Who is this choice relevant to?

Active people looking for extra protein

You want to know how much protein a portion actually provides and how it fits into your usual diet. The Netherlands Nutrition Centre says recreational athletes generally don’t need special protein products if they eat a healthy, varied diet.

Holiday snackers sharing with others

You’re looking for crisps to share or serve with dips. Consider the flavour and bag size separately from the protein content: ordinary corn chips aren’t automatically a high-protein choice.

Snackers with dietary requirements

Your choice may depend on requirements such as eating a vegan diet, or avoiding gluten or soya. Always check the exact variety: AH naturel is labelled vegan and gluten-free, but may contain soya. The Dutch Doritos Naturel 185 gr may contain traces of gluten and soya.

What should you look for when choosing?

According to the European Commission, at least 20% of a product’s energy must come from protein for it to make a claim such as ‘high in protein’. Also check how much protein, energy and salt your planned portion provides.

What to consider What to look for Who might find this more important?
Protein content Compare protein per 100 g and per portion you’ll actually eat. If I choose crisps to increase my protein intake, I want to know how much a portion provides. Around 42% of consumers put protein content first.
Portion, energy and salt Compare these values per 100 g and for the same planned portion; count dips separately. If I want to keep track of my snack portion, I compare protein with energy and salt. Around 25% of consumers say they prioritise this nutritional balance.
Flavour and bag size Check the exact flavour, net weight and stated number of portions before choosing how much to share. For a sharing platter with dips, I want a flavour and pack size that suit the occasion, even if protein isn’t my main reason for choosing it. Around 17% of consumers prioritise sharing snacks.
Ingredients and dietary suitability Check the ingredients, allergens, possible traces and dietary information on the exact pack. If a dietary requirement determines my choice, I check the ingredients and possible traces for that variety first. Around 16% of consumers prioritise dietary suitability.

Common buying pitfalls

  • Mistaking regular Nacho Cheese for a Protein variety

    Doritos Protein is a separate product line. Seeing a similar flavour name on regular crisps doesn’t prove they have the same ingredients.

    Check the full product name and nutrition table on the exact pack.

  • Confusing protein per 100 g with protein per snack

    How much you eat determines how much protein, energy and salt your portion provides. For AH naturel, Albert Heijn lists 6.6 g of protein per 100 g; a 25 g portion works out at 1.65 g of protein.

    Calculate the nutritional values for your planned portion and compare products on the same basis.

  • Treating a US launch as a Dutch product variety

    PepsiCo describes Doritos Protein for the US market. This product information doesn’t confirm that the same variety is available in the Netherlands.

    Use overseas specifications only for the variety they refer to, and check separately whether the pack you’re considering matches.

  • Taking a protein claim as a promise of health or recovery benefits

    A nutrition claim doesn’t in itself mean that a snack offers health benefits or aids recovery. In 2024, the Netherlands Food and Consumer Product Safety Authority (NVWA) reported misleading claims on high-protein products; this doesn’t mean the crisps mentioned here have been assessed.

    Base your choice on the specific information on the label and your own diet, not on general promises about health or recovery.

Brands as a guide

The European Commission explains that at least 20% of a product’s energy must come from protein for it to make a ‘high in protein’ claim. A brand name or product line isn’t a substitute for checking the nutritional information for the exact variety.

Doritos

The Dutch Naturel variety and the separate US Protein range are different products.

  • PepsiCo lists 10 g of protein per one-ounce serving for Doritos Protein in the United States.
  • The Dutch manufacturer’s page lists 6.5 g of protein per 100 g for Doritos Naturel Tortilla Nacho Chips 185 gr and says they may contain traces of gluten and soya. This information doesn’t apply to the Protein range.

Albert Heijn

AH Tortilla chips naturel is a regular variety to consider as a reference for sharing or serving with dips.

  • Albert Heijn lists a 200 g pack, eight 25 g portions and 6.6 g of protein per 100 g. A 25 g portion works out at 1.65 g of protein.
  • According to the stated nutritional values, this variety doesn’t meet the requirement for a ‘high in protein’ claim. Albert Heijn also says it may contain soya.

Jumbo

Jumbo Tortilla Chips Naturel 300 g is a regular corn chip described on its product page as suitable for serving with dips.

  • The product description confirms that these are corn chips and mentions serving them with dips.
  • The product description alone doesn’t prove that this variety is high in protein.

Lidl

Lidl lists 60 g packs of Tortilla chips sweet paprika under sports nutrition and sports supplements.

  • The product page identifies the sweet paprika variety and the 60 g pack.
  • Being listed under sports nutrition doesn’t in itself prove the protein content or that the product is high in protein.

ALDI

SUN SNACKS blue corn tortilla chips is a regular tortilla chip variety.

  • The product page confirms the product identity.
  • ‘Blue corn’ describes the variety, but doesn’t prove that it contains extra protein or is suitable as a protein snack.

Mission

Mission distinguishes its regular tortilla chips from a separate Protein Chips range.

  • For its US Protein Chips range, Mission lists 10 g of protein per serving and mentions Jalapeño and Chile Limón flavours.
  • This manufacturer information applies to that overseas product range, not automatically to regular crisps or other Mission products.

Tortilla chips at Joybuy

This selection includes regular Santa Maria nacho and tortilla chips for sharing with dips, serving with dips or making oven-baked nachos; these products aren’t high-protein options.

Santa Maria Nacho Chips Original - 475 g

Santa Maria Nacho Chips Original, 475 g

Good for sharing with dips; the product description mentions dips and salsas.

475 g pack. Contains soya.

View at Joybuy
Santa Maria Tortilla Chips Salted - 475 g

Santa Maria Tortilla Chips Salted, 475 g

Good for a snack or a sharing platter with dips; the product description mentions dips and salsas.

475 g pack. Contains soya.

View at Joybuy
Santa Maria Original Nacho Chips - 185 g

Santa Maria Original Nacho Chips, 185 g

Good for oven-baked nachos or serving with dips; the product description mentions both.

185 g pack. Contains soya.

View at Joybuy

Frequently asked questions

Does ‘high in protein’ mean that 20% of the product must be protein?

No. According to the European Commission and the EU requirement for this claim, at least 20% of a product’s energy must come from protein; it doesn’t mean 20 g of protein per 100 g of product. Also compare the amount of protein in the portion you eat.

Do you need special protein snacks for an active autumn half-term?

Not necessarily. The Netherlands Nutrition Centre says recreational athletes who eat a healthy, varied diet don’t need special protein products. If you exercise intensely, your overall protein intake and the practical options for eating ordinary foods matter more than the label on a snack alone.

How do you work out how much protein is in a portion of crisps?

Multiply the value per 100 g by the weight of your portion, then divide by 100. According to the nutrition information on the label, 25 g of AH naturel works out at 1.65 g of protein; this is a calculation based on the label, not a laboratory measurement.

Are plain tortilla chips automatically suitable for people with allergies?

No. Check the ingredients and possible traces for the exact variety. Albert Heijn says AH naturel may contain soya; the Dutch manufacturer’s page says Doritos Naturel 185 gr may contain traces of gluten and soya. A vegan label doesn’t replace an allergen check.

How should you store an opened bag of tortilla chips?

Seal the pack tightly after use. Jumbo’s product page says to store its naturel variety in a cool, dry place. The product page for regular Doritos Nacho Cheese also says to store in a cool, dry place, away from heat, sunlight and moisture.