Which popcorn is right for you?

A snack to take on the go

You want to take an individual portion with you, without having to prepare popcorn at your destination or portion out a large bag. Pack weight and portion size are two different things.

Portioning supplies in advance

You use a larger bag for several snack times and don’t mind measuring out portions in advance and resealing the opened pack properly.

Choosing based on ingredients

Your choice of flavour should also suit your ingredient preferences or, where relevant, a food allergy. Check the exact variant and its current label.

What should you look for in popcorn to take on the go?

What to consider What should you check? Who is this important for?
Individual portion Check whether the pack contains sealed individual bags, how much popcorn is in each one and whether the popcorn is ready to eat. If I want to take my own bag with me, I don’t want to have to measure out a portion myself; around 42% of consumers say individual portions are their main consideration.
Flavour Check the exact variant, such as sweet, salted or caramel, and, for a mix, how many bags there are of each flavour. If I only want to stock up on flavours I enjoy, I check the variant and the contents of any mix; around 25% of consumers put flavour first.
Ingredients and allergens Read the ingredients and allergen information for the exact variant. The NVWA explains which allergens must be listed on the label. If ingredients, nutritional values or an allergy requirement determine my choice, I compare the exact labels; around 17% of consumers say composition is their main consideration.
Supplies and storage Choose an amount that suits your needs and follow the storage instructions after opening; a date on a sealed pack doesn’t tell you how long it will keep once opened. If I buy a larger bag for several occasions, I want to be able to store the leftovers properly; around 16% of consumers prioritise managing their supplies.

Avoid common buying mistakes

  • Assuming a large bag is a single wrapped portion

    A portion size on the label tells you the stated amount, but it doesn’t mean each portion comes in its own sealed pack.

    Before choosing popcorn to take with you, check how many individual inner bags there are and the weight of each one.

    Portioning it yourself takes preparation and may leave you with some popcorn to store.

  • Confusing a multipack with ready-to-eat popcorn

    A pack containing several bags may include popcorn that needs to be prepared first.

    Read the preparation instructions. For AH Microwave Popcorn Salt, Albert Heijn says to supervise it while it pops and warns of hot steam when opening the bag.

    Microwave popcorn takes time to prepare, and you’ll need a suitable microwave.

  • Using the best-before date as a guide to storage after opening

    The best-before date applies to the sealed pack and doesn’t tell you how long an opened bag can be kept.

    Follow the storage advice on the exact pack and reseal a larger bag properly after use. The Voedingscentrum distinguishes between the shelf life of a sealed pack and that of one which has been opened.

A guide to popcorn brands

Albert Heijn

The AH own-brand range includes ready-to-eat sweet and salted popcorn, as well as microwave varieties.

  • For its 100 g Salted Popcorn, Albert Heijn lists four 25 g portions; its 200 g Sweet Popcorn has eight 25 g portions.
  • A portion size on the label doesn’t mean the bag contains individually wrapped portions. AH lists its Popcorn Sharing Bag as discontinued.

Jumbo

The Jumbo own-brand range includes ready-to-eat popcorn and microwave varieties.

  • Jumbo’s range page lists, among other products, 100 g Salted Popcorn and 175 g Sweet Popcorn.
  • Jumbo states that its 100 g Salted Popcorn may contain milk. If you have an allergy, check the current label for the exact variant.

Lidl Snack Day

Lidl lists both sweet and salted popcorn under its Snack Day brand.

  • Lidl’s product information gives the weight of Snack Day Sweet Popcorn as 200 g.
  • A 200 g pack doesn’t confirm that it contains individual bags. Lidl says it’s sold in store, so check the latest information at your local shop.

ALDI SUN SNACKS

ALDI Netherlands lists salted popcorn under its SUN SNACKS own brand.

  • The product listing describes salted popcorn in a 100 g pack.
  • The weight alone doesn’t tell you whether the popcorn is individually portioned.

Popcorn options at Joybuy

This selection includes ready-to-eat popcorn and options for stocking up, as well as microwave popcorn. Check each pack for inner bags: the total weight doesn’t prove that the popcorn comes in individual portions.

MUSHAN BASE popcorn with a sweet and salty flavour

MUSHAN BASE Sweet and Salty Popcorn 120g

A good choice if you’re looking for ready-to-eat popcorn with a sweet and salty flavour; the product information says it can be eaten straight from the pack.

The product information lists soya and says the product may contain gluten.

View at Joybuy
Yousmai Pengranxindong popcorn with caramel flavour

Yousmai Pengranxindong Popcorn (caramel) 120g

A good choice if you’re looking for ready-to-eat caramel popcorn; the product information describes this snack as ready to eat.

The product information lists milk as an allergen.

View at Joybuy
g'woon salted popcorn

g'woon Salted Popcorn 100g

A good choice if you’re looking for salted popcorn to keep in your snack cupboard.

The product information lists maize, sunflower oil and salt as ingredients; the pack contains 100 g.

View at Joybuy
Popcorn in three 100 g bags for preparation in the microwave

Pop Corn 3 x 100g

A good choice if you’re looking to stock up on popcorn and can prepare it in the microwave before eating.

The pack contains three 100 g bags. The popcorn needs to be prepared first and isn’t ready to eat straight from the unprepared bag.

View at Joybuy
SNACK MAZE cinema butter flavour popcorn, 240 g pack

SNACK MAZE Popcorn Cinema Butter 240 g

A good choice if you’re looking for a larger pack of cinema butter flavour popcorn to share.

The product information describes a 240 g pack to share, not individually wrapped snack portions.

View at Joybuy

Popcorn FAQs

Do I need to prepare popcorn before taking it on the go?

Not if you choose ready-to-eat popcorn. For microwave popcorn, follow the instructions on the exact pack. For AH Microwave Popcorn Salt, Albert Heijn recommends supervising it while it pops and opening it carefully because of the hot steam.

How long can I keep an opened bag of popcorn?

Follow the storage instructions on the exact pack. According to the Voedingscentrum, the best-before date applies to an unopened pack; for the AH bags reviewed, resealing the pack properly is recommended.

Is salted popcorn automatically suitable for someone with a milk allergy?

No, you can’t tell from the flavour alone. Jumbo states that its 100 g Salted Popcorn may contain milk; if you have an allergy, check the current label for the exact variant. The NVWA explains the mandatory allergen labelling requirements for food.