Which snack base is right for you?

Small households looking to use up their bread

If you’re after a soft snack for one or two people, choose half a loaf and freeze any slices you won’t eat soon in individual portions.

Fans of a crunchy evening snack

Rusks are a good choice if you only have chocolate sprinkles occasionally and want a crunchy base. The Netherlands Nutrition Centre says opened rusks can be kept in a kitchen cupboard for about a month; make sure the packet is sealed well.

Shoppers who compare labels

If you take flavour options, nutritional value or allergens into account, check both the chocolate sprinkles and your chosen bread or rusks. Information for one product doesn’t necessarily apply to another variety.

What should you look for when choosing?

First, decide between crunchy rusks and soft bread. Then think about how much you’ll actually use and compare the labels of the products you want to pair together.

What to consider What to look for Who it matters to
Food waste and stock Compare how many snack occasions you’ll have with the size of the bread and chocolate sprinkles. Freeze any unused slices in individual portions. When I’m shopping for a small household, I want to avoid having bread or chocolate sprinkles left over. Around 33% of consumers put reducing waste first.
Texture and convenience Choose deliberately between crunchy rusks and soft bread. Seal the packet of rusks well after opening. For a night in front of the TV, I mainly want a snack base with a texture I enjoy. That’s the main consideration for around 25% of consumers.
Nutritional information and allergens Compare the nutritional values per 100 g and per portion; check the ingredients and allergen information for both products. If ingredients or allergens are the deciding factor for me, I want to be able to check the label for the exact variety. This is the first thing around 25% of consumers consider.
Flavour Choose the variety of chocolate sprinkles you want, and check whether the pack size suits how often you use them. I choose chocolate sprinkles mainly for the flavour I want with my rusks or bread. Around 17% of consumers put this preference first.

Common mistakes

  • Treating rusks and half a loaf as the same kind of product

    Rusks are crunchy, while a slice of bread is soft. Half a loaf is not simply a smaller pack of rusks.

    Decide which texture you’d like for your evening in front of the TV, then choose your base and chocolate sprinkles.

  • Buying half a loaf without a plan for the rest

    You could still have slices left over from half a loaf if you only have a sweet snack now and then.

    Freeze any portions you won’t use soon separately, then take out only what you need for each snack.

  • Assuming every variety has the same ingredients

    Ingredients, nutritional values and allergens vary between breads and chocolate sprinkles. For example, Joybuy’s product information for Venz milk and vanilla chocolate sprinkles lists milk, lactose, soya and wheat.

    Check the current packaging for both products and compare nutritional values for the same quantity.

Brands to consider

De Ruijter

Jumbo’s range overview includes De Ruijter Kleintjes Strooibaar, 140 g, and pure chocolate sprinkles, 390 g.

  • The 140 g pack is worth considering if you use chocolate sprinkles slowly.
  • Check the ingredients of your chosen variety and whether the pack size suits how you use it.

Venz

Venz offers several varieties of chocolate sprinkles; the milk and vanilla variety listed comes in a 380 g pack.

  • The milk and vanilla variety offers a different flavour from pure chocolate sprinkles.
  • Joybuy’s product information for this variety lists milk, lactose, soya and wheat. Check the label on the pack you buy.

Jumbo

Jumbo lists its own chocolate sprinkles, including a 200 g pure variety, as well as Jumbo Fijn Volkoren Half as a separate bread product.

  • You can choose the size of the chocolate sprinkles and the bread separately.
  • According to Jumbo’s product information, Fijn Volkoren Half contains 7,6 g of fibre per 100 g. This figure doesn’t tell you anything about the nutritional value of the chocolate sprinkles.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Are rusks with chocolate sprinkles more convenient than half a loaf if I don’t snack often?

Rusks can be more practical if you want a crunchy snack and seal the packet well. The Netherlands Nutrition Centre recommends keeping opened rusks in a kitchen cupboard for about a month. If you’d prefer soft bread, you can choose half a loaf and freeze any unused slices in individual portions.

What information should I check for chocolate sprinkles and half a loaf?

Check the ingredients, allergens, pack size, storage instructions and nutritional information for both products. Compare nutritional values per 100 g or for equal-sized portions. According to the Netherlands Food and Consumer Product Safety Authority, allergens must be clearly identifiable in the ingredients list.

Does every Dutch loaf contain iodine because of baker’s salt?

No, don’t assume that it does. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may only be added to bread and other baked goods through baker’s salt. Check the ingredients list to see whether the bread you choose contains baker’s salt.