Party shoppers planning ahead
You want to serve rusks with sprinkles to several people, so you’re considering both products and how much you’ll need for the evening.
Who are these options for?
Shoppers who prefer chocolate sprinkles
You’re choosing between dark, milk or mixed chocolate sprinkles because the flavour matters to your guests.
Shoppers who check labels
You check the ingredients and allergens in your chosen pack of rusks and sprinkles. If baker’s salt matters to you, check whether it’s listed on the label too.
What should you look for when choosing?
Decide which rusks and sprinkles you’d like to serve together. Then consider the amount you need, the flavour and the labels.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| A complete combination | Check that you have both rusks and the sprinkles you want, and consider how many people will be eating. | If I’m getting something ready for my guests, I don’t want to come home with just the topping or just the rusks. Having everything needed for a complete combination is the top priority for around 40% of consumers. |
| Quantity and leftovers | Check the pack sizes of both products and consider whether you’ll use any leftover sprinkles later. | If you’re buying for several occasions, a larger pack may come in handy. For a single evening, what’s left over matters more. Around 30% of consumers prioritise getting the right amount. |
| Type of sprinkles | Choose between options such as fruit sprinkles and chocolate sprinkles. If you’re considering a flavour mix, check the product description. | If my guests prefer chocolate to fruit sprinkles, I want to decide before I go shopping. Around 20% of consumers put their preferred type first. |
| Ingredients and allergens | Read the labels on the products you’ve chosen. Check separately for baker’s salt if it’s relevant to you. | If someone needs to avoid certain ingredients, I can’t rely on the details for a different type of rusk. For around 10% of consumers, checking the label is the main priority. |
Common mistakes
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Only looking at the sprinkles
You need both products to serve rusks with sprinkles; choosing the right sprinkles alone won’t complete the platter.
Before you buy, check which rusks and sprinkles you want to serve together.
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Choosing a large pack without a plan for using it
A large pack may not be the best choice if you only need a little and don’t expect to use the rest.
Choose the flavour first, then work out which pack size suits this evening and any later occasions.
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Assuming every type of rusk contains baker’s salt
According to the Voedingscentrum, using baker’s salt in bread isn’t compulsory. So if you want to know whether it’s been used, don’t assume based on the product category alone.
Check the ingredients on the label of your chosen rusks, or ask the baker.
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Checking for allergens only when serving
Jumbo lists wheat and egg, among other things, in its Natural Rusks. The ingredients in other types of rusks may differ.
If anyone has an allergy, check the latest allergen information on both packs before buying and serving.
Brands to consider
De Ruijter
De Ruijter offers several types of sprinkles, including Hagelfeest and intense dark chocolate sprinkles.
- Albert Heijn describes Hagelfeest as a mix of chocolate sprinkles and vanilla-flavoured sprinkles.
- The varieties differ in type and pack size, so choose the specific pack you want to use.
Venz
Jumbo lists Venz sprinkles in dark, milk, white and mixed varieties, among others.
- The different flavour descriptions can help you choose a variety your guests will enjoy.
- Check the pack size of the variety you’ve chosen, as this can vary between packs.
Albert Heijn
Albert Heijn stocks plain and wholemeal rusks, among other options.
- You can choose your type of rusk before deciding on the topping.
- Check the ingredients and pack size on the packaging of your chosen variety.
Jumbo
Jumbo stocks Natural Rusks and also lists several types of sprinkles.
- Jumbo Natural Rusks list their ingredients and allergens.
- These rusks list wheat and egg; if anyone has an allergy, check the latest label.
Lidl
Lidl lists Mister CHOC dark chocolate sprinkles as a product available in store.
- The product description makes it clear that these are dark chocolate sprinkles.
- Before visiting a store, check whether the pack you want is available there.
Aldi
Aldi lists Goud Gebakken plain rusks and Kiekeboe sprinkles in fruit and dark chocolate varieties.
- You can choose a topping to suit your guests’ flavour preferences.
- These are separate products; check whether the varieties you want are available.
Rusks and sprinkles at Joybuy
These products give you a rusk base and two different types of sprinkles for Sinterklaas evening. Choose a combination and pack size to suit your guests.
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g'woon dark chocolate sprinkles 400 g
An option if you’d like to serve dark chocolate sprinkles on rusks. Consider how much you expect to use, and check the label if anyone has an allergy.
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De Ruijter fruit sprinkles 400 g
An option if you’d like to serve fruit sprinkles instead of chocolate sprinkles. Choose an amount to suit the number of people eating, and check the latest label if anyone has an allergy.
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g'woon plain rusks 125 g
A rusk base if you’d like to choose a suitable type of sprinkles yourself. Check the packaging for ingredients and allergens if they’re relevant to your guests.
Frequently asked questions
How much should I buy for Sinterklaas evening?
Start with the number of people eating, and consider whether you’ll use any leftover sprinkles later. Then check the pack sizes of the rusks and sprinkles you plan to buy together.
Does every type of rusk in the Netherlands contain baker’s salt?
No, don’t assume that it does. The Voedingscentrum says that using baker’s salt in bread isn’t compulsory. Check the ingredients on your chosen rusks or ask the baker.
Which allergens should I check in plain rusks?
This varies by product. Jumbo lists wheat and egg, among other things, in its Natural Rusks. If anyone has an allergy, check the latest packaging for both the rusks and the sprinkles you’re going to serve.
How should I store rusks until gift-giving evening?
Follow the storage advice on the rusk packaging. Jumbo recommends keeping its Natural Rusks in a cool, dry, dark place; make sure the pack is sealed properly.