Start with the style of bread you’d like to serve with your Sunday roast: according to Van Dijk’s Roggebrood, Frisian rye bread is made mainly from cracked rye, while Brabant rye bread is made mainly from ground rye. If you’re looking for a specific wholegrain and sourdough composition, check the product you choose. Sourdough isn’t a substitute for checking the ingredients, salt and allergens.
Who is this choice important for?
If you want to serve a traditional style of bread
If rye bread is part of a special savoury meal, you can choose between the Frisian style, made mainly from cracked rye, and the Brabant style, made mainly from ground rye, as described by Van Dijk’s Roggebrood.
If you want to compare ingredients
If you want to know whether a product specifically contains wholegrain rye or sourdough, check the ingredients list for that particular variety. Compare the nutritional information per 100 g, as advised by the Netherlands Nutrition Centre, rather than relying on the front of the pack.
If you need to check allergens or salt
Rye contains gluten, according to the Netherlands Nutrition Centre. If you have dietary restrictions, check the allergen information on the pack you choose. Compare the salt content too, and check the ingredients list for iodised salt if you need to know whether it’s included.
What should you look for when choosing?
| What to consider |
What to check when buying |
Who is this most important for? |
| Bread style and presentation |
According to Van Dijk’s Roggebrood, Frisian rye bread is made mainly from cracked rye, while Brabant rye bread is made mainly from ground rye. Also check the number of slices or pieces on the pack. |
For a special savoury meal, I want to choose a bread style deliberately and know how I can serve it. Around 45% of consumers prioritise the style of bread they want. |
| Ingredients and nutritional information |
Read the ingredients list and check for mentions of wholegrain rye and sourdough. Compare the nutritional information per 100 g, as advised by the Netherlands Nutrition Centre. |
When I compare different rye breads, I want to be able to compare their composition rather than rely on the wording on the pack. Around 33% of consumers make this their top priority. |
| Allergens, salt and iodine |
Check the label for gluten and other allergens, compare the salt content, and read the ingredients list if iodised salt is relevant to you. |
If I need to take dietary restrictions or a specific salt or iodine concern into account, the pack I choose needs to suit my needs. This is the most important check for around 22% of consumers. |
Common mistakes when buying rye bread
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Taking ‘artisan’ or ‘premium’ to mean something about the ingredients
A description on the front of the pack doesn’t tell you how much wholegrain rye a product contains or how much salt it has. The Netherlands Nutrition Centre advises comparing products by checking the label.
Read the ingredients and compare the nutritional information per 100 g before making your choice based on the packaging.
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Treating Frisian, Brabant and sourdough as the same kind of label
Van Dijk’s Roggebrood describes a difference in the rye used for the Frisian and Brabant styles. Sourdough describes a different characteristic, so it doesn’t in itself replace a regional bread style.
Decide which characteristics you’re looking for, then check the ingredients and size of the specific product.
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Assuming wholegrain rye bread is gluten-free
Rye is a gluten-containing grain, according to the Netherlands Nutrition Centre. A wholegrain label doesn’t make ordinary rye bread suitable for a gluten-free diet.
If you need to follow a gluten-free diet, choose only a product clearly labelled gluten-free and read the allergen information on the pack.
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Assuming a product contains iodised salt based on its name
Jumbo lists iodised salt in Soma Limburgs Volkoren Roggebrood. This doesn’t tell you anything about the ingredients in another rye bread.
If iodine is relevant to you, check the ingredients list on the pack you want to buy.
Rye bread brands compared
Bolletje
Bolletje offers products including Frisian rye bread; the composition mentioned here applies to this variety.
- According to Bolletje, its Frisian rye bread contains 60% wholegrain cracked rye.
- Check the ingredients and allergens again if you choose a different Bolletje variety.
Van Dijk’s Roggebrood
This brand describes the difference between Frisian rye bread, made mainly from cracked rye, and Brabant rye bread, made mainly from ground rye.
- Jumbo lists Van Dijk’s Ambachtelijk Fries Roggebrood as a 500 g pack containing 10 slices.
- The ingredients list for this product also includes wheat bran and preservatives, so don’t judge it by the ‘artisan’ label alone.
Hollandia
Hollandia Donker Zuurdesem is worth considering if you’re specifically looking for wholegrain rye and sourdough.
- Albert Heijn lists this variety as containing 100% wholegrain rye and sourdough.
- Check the allergens and salt content on the pack for this variety too.
Soma
Soma offers different styles of rye bread; the product name alone doesn’t describe its full composition.
- For Soma Limburgs Volkoren Roggebrood, Jumbo lists 42% wholegrain rye flour and 32% sourdough.
- The same product lists iodised salt and preservatives. Don’t assume these ingredients are in other Soma varieties without checking the label.
Rye bread on Joybuy
Compare these rye breads if you’re weighing up pack size and the style of bread you want for your Sunday meal. Check the current ingredients and allergen information for each product before choosing.
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TastyBasics rye bread, 9 pieces
An option if you want to plan how many pieces to serve with your meal; the product name specifies 9 pieces.
Check the pack for the ingredients, allergens and the size of the bread supplied.
View on Joybuy
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Bolletje rye bread roll, 500 g
An option if you want to compare a 500 g pack for your meal.
Before serving, check the actual slice size: the product title mentions a bread roll, while the accompanying description refers to sliced rye bread. Check the ingredients and allergens on the pack too.
View on Joybuy
Frequently asked questions
Is ordinary rye bread suitable for people with coeliac disease?
No. Rye contains gluten, according to the Netherlands Nutrition Centre. If you need to follow a gluten-free diet, choose only a product clearly labelled gluten-free and check the packaging.
Does all rye bread contain iodised salt?
Don’t assume it does. Jumbo lists iodised salt in Soma Limburgs Volkoren Roggebrood, but you’ll need to check the ingredients list of any other product.
How do I compare rye bread with a premium look and feel?
Compare the ingredients and nutritional information of each product, not just their names. Use the values per 100 g as a basis for comparison, as advised by the Netherlands Nutrition Centre, and also look at the bread style, allergens and slice size.
How should I store rye bread after opening?
Follow the storage advice on the pack for your product. For Hollandia Donker Zuurdesem, Albert Heijn says the bread stays fresher for longer if it’s sealed and kept in the fridge after opening. Don’t automatically apply this product-specific advice to every rye bread.