Who is this popcorn choice relevant to?

Office snackers mindful of protein

You want to know how much protein your portion actually provides, for example when you combine work with exercise. The Netherlands Nutrition Centre says that most people who exercise and eat a healthy, varied diet do not need special protein products.

People in charge of the office snack tin

You buy popcorn to share at work and want to consider how it is prepared, how to store it after opening and the allergen information. Choose something that suits the facilities and how it will be used in your office.

Shoppers looking for plant-based snacks

You’re looking for popcorn that fits a plant-based diet. Albert Heijn describes its Zoute popcorn as vegan; that product characteristic does not automatically mean the variety is allergen-free.

What should you look for in popcorn for the office?

First, decide how much protein you want your portion to provide. Then choose a preparation method that works in the office, and check the ingredients, allergens and storage advice for the exact variety.

What to consider What should you check? Who is this most relevant to?
Protein content and claims Check the exact variety, protein per 100 g and per portion, and any nutrition claims. If you choose popcorn to enjoy around work and exercise, you’ll want to know what your portion actually contributes. Around 36% of consumers prioritise verifiable protein content.
Preparation and storage Check whether the popcorn is ready to eat, how it is prepared and what the storage advice is after opening. When sharing a snack tin, you’ll want to serve and store the snack without any awkward extra steps. Around 29% of consumers prioritise practicality in the office.
Dietary requirements and allergens Read the ingredients and allergen warnings on the packaging for the exact variety. If your colleagues have different dietary requirements or allergies, you’ll want to check what the snack contains. Around 21% of consumers prioritise suitability for their diet.
Flavour and portion size Compare your portion with the nutritional values, including sugars and fats, for the variety you’ve chosen. If flavour is your first consideration, you’ll also want to know how much you’re serving and what it contains. Around 14% of consumers start with flavour and a suitable portion size.

Common buying mistakes around protein and storage

  • Confusing the presence of protein with a ‘high in protein’ claim

    A nutritional value showing the number of grams of protein does not, on its own, justify describing a product as ‘high in protein’. The European Commission links permitted nutrition claims to the Annex to Regulation (EC) No 1924/2006.

    Compare the nutritional value with your portion and check that any claim on the packaging meets the relevant requirements.

  • Throwing away the packaging after filling the snack tin

    Product-specific allergen and storage warnings may then no longer be available alongside the snack. The Netherlands Food and Consumer Product Safety Authority explains the mandatory allergen information required on food products.

    Keep the label or packaging with the popcorn and follow the storage instructions for the exact variety.

  • Looking only at the protein figure

    Jumbo Popcorn Zoet lists 1.6 g of protein and 14.6 g of sugars per 30 g portion. These nutritional values describe different aspects of the same portion.

    Compare protein, sugars and any other available nutritional values on the same portion basis, then choose according to what matters for your snacking occasion.

Brands and varieties to consider

Albert Heijn

AH product information describes ready-to-eat Zoute popcorn. The details below apply to that variety.

  • Albert Heijn lists 8.3 g of protein per 100 g for AH Zoute popcorn and describes the variety as vegan.
  • This nutritional value alone does not prove that the popcorn meets the requirements for a ‘high in protein’ claim. Also follow the product-specific storage advice.

Jumbo

Jumbo describes ready-to-eat sweet and salted popcorn, as well as microwave popcorn; preparation methods and nutritional values vary by variety.

  • Jumbo lists 1.6 g of protein and 14.6 g of sugars per 30 g portion for Popcorn Zoet.
  • Compare the details for the exact variety. For microwave popcorn, follow the preparation instructions.

Lidl

Lidl Netherlands lists Snack Day Popcorn zeezout in a 200 g pack.

  • The Lidl product page describes the salted flavour and states ‘In store only’ for this variety.
  • The flavour description and pack size alone do not tell you how much protein it provides; check the product’s nutritional information.

Aldi

ALDI Netherlands lists Sun Snacks Zoute popcorn in a 100 g pack.

  • The product name and pack weight help you identify this salted variety.
  • The pack weight does not tell you how much protein a portion provides. Check the nutritional information for the variety you buy.

Joybuy products for different popcorn occasions

This selection from Joybuy includes ready-to-eat popcorn and popcorn kernels for preparing at home. Compare protein, portion size and how you’ll use each variety; a stated protein value does not automatically mean the product can be claimed to be ‘high in protein’.

MUSHAN BASE popcorn, sweet and salty flavour, 120 g

MUSHAN BASE popcorn, sweet and salty flavour, 120 g

A ready-to-eat variety for serving popcorn without any preparation. Joybuy product information lists 6.2 g of protein per 100 g; soya is listed and the product may contain gluten.

View at Joybuy
Yousmai Pengranxindong popcorn, caramel flavour, 120 g

Yousmai Pengranxindong popcorn, caramel flavour, 120 g

The product description says this popcorn is ready to eat. Joybuy product information lists 5 g of protein per 100 g and milk as an allergen.

View at Joybuy
SNACK MAZE popcorn, cinema butter flavour, 240 g

SNACK MAZE popcorn, cinema butter flavour, 240 g

The product name lists a 240 g pack with a cinema butter flavour. If you’re comparing popcorn for its protein content, check the nutritional information and portion size for this variety.

View at Joybuy
g'woon salted popcorn, 100 g

g'woon salted popcorn, 100 g

A ready-to-eat salted variety. Joybuy product information lists 8.3 g of protein per 100 g and advises resealing the pack securely after opening.

View at Joybuy
Valle Del Sole Butterfly popcorn kernels, 900 g

Valle Del Sole Butterfly popcorn kernels, 900 g

These are kernels to prepare yourself, not ready-made popcorn. Joybuy product information lists 10 g of protein per 100 g and describes preparation in a pan with vegetable oil.

View at Joybuy

Frequently asked questions about protein and popcorn

Do you need special protein popcorn if you exercise alongside work?

Not necessarily. The Netherlands Nutrition Centre says that most people who exercise and eat a healthy, varied diet do not need special protein shakes or bars. This advice is not specifically about popcorn, so consider the snack as part of your overall diet.

How do you compare protein values for different portion sizes?

First compare the values per 100 g, then work out the amount for what you’ll eat: divide the value per 100 g by 100 and multiply it by the number of grams in your portion. Albert Heijn gives a 25 g portion for Zoute popcorn; Jumbo product pages provide values per 30 g portion.

How should you store AH Zoute popcorn after opening?

Follow Albert Heijn’s product advice: store the popcorn in a cool, dark, dry place and seal the pack securely after use. Keep the use-by information with the popcorn if you transfer it to another tin.

What should you look out for when making microwave popcorn at work?

Read the preparation instructions before you start and follow them while heating the popcorn. Jumbo warns that you should not restart the preparation of its Magnetron Popcorn Zout after an interruption.

Does vegan popcorn mean that everyone with a food allergy can eat it?

No. Vegan and allergen-free are not the same thing, so check the ingredients and warnings on the packaging. The Netherlands Food and Consumer Product Safety Authority explains the mandatory allergen information; for example, Jumbo Popcorn Zout and Popcorn Zoet state ‘May contain: Milk’.