Who might find this choice relevant?

People who exercise and keep an eye on protein

You’re looking for a paprika snack with a protein claim and want to assess how much protein it contains per portion. The Netherlands Nutrition Centre says that most people who exercise do not need special protein products if they eat a varied diet.

Afternoon snackers choosing a portion

You’re mainly after a savoury paprika snack and comparing pack sizes, portion sizes and nutritional information. In that case, a protein claim doesn’t have to be the deciding factor.

Shoppers who check claims and ingredients

You look beyond the front of the pack and check the nutrition table and ingredients too. In 2024, the Netherlands Food and Consumer Product Safety Authority reported that protein claims on the products it examined were used correctly, while other claims were misleading on some of those products.

What should you look for when choosing?

First decide whether protein is your main reason for buying paprika crisps. Then compare the portion size and nutritional information of the packs you’re considering.

What to consider What to check Who it matters to
Protein content Compare protein per 100 g and per portion. Check the salt, energy and ingredients on the label too. After exercising, I want to know how much protein my paprika snack actually contains, rather than judging it by the name alone; around 50% of consumers prioritise protein.
Portion and flavour Check the pack size and nutritional values per portion. Consider a reduced-fat claim separately from the protein content. For a savoury afternoon break, I want to choose a portion that suits my appetite; around 30% of consumers prioritise flavour and portion size.
Pack size and availability Check the contents of the exact pack and whether the product is currently available. When planning my shopping, I want to find the right pack and divide it between my snack breaks; around 20% of consumers give pack size and availability top priority.

Common mistakes

  • Mistaking a protein claim for a complete post-exercise meal

    A paprika snack with added protein still needs to be considered in the context of your overall diet. According to the Netherlands Nutrition Centre, most people who exercise do not need special protein products if they eat a varied diet.

    Check the amount of protein per portion and don’t judge the snack solely by the claim on the front of the pack.

  • Comparing protein alone

    A higher protein content doesn’t tell you how much salt or energy a product contains. For example, Albert Heijn listed 29 g of protein and 2,5 g of salt per 100 g for Body & Fit Smart Protein Chips Paprika Flavour; the product information also lists soya.

    Compare products on the same basis, such as per 100 g, and check the allergen information on the pack you buy.

  • Assuming an old product listing means it’s still available to buy

    Albert Heijn marks Body & Fit Smart Protein Chips Paprika Flavour as discontinued. That product information may still be useful for comparing nutritional values, but it doesn’t confirm that you can buy the product there.

    Check the current listing for the exact variety before adding it to your shopping list.

Brands to consider

Albert Heijn

Albert Heijn lists 70 g packs of AH Proteïne crisps paprika in its protein snacks category, as well as regular AH Chips paprika.

  • Offers a protein-focused product and a regular paprika option to compare separately.
  • For AH Proteïne crisps paprika, check the current nutritional information on the pack before comparing protein and other values.

We Care

Jumbo lists We Care Paprika Flavour Chips in a 25 g pack, labelled ‘High protein’ and ‘High fiber’, with a claim of 75% less fat.

  • The small pack gives you a clear quantity for one snack break.
  • Check the current pack for the amounts of protein, salt and energy. The claims alone don’t give you a complete picture of its nutritional value.

Body & Fit

Albert Heijn listed 29 g of protein per 100 g for Body & Fit Smart Protein Chips Paprika Flavour, but marks the product as discontinued.

  • The listed value gives you a specific point of comparison for protein per 100 g.
  • The product information also lists 2,5 g of salt per 100 g and soya. The Albert Heijn listing doesn’t mean it’s currently available to buy.

Lay's

Lay's sells regular Paprika and Oven Baked Roasted Paprika varieties. According to Lay's, the latter contains 50% less fat than regular potato crisps.

  • The two varieties let you choose between regular paprika crisps and an option with a specific reduced-fat claim.
  • A reduced-fat claim isn’t a protein claim. Check the protein content separately if that’s your reason for buying.

Smiths

SPAR Netherlands lists Smiths Chips Paprika as a regular paprika snack in a 100 g pack.

  • A regular option if paprika flavour matters more to you than a protein claim.
  • SPAR’s ingredients information lists milk ingredients and sulphites. If you have allergies, check the current pack.

ALDI / Sun Snacks

ALDI lists Sun Snacks paprika crisps in a 250 g pack.

  • The pack size may suit you if you want to divide one bag between several snack breaks.
  • Don’t assume these regular paprika crisps are high in protein without checking the nutritional information on the exact pack.

Paprika crisps for a regular afternoon snack

These Joybuy products are paprika options for anyone mainly looking for a regular afternoon snack; the Lay's Oven Baked variety may also be worth considering if you’re looking for a reduced-fat claim. Don’t choose them on the assumption that they’re high in protein: check the current nutritional information for the exact pack.

Croky paprika crisps, 200 g bag

Croky paprika crisps, 200 g

A regular paprika snack if protein isn’t your main priority. To compare portions, check the energy information on the current pack.

View at Joybuy
Farmhouse Biscuits paprika crisps, 150 g bag

Farmhouse Biscuits Paprika Crisps, 150 g

A regular paprika option for an afternoon snack. Check the nutritional information per portion if you’re comparing this bag with other paprika crisps.

View at Joybuy
Lay's Sensations Red Sweet Paprika, 150 g bag

Lay's Sensations Red Sweet Paprika, 150 g

A paprika snack for anyone choosing by flavour and pack size. Check the basis for comparison and the energy per portion on the current pack.

View at Joybuy
Lay's paprika crisps, 300 g bag

Lay's Paprika Crisps, 300 g

A larger bag of regular paprika crisps if you’d like to portion it out for several snack breaks. Check the label for the nutritional values per 100 g and per portion.

View at Joybuy
Lay's Oven Baked Paprika, 150 g bag

Lay's Oven Baked Paprika, 150 g

A paprika option if you’d like to consider a reduced-fat claim as well as flavour. Check the claim and protein content separately on the current pack, and look at the portion size too.

View at Joybuy

Frequently asked questions

Are paprika crisps labelled ‘high protein’ automatically a good choice after exercising?

No. A protein claim doesn’t make paprika crisps a complete post-exercise meal. According to the Netherlands Nutrition Centre, most people who exercise do not need special protein products if they eat a varied diet. So check the amount per portion and consider what else you eat.

How do I compare protein crisps with regular paprika crisps?

Compare protein, energy, fat, salt and fibre on the same basis, for example per 100 g, then consider the portion you plan to eat. Check the ingredients and allergens for the exact variety too; a reduced-fat claim answers a different question from a protein claim.

Is a protein claim on crisps enough to help me choose a pack?

No. Check the nutrition table on the current pack as well as the claim. In 2024, the Netherlands Food and Consumer Product Safety Authority reported that protein claims on the products it examined were used correctly, but found other misleading claims on some of them.

Which allergens should I check in paprika crisps?

It depends on the exact product. Albert Heijn’s information lists soya in Body & Fit Smart Protein Chips Paprika Flavour; SPAR lists milk ingredients and sulphites in Smiths Chips Paprika. If you have allergies, always check the label on the pack you’re buying.