Who is this choice relevant to?

Student who exercises and fancies a savoury snack

You’re looking for something savoury to enjoy during a long study session after exercising. In that case, the grams of protein per bag tell you more about your snack than the figure per 100 g alone. Also compare the salt on the label.

Plant-based snack fan

You want a crisp made with plant-based ingredients and may also be keeping an eye on gluten. Albert Heijn describes the lentil crisps reviewed as vegan and gluten-free, but also notes that they may contain, among other things, milk and soya. If you have an allergy, check the packaging for the flavour you choose.

Student mindful of portions and salt

While studying, you want to know how much you’re eating from a bag, rather than comparing nutritional values per 100 g alone. Pack size, serving information, salt and fibre can help you compare the crisps reviewed.

What should you look for when choosing?

Decide whether protein per snack, portion control or ingredients matter most to you. Product information from Albert Heijn and Jumbo shows why you should check the bag and the label as well as the protein per 100 g.

What to considerWhat to check when buyingWho is this relevant to?
Protein per snack Compare grams of protein per 100 g and per bag; a larger bag isn’t automatically one portion. After exercising, I want to choose a savoury snack and see how much protein I’ll actually eat. For around 40% of consumers, protein is said to be the main reason for their choice.
Portion, salt and fibre Check the bag size and number of portions; compare salt and fibre per 100 g. During a long study session, I want to decide in advance how many crisps to have and take salt into account. For around 30% of consumers, portion control is said to come first.
Ingredients and allergens Read the ingredients and allergen information for the exact flavour, even if the product is labelled vegan or gluten-free. If I’m looking for a plant-based crisp or need to avoid an ingredient, the information on my pack is what matters. For around 30% of consumers, this is said to be their first selection criterion.

Common mistakes

  • Assuming a protein claim means the snack contains the right amount of protein

    According to Regulation (EC) No 1924/2006, the EU condition for the claim ‘high in protein’ concerns the proportion of a product’s energy that comes from protein. It doesn’t tell you how many grams of protein are in an individual bag or what someone needs after exercising.

    So check the grams per bag and consider the snack as part of your overall diet.

  • Comparing protein content alone

    The crisps reviewed also differ in salt and fibre. For example, Albert Heijn lists 0.88 g of salt per 100 g for AH Proteïne Crisps paprika, compared with 2 g per 100 g for Body & Fit Smart Protein Chips Original.

    Compare the nutritional information per 100 g with the pack size before choosing a flavour.

  • Assuming vegan or gluten-free means allergen-free

    The AH lentil crisps reviewed carry warnings that they may contain milk, sesame and soya. The Body & Fit Original reviewed contains soya.

    If you have an allergy, check the allergen information on the current packaging of the exact variety you want to eat.

Brands and product ranges to consider

Albert Heijn

AH Proteïne Crisps are lentil crisps available in flavours including paprika and sweet chilli.

  • For paprika, Albert Heijn lists 28 g of protein and 13 g of fibre per 100 g; for sweet chilli, it lists 26 g of protein and 6.7 g of fibre per 100 g.
  • The bags reviewed are 70 g and contain multiple portions. Also check each flavour for warnings about possible allergens.

Body & Fit

Smart Protein Chips Original is a soya- and potato-based variety in a small bag.

  • For the Original variety reviewed, Albert Heijn lists 32 g of protein per 100 g and 7.4 g per 23 g bag.
  • This variety contains soya, may contain gluten and lists 2 g of salt per 100 g. Don’t assume other pack sizes or flavours have the same nutritional values.

The Organic Crave

The Protein Chips Paprika & Onion described by Jumbo are made with red lentils.

  • For this variety, Jumbo lists 84% red lentils, 24 g of protein per 100 g and 7.1 g per 30 g bag.
  • The same variety lists 1.9 g of salt per 100 g and may contain traces of soya and milk.

Pringles

Pringles Original is included here as a regular crisp for comparison, not as one of the protein crisps mentioned.

  • If you’re mainly after the familiar taste of Pringles Original, you can compare its nutritional information with that of the protein crisps.
  • Albert Heijn lists 6.2 g of protein per 100 g for Original. The variety contains wheat and may contain milk and soya.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

When can a product be called ‘high in protein’?

Under EU Regulation (EC) No 1924/2006, a product can carry this claim if at least 20% of its energy value comes from protein. The claim doesn’t tell you how many grams of protein you’ll get from your bag.

Should I choose protein crisps after exercising?

No, protein crisps aren’t a necessary choice after exercising. If you’re considering them as a savoury snack, compare the protein per bag and think about what else you’re eating, without treating a snack as a meal.

Why compare nutritional values per 100 g and per bag?

Comparing per 100 g lets you check the nutritional values of different crisps on the same basis; per bag shows you what’s in the pack you’ve chosen. The European Commission explains that nutritional information must be provided per 100 g or 100 ml, with additional information per portion also permitted.

Are vegan protein crisps also free from allergens?

No, a vegan label doesn’t mean a product is free from allergens or warnings about possible traces. For the lentil crisps reviewed, Albert Heijn notes that they may contain, among other things, milk, sesame and soya. If you have an allergy, check the current packaging for the flavour you choose.