What should you look for when choosing?
First, work out how much rye bread you’ll use for lunches and whether you can freeze it in portions. Then compare the nutritional information for the bread and topping; check the ingredients separately if gluten or the type of salt used matters to your choice.
| What to consider |
What to check when buying |
Who it matters to |
| Pack size and storage |
Compare the net weight of 375, 400 or 500 g packs with how often you have lunch. Read the storage instructions if you plan to freeze portions. |
If I only eat rye bread occasionally, I don’t want to buy more than I can use up or store. For around 42% of shoppers, getting the right quantity comes first. |
| Bread and toppings |
Compare fibre and salt on the same basis, per 100 g or per portion, and check the ingredients and toppings too. |
If you want to assess the make-up of your lunch, look beyond the type of bread alone. Around 33% of shoppers give the nutritional information for both the bread and toppings top priority. |
| Gluten and ingredients |
Rye bread contains rye and is not gluten-free. Check the ingredients list if you want to know which type of salt has been used. |
If I follow a gluten-free diet, I can’t choose ordinary rye bread; sometimes I also want to know whether the salt is iodised. For around 25% of shoppers, certainty about the ingredients comes first. |
Rye bread at Joybuy
These two products show different ways to plan lunch portions: a pack of nine pieces and a 500 g pack. If you’re looking for a smaller pack, compare the net weight on the packaging; the number of pieces alone isn’t enough to tell you.
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TastyBasics rye bread, 9 pieces
The number of pieces is handy if you plan your lunches one piece at a time. Check the net weight before deciding whether this is a small pack for you, and compare the nutritional information on the label.
View at Joybuy
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Bolletje rye bread roll, 500 g
This 500 g pack could suit a plan involving several lunches if you can use it up or want to store it in portions. The Voedingscentrum advises freezing bread in portions as soon as you buy it; also follow the storage instructions on this pack and compare fibre and salt on the same basis.
View at Joybuy
Frequently asked questions
Is ‘half a loaf of rye bread’ a standard size in supermarkets?
No. Don’t assume the name refers to one standard weight when comparing products. Albert Heijn, Jumbo, PLUS and Dirk list rye bread packs online in weights such as 375, 400 and 500 g, so check the net weight of the product you want to buy.
What can I do if a 500 g pack seems too large?
You can divide the bread into lunch-sized portions after buying it and freeze them, if that works with your storage facilities. The Voedingscentrum advises taking only what you need out of the freezer each time; check the storage instructions on the pack you choose too.
Does rye bread automatically make a lunch suitable for my dietary preferences?
No. Assess the variety you choose and the toppings separately. The Voedingscentrum gives average values for a thick 70 g slice of rye bread, including 5.7 g of fibre and 0.52 g of salt; when comparing products, use the nutritional information on the packaging and compare the same quantity.
Can I choose ordinary rye bread if I follow a gluten-free diet?
No. According to the Voedingscentrum, rye is a gluten-containing grain. If you need to eat gluten-free, you can’t treat ordinary rye bread as a gluten-free alternative; check the label and ingredients of another product instead.
How can I tell whether rye bread is made with iodised salt?
Check the ingredients list on the specific pack for the type of salt used, such as baker’s salt or iodised salt. Don’t assume it contains iodine from the name rye bread, the pack size or the fact that a variety is organic.