If you want to serve the traditional Dutch treat for a new arrival, choose rusks with aniseed sprinkles: Albert Heijn explicitly links De Ruijter aniseed sprinkles to this Dutch tradition, while Bolletje offers the rusks to go with them. Eierkoeken make a good alternative treat to hand out, either plain or decorated; chocolate is better suited to a separate gift than as a replacement for rusks with aniseed sprinkles. Whatever you choose, check the label on the exact pack if ingredients or allergens are important.
Which option is right for you?
Host of a traditional celebration for a new arrival
You want to offer guests rusks with aniseed sprinkles as a familiar treat to celebrate a new arrival. You’ll need both rusks and sprinkles; an eierkoek or chocolate gift doesn’t serve the same purpose.
Looking for a different sweet treat to hand out
You want to hand out eierkoeken on their own or decorate them. Jumbo describes eierkoeken as soft cakes and suggests ways to decorate them, without presenting them as the same thing as rusks with aniseed sprinkles.
Shopping with ingredients in mind
You want to know which allergens are in your chosen option before handing it out. This applies to rusks, eierkoeken and chocolate, so always check the pack of the product you’re actually buying.
What should you consider?
Rusks with aniseed sprinkles
Choose this: if you want to serve the familiar Dutch treat for a new arrival.
Bear in mind: rusks and aniseed sprinkles are two separate items, and the crisp rusks need careful handling when you transport and serve them.
Eierkoeken
Choose this: if you’d rather hand out individual cakes or decorate eierkoeken.
Bear in mind: an eierkoek is a different kind of treat, not the traditional base for aniseed sprinkles.
Chocolate as a gift
Choose this: if you’d like to give a separate sweet gift alongside the celebration.
Bear in mind: a chocolate collection isn’t the same as rusks with aniseed sprinkles. If presentation matters to you, check the packaging.
| What to consider |
What to check before buying |
Who it matters to |
| Familiar celebration treat |
Have both rusks and aniseed sprinkles ready; don’t assume another type of cake is an equivalent substitute. |
If I want to serve guests rusks with aniseed sprinkles, I need both parts of this familiar combination. For around 45% of consumers, this traditional presentation matters most. |
| Format and serving |
When buying eierkoeken, compare the pack sizes and check whether they’re individually wrapped. |
If you want to hand out individual cakes or decorate them yourself, consider whether eierkoeken fit your plans. Around 33% of consumers prioritise this way of serving treats. |
| Ingredients and allergens |
Read the ingredients, allergen information and any warnings on the exact pack. |
If I need to take an allergy into account, I want to be able to check the label of the rusks, eierkoek or chocolate I’ve chosen. For around 22% of consumers, this check is the top priority. |
What could you get wrong?
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Assuming an eierkoek or chocolate gift is an obvious substitute
Albert Heijn links De Ruijter aniseed sprinkles to the tradition of serving them on rusks. Jumbo describes eierkoeken as a separate type of cake that you can also decorate. A chocolate gift has a different purpose again.
Before you buy, decide whether you want to serve the traditional treat, hand out something different or give a gift. For the traditional option, buy both rusks and aniseed sprinkles.
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Relying on the name of a cake instead of checking the label
Jumbo’s regular and wholemeal eierkoeken contain different combinations of allergens. A label such as ‘wholemeal’ doesn’t, by itself, tell you whether a product is suitable for someone with an allergy.
Read the ingredients list, listed allergens and any warnings for the exact variety, including if you’re choosing a topped eierkoek or a chocolate product.
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Opening eierkoeken too early
Cakes that aren’t sealed properly before it’s time to hand them out can lose quality. The Netherlands Nutrition Centre advises storing eierkoeken in a cool, dry, dark place and keeping them sealed tightly.
For an unopened pack, follow the storage advice on the packaging. Once opened, seal the eierkoeken tightly again.
Relevant brands and shops to explore
Bolletje
Its Echte Beschuit rusks are a base for the traditional combination. It also offers crisp eierkoeken with a milk coating as an alternative type of cake.
- Bolletje lists wheat, rye and egg among the allergens in its Echte Beschuit rusks.
- The crisp eierkoek with a milk coating isn’t a like-for-like substitute for rusks. Check the label for this variety separately.
De Ruijter
Its aniseed sprinkles are worth considering if you want to serve the traditional combination with rusks.
- Albert Heijn explicitly links the pink-and-white aniseed sprinkles featured in its listing to serving rusks with aniseed sprinkles to celebrate a new arrival.
- You’ll also need rusks to make the complete treat.
Albert Heijn
A shop whose online listing describes the De Ruijter aniseed sprinkles featured in this article.
- The product information can help you identify the intended variety of aniseed sprinkles.
- Albert Heijn notes that product information can change, so check the current label when you buy.
Jumbo
It provides product information for regular and wholemeal eierkoeken, as well as ideas for decorating them.
- The information lets you compare the ingredients and allergens in the two eierkoek varieties mentioned.
- Both the regular and wholemeal varieties contain several allergens. A decorated eierkoek is still a different treat from rusks with aniseed sprinkles.
Lidl
Lists a 360 g pack of 12 eierkoeken.
- The listed pack size helps you plan how many cakes to hand out.
- Lidl says this product is only available in store. Check the ingredients and allergens on the packaging.
ALDI / Heerlijck Banket
ALDI describes Heerlijck Banket free-range egg eierkoeken as a pack of 12.
- The number of cakes gives you a useful starting point when planning a treat to hand out.
- If you’re choosing based on ingredients or allergens, check the label on the pack.
Verkade
Verkade’s range includes biscuits and chocolate, making it worth considering if you’re looking for a separate sweet gift.
- The range information helps distinguish chocolate from the traditional rusk treat.
- The range listing doesn’t help you choose a specific box of chocolates, eierkoek or rusks with aniseed sprinkles.
Chocolate as a separate gift on Joybuy
These chocolate products are suited to a separate gift to celebrate a new arrival. They aren’t eierkoeken, and together they don’t make rusks with aniseed sprinkles. For that traditional treat, buy the two required items separately.
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Tony's Chocolonely Chocolate Gift Pack, 288 g
An option if you’d like to give a separate chocolate gift alongside the treat for a new arrival.
This product is called Chocolate Gift Pack and has a listed weight of 288 g. It’s not a substitute for rusks with aniseed sprinkles; check the current packaging for allergen information.
View on Joybuy
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Merci Petits Chocolate Collection, 125 g
A chocolate option if you’re looking for a separate little gift rather than a treat served on rusks.
The listed weight is 125 g. If the presentation matters to you, check the packaging; for allergen information, read the label on the exact pack.
View on Joybuy
Frequently asked questions
What do you traditionally serve to celebrate a new arrival?
Rusks with aniseed sprinkles are the familiar Dutch treat for a new arrival. Albert Heijn describes this tradition alongside De Ruijter aniseed sprinkles; you’ll also need rusks to serve it.
Can I hand out eierkoeken instead of rusks with aniseed sprinkles?
Yes, if you’ve decided to offer a different sweet treat, such as a plain or decorated eierkoek. If you want to serve the traditional combination, an eierkoek isn’t a substitute for rusks with aniseed sprinkles.
Are eierkoeken suitable for guests with allergies?
You’ll need to check each variety. Jumbo lists egg, gluten, milk, soya and wheat in its regular eierkoeken; its wholemeal variety also lists barley and oats, among other allergens. Check the current label on the eierkoek you choose.
How should I store eierkoeken until it’s time to hand them out?
Store eierkoeken in a cool, dry, dark place and keep them tightly sealed, as advised by the Netherlands Nutrition Centre. For an unopened pack, also follow the storage and use-by information on the packaging.