smaller loaf and the rolls offer different sizes for a packed lunch.
  • Check the full allergen information for the poppy seed option, and see whether the rolls need preparing at home.

Dirk

Dirk offers options including Bakker van der Akker Boeren Extra vezels volkoren and wholemeal crusty bread.

  • These ranges are worth considering if you want to compare wholemeal and crusty bread by shape and nutritional information.
  • Check the ingredients and availability of the specific option.

Bread options on Joybuy

These options include wholemeal flatbread for a lunch that requires little preparation, and wholemeal sourdough round loaves that need to be baked and sliced before use. Choose based on the type of bread you want, the time you have for preparation and the allergen information.

Souq Lebanese Bread Whole Wheat 6 P

Souq Lebanese Bread Whole Wheat 6 P

This wholemeal flatbread is a good choice for a lunch that doesn’t require you to slice the bread. Before packing it, check the allergen information: the product details list wheat and gluten, and possible traces of soya and milk.

View on Joybuy
Lekhaven Bakkerij Whole Wheat Country Round Bread, 2 × 550 g

Lekhaven Bakkerij Whole Wheat Country Round Bread, 2 × 550 g

This pack of two wholemeal round loaves is a good choice if you can prepare the bread in advance. Allow it to defrost, bake it and let it cool before slicing. Also check the allergen information for wheat and gluten.

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Lekhaven Bakkerij Whole Wheat Country Round Bread, 550 g

Lekhaven Bakkerij Whole Wheat Country Round Bread, 550 g

This 550 g wholemeal round loaf is a good choice if one loaf better suits your needs. It needs to be defrosted, baked and cooled before slicing. Also check the allergen information for wheat and gluten.

View on Joybuy

Frequently asked questions

What bread can I choose as the basis for a school lunch?

Wholemeal or brown bread is a good basis for a school lunch. The Netherlands Nutrition Centre recommends both types for this meal and points out that wholemeal bread in particular contains fibre, vitamins and minerals. Also consider whether your child enjoys the option you choose.

Is sourdough always wholemeal?

No. Sourdough describes how the bread is made; it doesn’t prove that it’s wholemeal. Look for an explicit wholemeal label and check the ingredients of the option you’re buying.

How do I check allergens in bread for school?

Check the label on packaged bread and ask for allergen information before buying unpackaged bread. The Netherlands Food and Consumer Product Safety Authority describes both ways of providing this information. Also check the school’s requirements for packed lunches.

Does every child need gluten-free bread?

No, there’s no general preference for gluten-free bread for school lunches. According to the Netherlands Nutrition Centre, someone with coeliac disease can’t tolerate gluten. If your child needs to avoid gluten, check the label and other allergen information for the specific bread.

Does all bread contain iodised baker’s salt?

No, you can’t assume that every type of bread is made with iodised baker’s salt. The Netherlands Food and Consumer Product Safety Authority describes bread baked with iodised salt as an important source of iodine in the Netherlands, but that doesn’t tell you which salt was used in an individual product. Check the product information or ask the baker.