Who might find this choice useful?

Hosts catering for a range of guests

If not everyone likes the same flavour or type of grain, you can serve plain and wholegrain options separately. That way, guests can see which type of toast suits their topping and preferences.

Guests looking for wholegrain and fibre

Check the description on the pack and compare the fibre content per 100 g. The product name alone doesn’t tell you how much fibre the toast contains.

Hosts mindful of allergens

Check the current ingredients and allergen label for each type of toast. Keep products and serving utensils separate if your guests need you to.

What should you look for when choosing?

First decide whether you want to offer both a plain and a wholegrain option. Then compare the specific packs for their nutrition information, allergens and how much toast you’ll need.

What to consider What to check when buying Who it matters to
Choosing between plain and wholegrain Check that you’re actually choosing both options; multigrain doesn’t automatically mean wholegrain. If my guests have different tastes, I don’t want one strongly flavoured type of toast to be the only base for their toppings. For around 31% of consumers, having that choice comes first.
Wholegrain and fibre Compare the product description and fibre content per 100 g on the pack. I want to offer a recognisable option for guests who look for wholegrain or fibre, without imposing their preference on everyone else. Around 31% of consumers prioritise this nutritional profile.
Allergens Read the current allergen label on each pack and use separate serving utensils if needed. If a guest needs to avoid certain ingredients, I want to know which toast and toppings to keep separate. This is the main concern for around 23% of consumers.
Pack size and availability Check the net weight, number of pieces and current availability of the option you want. For a larger buffet, I want to be able to serve enough of the right type of toast without relying on a single pack size. For around 15% of consumers, this practical consideration matters most.

Common mistakes

  • Assuming multigrain means wholegrain

    Plain, multigrain and wholegrain are sold as separate types of toast. The name ‘multigrain’ alone doesn’t tell you whether it’s the wholegrain option you’re looking for.

    Read the full product name and ingredients before labelling a platter as wholegrain.

  • Assuming wholegrain toast is suitable for people with any allergy

    The Van der Meulen Melba Toast Wholegrain described by Albert Heijn lists, among other ingredients, cereals containing gluten, sesame and soya. ‘Wholegrain’ doesn’t mean it’s suitable for guests who need to avoid these ingredients.

    Check the current label on every product and prevent different types of toast from coming into contact via platters or serving utensils.

  • Assuming toast contains iodine because of its name

    According to the Netherlands Nutrition Centre, baker’s salt contains more iodine than ordinary table salt. That doesn’t tell you which type of salt was used in a particular toast product.

    If you want to know whether a product contains iodised baker’s salt, check the ingredients list on the pack.

Brands and retailers to consider

Van der Meulen

Melba toast available in plain, wholegrain, multigrain and sesame varieties, among others, as listed in Albert Heijn’s range.

  • For the wholegrain option, you can compare the stated fibre content per 100 g and the allergen information.
  • This option isn’t suitable for everyone, including guests who need to avoid wheat, sesame or soya.

Albert Heijn

A retailer offering different types of savoury toast, including AH Melba Toast and varieties from Van der Meulen and Haust.

  • The individual product listings make it easier to compare types and pack weights.
  • Albert Heijn notes that ingredients, nutritional values and allergen information may change. Check the current pack when you buy.

Sun Snacks

ALDI lists both toast and Melba toast under this own-brand label, for occasions including lunch and drinks with nibbles.

  • Toast and Melba toast are listed as separate product types.
  • Check which option is available in store and read the information on the pack.

Lidl

Lidl lists Party toast in plain and sesame varieties as an in-store product.

  • The two flavours listed give you a choice to suit different buffet toppings.
  • Check the variety and label in store, especially if sesame is relevant to one of your guests.

Bolletje

The wholegrain multigrain breakfast crackers are an alternative to toast, not a type of Melba toast.

  • According to Albert Heijn’s product listing, these crackers contain wholegrain spelt, wheat and oatmeal.
  • They’re a different shape from small buffet toast, so serve them as a separate option rather than an equivalent substitute.

Toast and toast-style options on Joybuy

For a buffet catering for different preferences, you could consider Melba toast as a base for toppings. The Cracotte and rice toast below are toast-style crackers: assess their format and label separately, and don’t consider them the same as plain or wholegrain Melba toast.

Delverde Classic Melba Toast, 100 g

Delverde Classic Melba Toast, 100 g

You can serve this Melba toast as a base for buffet toppings; add a separate option labelled as wholegrain if you want to offer both choices.

Pack size: 100 g. If you have allergies, check the current label before serving.

View on Joybuy
Liga Cracotte High Fiber, 250 g

Liga Cracotte High Fiber, 250 g

This Cracotte is a cracker option for guests who would like a different base for their toppings; it isn’t Melba toast.

Pack size: 250 g. The available ingredients and allergen information is contradictory. Check the current label before offering this product to guests with allergies.

View on Joybuy
Van Der Meulen Rice Toast Natural, 65 g

Van Der Meulen Rice Toast Natural, 65 g

This rice toast is a toast-style alternative for your buffet, but it isn’t a substitute for wholegrain toast.

Pack size: 65 g. The available allergen information about sesame and soya is inconsistent. If you’re catering for guests with allergies, rely only on a current label that you’ve checked carefully.

View on Joybuy

Frequently asked questions

Is wholegrain toast the right choice for every guest?

No. A wholegrain option may suit guests who prefer wholegrain or want more fibre, but flavour, format, salt and allergens all need to be considered separately. For example, the Van der Meulen Melba Toast Wholegrain described by Albert Heijn lists cereals containing gluten, sesame and soya.

Are the words ‘wholegrain’ or ‘sesame’ enough to assess allergens?

No. Read the ingredients and allergen information on the current pack. The Netherlands Food and Consumer Product Safety Authority explains that allergens must be listed on the label, including the specific cereal in the case of cereals containing gluten.

Does all toast contain iodine because it’s made with baker’s salt?

No, don’t assume this is the case for an individual toast product. According to the Netherlands Nutrition Centre, baker’s salt contains more iodine than ordinary table salt. Check the product’s ingredients if you want to know which type of salt was used.

How can I keep the toast crisp until the buffet?

Store the toast according to the instructions on the pack, and don’t put moist toppings on it too far in advance. Jumbo advises storing Van der Meulen Melba Multigrain Toast in a cool, dry place. If you like, serve the toppings separately so guests can add their own.

Can I order all types of toast for Boxing Day online?

The different options aren’t all sold in the same way. Albert Heijn shows savoury toast in its online range, while Lidl lists Party toast as an in-store product. Check how the option you want is available before planning your buffet.