Who is this guide for?

Parents who want to serve considered portions

You’re looking for a snack to go with a varied holiday lunch and want to know what’s in the amount you’re serving. For children, getting enough varied food is more important than generally aiming for the fewest possible calories. The Netherlands Nutrition Centre explains the nutritional needs of children aged 4 to 12.

Home poppers who want to choose the additions

You want to decide how much oil and which seasonings to use, and don’t mind preparing popcorn at home. The Netherlands Nutrition Centre provides a recipe with measured ingredients; include the full preparation when assessing the nutritional value.

Families who want to serve snacks quickly

You’re looking for popcorn to take with you or a microwave option for home. Check the product type, exact variety and preparation instructions: convenience or a flavour name won’t tell you how much energy the popcorn contains.

What should you consider when choosing?

Popping it yourself

A good fit if: you have time at home and want to choose the oil and seasonings yourself.

Bear in mind: you’ll need to prepare it yourself and take any additions into account when assessing it.

Ready-made popcorn

A good fit if: you want something you can serve straight away with lunch.

Bear in mind: the recipe is fixed, so check the exact variety and how much you’re serving.

Microwave popcorn

A good fit if: you want to make popcorn at home using a pre-packed microwave variety.

Bear in mind: follow the preparation instructions on the specific pack.

What to consider What to look for Who is this important for?
Energy per portion Check the kcal per 100 g, the weight of the portion served and whether the figures apply to the product as sold or after preparation. If I want to assess how much energy my snack adds, I look at both the label and my portion; around 29% of consumers prioritise the energy in a portion.
Children and lunch Consider who will be eating, the risk of choking and how popcorn fits alongside a varied lunch. When children are eating too, I want to take their lunch and safe eating into account; around 23% of consumers prioritise suitability for children.
Ingredients Check the ingredients, sugar, salt and allergen information for the exact variety; if you’re making popcorn yourself, include the seasoning mix too. If I want to choose what’s added to the snack, I check the ingredients; around 18% of consumers see this as their main selection criterion.
Preparation and convenience Check whether you’re choosing popping corn, ready-to-eat popcorn or microwave popcorn, and follow the pack instructions when preparing it. When I want to serve something quickly on a holiday, ease of preparation is the deciding factor; around 18% of consumers prioritise convenience.
Quantity and leftovers Compare the net weight with the number of portions you need; one pack doesn’t automatically equal one portion. If I want to buy the right amount and limit leftovers, I consider the pack size and how I’ll use it; around 12% of consumers prioritise quantity and avoiding leftovers.

Common mistakes when choosing

  • Assuming a small bag means a low-calorie product

    A smaller portion may mean you eat less, but it doesn’t change the energy per 100 g or the conditions for making a nutrition claim. For solid foods, the European Commission sets a limit of no more than 40 kcal (170 kJ) per 100 g for the ‘low energy’ claim.

    Compare the nutritional information per 100 g and consider the amount you actually serve. Don’t call a product low in calories just because the pack is small.

  • Focusing only on snack calories when children are eating too

    For children, the contents of their lunch and eating safely matter too. The Netherlands Nutrition Centre highlights the importance of a varied diet for children aged 4 to 12 and lists popcorn as a food that can pose a choking risk.

    Consider the whole lunch, and make sure children eat calmly and under supervision.

  • Comparing dry corn directly with prepared popcorn

    Nutritional values may refer to the product as sold or to the prepared product. Comparing figures on different bases won’t directly tell you how much energy the final portion contains.

    Compare products on the same preparation basis, and include the oil and any other additions you use when making popcorn yourself.

  • Taking a popcorn-style product name as proof

    A name or description that sounds like popcorn doesn’t prove that it’s the same type of product. Croky, for example, describes its range as crisps; a mixed bundle doesn’t automatically make the identity of an individual product clear.

    Check the product description and ingredients of the exact variety before comparing products.

Brands and varieties to explore

Albert Heijn

The product types mentioned are popping corn and pre-packed salted popcorn, making them relevant if you want to prepare it yourself or serve it straight away.

  • AH Popcorn Maize is for popping at home; AH Salted Popcorn is a pre-packed variety.
  • The flavour name doesn’t tell you how much energy it contains. Albert Heijn recommends checking the current packaging.

Jumbo

The varieties reviewed include ready-to-eat salted popcorn and salted microwave popcorn.

  • These product types offer a choice between serving popcorn straight away and preparing it at home.
  • The product page for Jumbo Microwave Popcorn Salt 3 x 90 g says not to restart preparation if it has been interrupted.

Lidl

The Snack Day product information reviewed includes popcorn with sea salt and salted microwave popcorn.

  • The product pages distinguish between a pre-packed variety and a microwave version.
  • The product page for Snack Day Sea Salt Popcorn says ‘In store only’, so a product page doesn’t automatically mean you can order online.

ALDI

The product page reviewed is for Sun Snacks Salted Popcorn.

  • The product information identifies it as salted popcorn and gives a pack size of 100 g.
  • The salted flavour and pack size don’t, by themselves, show that the popcorn contains less energy.

Popcorn options at Joybuy

This selection includes ready-made popcorn and popping corn, giving you the choice between serving it straight away and preparing it yourself for lunch.

SNACK MAZE cinema butter-flavoured popcorn, 240 g

SNACK MAZE Popcorn Cinema Butter, 240 g

A good fit if you’re looking for a pack of popcorn to serve as a snack.

240 g pack; the product name specifies cinema butter flavour.

View at Joybuy
g’woon salted popcorn, 100 g

g’woon Salted Popcorn, 100 g

A good fit if you’re looking for salted popcorn to serve with lunch.

100 g pack; the product name specifies a salted variety.

View at Joybuy
Valle Del Sole Butterfly popping corn, 900 g

Valle Del Sole Popcorn Maize (Butterfly), 900 g

A good fit if you want to make popcorn at home and choose the additions yourself.

900 g pack; the product name specifies Butterfly popping corn.

View at Joybuy
Pop Corn microwave popcorn, 3 x 100 g

Pop Corn Microwave Popcorn, 3 x 100 g

A good fit if you want to make popcorn in the microwave at home.

Pack containing 3 bags of 100 g.

View at Joybuy
Yousmai Pengranxindong caramel popcorn, 120 g

Yousmai Pengranxindong Popcorn (Caramel), 120 g

A good fit if you’re looking for a ready-made popcorn variety with caramel flavour.

120 g pack; the product name specifies caramel flavour.

View at Joybuy

Frequently asked questions

When can popcorn be called ‘low calorie’?

For solid foods, the ‘low energy’ claim or an equivalent claim is subject to a limit of 40 kcal (170 kJ) per 100 g. The European Commission sets out this condition for nutrition claims. A small portion on its own doesn’t prove that the product meets the requirement.

Can popcorn replace my child’s lunch?

Treat popcorn as a possible snack alongside a meal, not as a replacement for a varied lunch. The Netherlands Nutrition Centre highlights the importance of a varied diet for children aged 4 to 12.

Is popcorn suitable for every child?

Not necessarily: the Netherlands Nutrition Centre lists popcorn among foods that can pose a choking risk for children. Make sure children are sitting calmly and supervise them; choose another suitable snack if there’s a risk of choking. The source does not give a universal age at which popcorn is guaranteed to be safe.

How do I compare dry popping corn with prepared popcorn?

Compare nutritional values on the same basis. The European Union explains that nutrition declarations show the values of the product as sold; if you prepare it yourself, also include oil and any other additions. Compare ready-to-eat portions with one another when assessing portion sizes.

What’s the difference between popping corn yourself and microwave popcorn?

Making popcorn yourself lets you choose the oil and seasonings, but you’ll need to prepare and portion it. A microwave variety has a fixed recipe and its own preparation instructions; follow the instructions on the exact pack.

Can I reheat a bag of microwave popcorn if preparation was interrupted?

Follow the instructions on the specific pack. For Jumbo Microwave Popcorn Salt 3 x 90 g, Jumbo says not to restart preparation if it has been interrupted; don’t automatically apply this instruction to other products.