Choose your rusks and chocolate sprinkles separately: go for wholemeal rusks if wholegrains and fibre are your priorities, or plain rusks if you prefer a light, neutral base. Then compare the chocolate sprinkles by flavour, sugars per 100 g, serving size and allergens. A wholemeal base doesn’t change the ingredients in the topping.
You want to keep chocolate sprinkles as your topping, but start by choosing the grain in your rusks. The Netherlands Nutrition Centre highlights fibre as one difference between wholegrain products and products made with refined flour.
You’re choosing between flavours and want to know what’s in the exact variety of chocolate sprinkles. As well as the name, check the sugars, serving size and allergens on the packaging.
You eat rusks and chocolate sprinkles regularly and want to choose a pack size that suits you. Check that the product is available and that you can keep your rusks crisp.
Start with the rusks, then assess the topping. The Netherlands Nutrition Centre gives an average of 0.8 g of fibre per 10 g wholemeal rusk; the chocolate sprinkles also count when considering the nutritional information for the combination.
| What to consider | What to check when buying | Who is this important to? |
|---|---|---|
| Wholemeal base | Look for the word ‘wholemeal’ and compare fibre per 100 g or per rusk, using the same measure. | I want to keep eating chocolate sprinkles, but consciously choose a wholemeal base. This is the top priority for around 40% of consumers. |
| Flavour and chocolate sprinkles label | Compare the exact varieties by ingredients, sugars per 100 g, serving size and allergens. | If the chocolate flavour determines my choice, I also want to know what’s in the variety I choose. This is the top priority for around 30% of consumers. |
| Pack size and availability | Check the pack size, current availability and whether the packaging suits the way you use the product. | I buy these more often for my coffee break and want to finish the rusks while they’re still crisp. This matters most to around 30% of consumers. |
The colour of the packaging doesn’t tell you whether the rusks are labelled as a wholemeal product. According to the Netherlands Food and Consumer Product Safety Authority, a product using that label must be made entirely with wholemeal flour as its grain ingredient.
Check the product name, then compare the ingredients and fibre using the same measure.
‘Dark’ doesn’t tell you how much sugar a product contains. Albert Heijn lists 64 g of sugars per 100 g for De Ruijter Dark Chocolate Sprinkles. That figure doesn’t automatically apply to other varieties.
Read the nutritional information on the pack you choose and check the serving size too.
You can’t tell from the product category whether baker’s salt has been used. The Netherlands Nutrition Centre says that baking with baker’s salt is not compulsory.
If you want to know whether a particular product contains baker’s salt, check the ingredients or ask the manufacturer.
Chocolate sprinkles, including the 390 g Dark Chocolate Sprinkles variety.
Chocolate sprinkles in a range of flavours and varieties.
Own-brand products, including AH Wholemeal Rusks.
Own-brand wholemeal rusks and a range of chocolate sprinkles.
An own-brand option for wholemeal rusks.
This selection includes chocolate sprinkles for your topping and wholemeal rusks for your base. Choose each separately to put together rusks with chocolate sprinkles, and compare the exact variety and pack of chocolate sprinkles.
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For anyone looking for dark chocolate sprinkles as a topping; choose your rusks separately.
Albert Heijn lists 64 g of sugars per 100 g for this variety, and milk and soya as allergens. Check the current packaging.
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A dark chocolate sprinkles variety for anyone who wants to choose the flavour of their topping first. Rusks are not included in this product.
The pack contains 200 g; check the nutritional information and allergens for this variety on the label.
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For anyone looking for dark chocolate sprinkles to serve separately with rusks.
The pack contains 400 g. Compare the nutritional information and allergens on your chosen pack with those of other varieties.
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A milk chocolate variety for anyone who wants this flavour as a topping; choose your rusks separately.
The pack contains 380 g. Check sugars per 100 g and allergens on the label for this variety.
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A wholemeal base for anyone who puts their choice of grain first; choose your chocolate sprinkles separately.
The pack contains 13 pieces. Compare fibre and allergen information on the current packaging.
Not if they don’t suit your taste: choose wholemeal if wholegrains and fibre matter to you, and plain if you prefer the flavour of plain rusks. The Netherlands Nutrition Centre gives an average of 0.8 g of fibre per 10 g wholemeal rusk; assess the chocolate sprinkles separately too.
No, you can’t tell from the product category. The Netherlands Nutrition Centre says that baking with baker’s salt is not compulsory; check the ingredients of a specific product or ask the manufacturer.
Check the allergens on the packaging for the exact variety. Albert Heijn lists milk and soya for De Ruijter Dark Chocolate Sprinkles, but you shouldn’t assume the same applies to other chocolate sprinkles.
Store them in a dry place and seal the packaging tightly, or use an airtight tin. If you don’t get through rusks quickly, choose a pack size that suits how often you eat them.
