What should you look for when choosing?
Decide what matters most during your coffee break: fibre, a simple ingredient list, checking the label for dietary needs, or flavour. Then compare like for like and consider what a typical portion means for you.
| What to consider |
What to check before buying |
Who should consider this? |
| Fibre |
Compare fibre per 100 g and per portion; the weight of an individual rice cake can vary. |
If I want to factor in my fibre intake, I need to know what my coffee-time snack actually contributes. Around 36% of consumers prioritise fibre when making this choice. |
| Ingredients and salt |
Read the ingredients and compare the salt content per 100 g of the options you’re considering. |
I’d rather have a straightforward snack with my coffee, without an unnecessarily complicated ingredient list. Simplicity and salt matter most to around 29% of consumers. |
| Allergens and dietary suitability |
Check the current ingredients and allergen information, and check any topping separately. |
If I have an allergy or dietary restriction, I need to be able to assess whether this particular variety is suitable. This is the top priority for around 21% of consumers. |
| Flavour and convenience |
Check the type of rice cake, its nutritional information and how many you usually eat. |
I want something ready to eat with my coffee, and I like to choose a flavour I enjoy. Flavour and convenience come first for around 14% of consumers. |
Rice snacks on Joybuy
These products are mostly rice snacks with distinctive flavours, alongside one plain rice toast. Choose by product type and flavour, and check the information on each individual pack for fibre, salt and any allergens.
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Snack a Jacks Smooth Caramel Rice Waffles, 140 g
For anyone who fancies a caramel flavour with their coffee. If fibre and sugars also matter to you, compare the nutritional information per 100 g and per portion.
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Snack a Jacks Rice Wafers Choc Chip, 166 g
For anyone looking for a rice snack with a chocolate flavour. Alongside the portion size and nutritional information, be sure to check the current sesame information on the pack if you have an allergy.
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Snack a Jacks Cheese Rice Wafers, 104 g
An option if you’d prefer a savoury cheese flavour to something sweet. For this variety, pay particular attention to salt and fibre per 100 g, and check the allergens on the label.
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Snack a Jacks Barbecue Pepper Rice Wafers, 103 g
For anyone who fancies a spiced barbecue and pepper flavour with their coffee. Compare the salt content with other savoury varieties and check the current label if you have an allergy.
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Van Der Meulen Rice Toast Natural, 65 g
Plain rice toast for anyone who doesn’t want a strong flavour. Compare it as rice toast rather than assuming it’s the same type of product as a rice cake. Check the salt content and, if you have an allergy, the current information about sesame and soya.
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Frequently asked questions
How much fibre does a plain rice cake provide?
According to the Netherlands Nutrition Centre, a large 15 g plain rice cake contains 0.7 g of fibre. For another variety, compare the figures per 100 g and the weight of the portion you eat.
Is a multigrain rice cake always the better choice?
No, it depends on the specific products and what you want to compare. Jumbo Thick Multigrain Rice Cakes list 4.9 g of fibre and 0.65 g of salt per 100 g. Before choosing a plain variety, check both its fibre and salt content.
Are rice cakes automatically gluten-free and allergen-free?
No, don’t assume that just because the product contains rice. For example, Jumbo Plain Rice Cakes state that the product may contain sesame and soya. If you have coeliac disease or an allergy, check the suitability and allergen information on the current packaging.
How can I keep rice cakes crisp after opening?
Follow the storage instructions on the pack and seal it carefully after opening. For Snack a Jacks Cheese Rice Wafers, Jumbo advises storing the product in a cool, dry place and says resealing helps keep it fresh.