Who is this relevant for?

Visitors who want a single portion

You want to take chocolate sprinkles for one snack without opening a large pack while you’re out. Sligro lists individual sachets of sprinkles; you’ll need to take rusks separately.

Visitors who want a choice while out

You want to choose between different types of chocolate sprinkles or flakes, and a small pack matters more to you than a single sachet. Albert Heijn describes AH Strooi mini’s as a pack to take with you.

Shoppers comparing ingredients

You’re choosing chocolate sprinkles for a treat, but want to check the sugars, saturated fat and allergens in the exact product first. Also compare how much you’ll actually use on each rusk.

What should you look for when buying?

First decide what matters most to you: an individual portion, variety while you’re out, or a pack for repeated use. Then check the ingredients in the sprinkles you’ve chosen.

Individual portion of chocolate sprinkles

When: You want to take a pre-measured sachet with plain rusks for one snack. Sligro lists each De Ruijter sachet as 20 g.

Trade-off: The box listed contains 120 sachets, and isn’t a ready-made rusk topped with chocolate sprinkles.

Small assorted pack

When: You want to choose between or share different types of sprinkles at the parade. AH Strooi mini’s combines chocolate sprinkles and flakes in a 140 g pack.

Trade-off: A small pack isn’t the same as an individual sachet; you’ll need to add the rusks yourself.

Standard pack of chocolate sprinkles

When: You want to top rusks after the parade too, and would rather measure out the sprinkles yourself. For example, Albert Heijn lists a 390 g pack of De Ruijter milk chocolate sprinkles.

Trade-off: If you want to top your rusks while you’re out, you’ll need to take an opened pack with you and decide how much to use on each one.

What to consider What to check when buying Who is this important for?
Portion and packaging Check whether the sprinkles are individually wrapped and how many sachets are in the pack. I want to take a measured amount for one snack without opening a large pack. Around 45% of consumers prioritise this need for portion control.
Choice of sprinkles Check which types of chocolate sprinkles and flakes are included, and whether they come in one pack or individual portions. If we’re sharing rusks at the parade, I want to choose between different types of sprinkles. For around 33% of consumers, having this variety is the top priority.
Ingredients Read the latest ingredients, allergen and nutritional information; compare sugars and saturated fat for the same quantity. I want to know what’s in my chocolate sprinkles and how much I’m using before serving them as a treat. This is the most important consideration for around 22% of consumers.

Common mistakes

  • Mistaking a small pack for a single portion

    According to Albert Heijn, AH Strooi mini’s is a 140 g pack containing different types of sprinkles, not a single sachet for one rusk.

    If you don’t want to measure out a portion yourself, check how many individual sachets there are and how much each one contains.

  • Judging by a reduced-sugar label alone

    A claim comparing products doesn’t tell you how much sugar is in the portion you’ve chosen. The comparison also depends on the specific product it’s being compared with.

    Read the nutritional information on the exact pack and compare the same quantity of the products you’re considering.

Brands to consider

De Ruijter

Worth considering if you want to compare milk chocolate sprinkles in individual portions or a standard pack.

  • Sligro lists a box of 120 individual 20 g sachets; Albert Heijn also lists a 390 g pack.
  • The box contains a lot of portions for a single snack. For the milk chocolate variety, check the label for milk, lactose and soya.

Venz

Worth considering if you want to compare the nutritional information for different chocolate sprinkle varieties.

  • Albert Heijn describes a Venz milk chocolate variety with a sugar comparison against Venz Chocoladehagelslag puur.
  • That comparison applies to the products named, not to all chocolate sprinkles. For this variety, check the exact pack for allergens too, including soya and wheat.

AH

Worth considering if you’re looking for a small pack with different types of sprinkles to take with you.

  • According to Albert Heijn, AH Strooi mini’s combines chocolate sprinkles and flakes in a 140 g pack.
  • It isn’t an individually wrapped rusk. If milk or lactose allergens are relevant to you, check the packaging.

Kiekeboe

Worth considering if you’re thinking about buying a larger pack of dark chocolate sprinkles for repeated use.

  • ALDI Netherlands lists a 600 g pack of Kiekeboe dark chocolate sprinkles.
  • For a single snack, you’ll need to measure out the amount yourself and take rusks separately.

Joybuy products

Related products will be added soon.

Frequently asked questions

Can I take individual portions of chocolate sprinkles to the parade?

Yes. Sligro lists individual De Ruijter sachets of 20 g and says that this amount is enough for one slice of bread. The pack listed contains 120 sachets; if you want chocolate sprinkles on rusks, take plain rusks too.

Which allergens should I check in chocolate sprinkles?

Always check the ingredients and allergens on the exact pack. The De Ruijter milk chocolate variety described contains milk, lactose and soya; the Venz variety described lists soya and wheat. Ingredients can vary between varieties.

How should I store chocolate sprinkles after buying them?

Store the De Ruijter and Venz varieties described in a cool, dry place, as stated in their product information. Follow the storage instructions on the label of your pack.