Who are these options for?

Anyone looking for a wholemeal base

If you’re looking for rusks for breakfast or lunch in your holiday home and want to compare the ingredients and fibre per 100 g, without necessarily choosing a seeded variety.

Anyone shopping for fussy eaters

If you want to give a mixed group a choice, having a roll of plain rusks and a roll of wholemeal rusks gives you two distinct options for when not everyone likes the same type.

Anyone looking for a vegan dark wholemeal variety

You could consider the dark variety labelled vegan by Bolletje, but check the ingredients too: it also contains wheat, oats, barley and sesame.

What should you look for when choosing?

First, decide whether everyone wants the same type of rusk or whether two rolls would be more practical. Then compare the ingredients, nutritional information and storage instructions for the varieties that suit your group.

What to consider What to look for Who it matters most to
Wholemeal and fibre Check the first ingredient and compare the fibre per 100 g. Albert Heijn lists 9 g of fibre per 100 g for AH Beschuit volkoren; Jumbo lists 11 g per 100 g for Bolletje Volkoren Beschuit. If I want wholemeal rusks as a regular breakfast choice, I want to be able to compare the ingredients and fibre. Around 44% of consumers put this wholemeal base first.
Choice for different eaters Compare plain rusks made with wheat flour with a separate wholemeal variety. If anyone has relevant allergies, check the ingredients of both rolls too. Not everyone in my group likes the same type of rusk, so I want to offer two clear options. For around 33% of consumers, having that choice is the top priority.
Ingredients and storage Read the allergen information, check how many rusks are in a pack and follow the storage advice once it’s open. I’m buying for several people and want to know in advance which ingredients are suitable for them and how to store opened rolls. These practical considerations come first for around 23% of consumers.

Common mistakes

  • Judging by the dark colour or seeds alone

    A dark or heavily seeded appearance is no substitute for checking the ingredients list. Bolletje’s dark wholemeal variety also contains oats, barley and sesame.

    If you’re choosing a wholemeal variety, read the ingredients list and check the allergens separately for everyone who’ll be eating it.

  • Assuming one roll will suit everyone

    Plain rusks made with wheat flour and wholemeal rusks are different options. A strongly flavoured wholemeal variety might not appeal to everyone.

    If possible, ask the group what they eat beforehand, or take both a plain and a wholemeal roll for a mixed group.

  • Assuming rusks contain iodine

    According to the Voedingscentrum, using baker’s salt in bread is not compulsory. So the fact that a product is a rusk doesn’t tell you whether baker’s salt has been used in a particular roll.

    If this matters to you, check whether baker’s salt is listed among the ingredients on the packaging.

Brands to consider

Bolletje

Offers separate plain and wholemeal rusks, as well as a dark wholemeal variety.

  • Jumbo lists 11 g of fibre per 100 g for Bolletje Volkoren Beschuit.
  • The plain Echte Beschuit contains wheat and egg; the dark wholemeal variety contains oats, barley and sesame, among other ingredients. Check the specific variety you choose.

Albert Heijn

Offers standard wholemeal rusks and an organic wholemeal variety with several seeds.

  • AH Beschuit volkoren lists 9 g of fibre per 100 g.
  • The organic multiseed variety contains egg and sesame, among other ingredients. Check the latest allergen information when you buy it.

Jumbo

Lists both Bolletje rusks and an own-brand organic wholemeal variety.

  • Jumbo’s product information lets you view the nutritional information for Bolletje Volkoren Beschuit.
  • The organic Jumbo variety was no longer listed online, so check availability before relying on it.

PLUS

Offers standard wholemeal rusks and a separate wholemeal variety with seeds.

  • PLUS lists 7,7 g of fibre and 0,72 g of salt per 100 g for its standard wholemeal rusks.
  • The seeded variety contains egg and sesame, among other ingredients. Check that the ingredients are suitable for your group.

Lidl

Lidl Nederland lists 140 g wholemeal rusks as an in-store product.

  • The pack size is listed, which helps you plan how many rolls to buy.
  • Check the ingredients and nutritional information in store before comparing this variety with other rusks.

Wholemeal rusks at Joybuy

These two Bolletje rolls offer a dark wholemeal option and a standard wholemeal option for your holiday home. If you also want to offer rusks made with wheat flour, choose those as a separate roll.

Bolletje dark wholemeal rusks, 10 pieces

Bolletje dark wholemeal rusks, 10 pieces

An option for anyone specifically looking for dark wholemeal rusks. The roll contains 10 pieces; check the ingredients and allergens before buying it for a group.

View at Joybuy
Bolletje wholemeal rusks, 13 pieces

Bolletje wholemeal rusks, 13 pieces

A wholemeal option if you’re looking for one roll to serve as a breakfast or lunch staple. The pack contains 13 pieces; if anyone has allergies, check the packaging of the roll you choose.

View at Joybuy

Frequently asked questions

Do Dutch rusks always contain iodine from baker’s salt?

No, don’t assume they do just because they’re rusks. The Voedingscentrum says bread doesn’t have to be baked with baker’s salt, so check the ingredients on the packaging of a specific rusk product.

How should I store opened rusks in a holiday home?

Store opened rusks in a sealed container in a cool, dry, dark place. Albert Heijn says AH Beschuit volkoren should be kept in a sealed tin once opened; always follow the instructions on the packaging of your product.

Are vegan dark wholemeal rusks also suitable for people with allergies?

Not automatically. Bolletje labels its dark wholemeal variety as vegan, but it contains wheat, oats, barley and sesame, among other ingredients. Check the allergen information for the person who’ll be eating it.