Which approach is right for you?

Planning to serve lots of portions

If you can bring milk, eggs and cooking fat separately, you can choose a standard mix and organise the extra ingredients you’ll need for your planned number of pancakes.

Small stall with limited preparation space

If you’d rather bring fewer separate ingredients, consider a complete mix or a shaker bottle. Check how many pancakes you can make with each product and what else you’ll need to add.

Need to cater for a specific allergen concern

If you want to offer a gluten-free option or sell unpackaged pancakes, read the label on the exact product and make sure customers can get information about allergens present before they buy.

What should you look for when choosing?

Work out how many portions you want to prepare, which ingredients you can bring to your stall and what allergen information your customers need.

What to consider What to check before buying Who it matters to
Extra ingredients for larger batches Check how much milk, how many eggs and how much cooking fat the recipe calls for per pack, then work out how many packs you’ll need. I want to make lots of pancakes and can bring separate ingredients, but I’ll need enough of those too. Around 33% of consumers prioritise this kind of preparation for larger batches.
Simple preparation Check whether water alone is enough to make the batter or whether you’ll also need milk and eggs; check separately how much cooking fat is required. With limited workspace, I want to make the batter using as few separate ingredients as possible. For around 25% of consumers, simple preparation matters most.
Dietary requirements and allergens Read the label on the exact product, including any ‘contains’ and ‘may contain’ statements, and prepare allergen information for unpackaged sales. If I offer an option for a specific dietary requirement, I want to be able to explain exactly which allergens are relevant to the pancakes. Around 17% of consumers prioritise access to this information.
Yield per pack Compare the stated yield with your intended portion size and the number of portions you want to prepare. For a one-day sales event, I want to know how many packs I’ll need for the planned portions. This is the first consideration for around 25% of consumers.

Common choices that create extra work

  • Counting only the bags

    A standard mix isn’t the whole batter. According to PLUS, PLUS Naturel also requires milk, eggs and butter or oil.

    For your planned number of portions, work out how much mix and how many extra ingredients you’ll need according to the recipe. Include toppings separately in your preparations.

  • Assuming gluten-free means free from all allergens

    The product information for Koopmans Glutenvrij says the mix may contain egg and milk. So a gluten-free option won’t automatically meet every allergen requirement.

    Use the current label on the exact pack for your allergen information, and don’t make broader claims about being allergen-free than the label supports.

  • Choosing a small shaker bottle for a large batch

    According to the product information, the Koopmans Origineel shaker bottle makes enough for 4 to 6 pancakes. You’ll need several bottles if you’re planning a larger batch.

    Use the stated yield to work out how many packs you need, then compare your plan with a bagged mix.

  • Assuming you’ll find it in every shop

    Lidl lists Belbake Pannenkoekenmix Origineel as a product available in store only. Don’t assume you can buy every product in the same way without checking first.

    Before you go shopping, check where you can buy your chosen pack and read the latest product information there.

Brands to compare

PLUS

PLUS offers a 400 g plain mix and a 400 g complete mix.

  • The options let you choose between a recipe made with milk and eggs and a batter that you make by adding water.
  • According to PLUS, the plain mix also requires cooking fat; you’ll still need cooking fat for the complete mix too. Check the label on the product you choose.

ALBONA

ALBONA is the own-brand name behind a 400 g multigrain pancake mix at ALDI.

  • The multigrain option is a specific choice if that’s the type of recipe you’re looking for.
  • Check the ingredients, allergens and preparation instructions on the exact pack before choosing it for your stall.

Albert Heijn

Under its AH own brand, Albert Heijn offers a range that includes plain, multigrain, wholemeal and complete mixes.

  • You can compare different recipe types and pack sizes.
  • Check each specific product to see which ingredients you need to add and which allergens are listed on the label.

Koopmans

Koopmans offers Original, Complete, a gluten-free mix and an Original shaker bottle, among other products.

  • According to Koopmans, a pack of Original makes 11 to 13 pancakes; the brand states that Complete makes 8 to 10 pancakes.
  • According to the product information, the gluten-free mix may contain egg and milk. The stated yield for the shaker bottle is lower than for the packs mentioned.

Belbake

Lidl lists a 400 g pack of Belbake Pannenkoekenmix Origineel.

  • Lidl’s product page states that it makes around 12 pancakes, which is useful when planning batches.
  • Lidl describes this product as available in store only; check the pack for preparation instructions and allergen information.

Pancake mixes on Joybuy

These options suit two ways of preparing for a Christmas market: bagged mixes for which you organise the ingredients separately, and a smaller complete mix that you make with water. Compare each product’s pack and preparation instructions when planning your portions.

Koopmans Wholegrains pancake mix 400 g

Koopmans Wholegrains pancake mix 400 g

A bagged option for anyone who wants to prepare the batter using separate ingredients.

Pack size: 400 g. When preparing, remember to allow for milk, eggs and cooking fat, and check the current label for the ingredients and allergens in this product.

View on Joybuy
Koopmans Original pancake mix 400 g

Koopmans Original pancake mix 400 g

A standard bagged mix for anyone who can bring milk, eggs and cooking fat separately.

Pack size: 400 g. Koopmans states that a pack of Original makes 11 to 13 pancakes; use the recipe and label on the exact pack when planning your preparations.

View on Joybuy
Koopmans Pancakes Complete 210 g

Koopmans Pancakes Complete 210 g

A smaller complete mix for anyone who wants to make the batter with water and is planning a limited batch.

Pack size: 210 g. Check the preparation instructions and yield on the exact pack; if you’re selling unpackaged pancakes, make sure you also have allergen information available.

View on Joybuy

Frequently asked questions

When is a complete pancake mix useful for a Christmas market?

A complete mix is useful if you want to bring fewer separate ingredients for the batter. According to PLUS, its 400 g complete mix requires water and still needs cooking fat; check the recipe for the product you choose.

How many pancakes can you make from a pack of mix?

It varies by product: Koopmans states that Original makes 11 to 13 pancakes and Complete makes 8 to 10, while Lidl lists around 12 for Belbake Original. For planning, use the yield stated on the exact pack and allow for your portion size.

Do I need to provide allergen information for unpackaged pancakes at a Christmas market in the Netherlands?

Yes. The Netherlands Food and Consumer Product Safety Authority says customers must be able to get information about allergens present in unpackaged food before buying it. The NVWA lists 14 allergens; make sure the information is available for the pancakes you actually prepare.

Is a gluten-free pancake mix also free from egg and milk?

Not necessarily: the product information for Koopmans Glutenvrij says the mix may contain egg and milk. Check the current label on the exact pack before giving customers allergen information.