Who is this choice relevant to?

Organic is your top priority

You want tortilla chips for your working-from-home lunch, but only if the exact product variant is organic. So start by checking the product description and certification logo, rather than relying on a plain flavour name or natural-looking packaging. The European Commission sets out the requirements for the EU organic logo.

A lunch with a measured portion

You want to know the nutritional value of the amount of crisps you eat. Compare the figures per 100 g with those per serving, and check how many servings the pack contains. Jumbo lists ten 30 g servings for its regular 300 g plain variant; these figures do not automatically apply to organic products.

Choosing based on diet or allergies

You want to check the ingredients and warnings for the exact product variant. Doritos says its Naturel Tortilla Nacho Chips 185 gr are suitable for vegans, but may also contain soya and wheat (gluten). A dietary claim is no substitute for checking allergen information.

What should you look for when choosing?

Start with the requirement that matters most to you, then check the packaging of the exact product variant.

What to consider What should you check? Who is this important for?
Organic certification Check the organic status of the exact product variant. According to the European Commission, pre-packaged products sold as organic in the EU should display the EU organic logo, the control code and the indication of where the agricultural raw materials were grown. If organic certification is your top priority, you’ll want to make sure it applies to these particular crisps. Around 25% of consumers put verifiable certification first.
Nutritional value per serving Compare the figures per 100 g and per stated serving, and consider how much you plan to eat. Don’t use figures for a regular product as a substitute for those of an organic one. If you want to measure your lunch portion, you’ll want to match the nutritional information to the amount you eat. Around 25% of consumers put nutritional value first when choosing.
Ingredients and allergens Read the ingredients list, the clearly highlighted allergens and any warnings about traces on the exact pack. Assess dietary claims separately. If you need to consider a diet or allergy, you’ll want to know what’s in your specific product variant. Around 25% of consumers prioritise suitability for their diet.
Pack size and storage Compare the net weight with how much you plan to use, and follow the storage instructions on the pack. The Netherlands Nutrition Centre recommends keeping opened crisps in a kitchen cupboard for 2–5 days as a general guideline. If you don’t eat crisps often, you’ll want a pack size that suits how much you’ll use after opening. Around 25% of consumers focus mainly on pack size and use after opening.

Common buying mistakes

  • Taking a plain flavour name as proof of organic certification

    A flavour name or natural-looking packaging doesn’t prove that a particular tortilla chip product is certified organic. The European Commission states that the EU organic logo is linked to certification by a recognised control authority or control body.

    Check the organic status and related information on the packaging of the product variant you want to buy.

  • Confusing suitability for vegans with being allergen-free

    The manufacturer describes Doritos Naturel Tortilla Nacho Chips 185 gr as suitable for vegans, but says the product may contain soya and wheat (gluten).

    Check the ingredients and warnings on the current pack; don’t treat a dietary claim as a substitute for allergen information.

  • Choosing a large pack without considering how you’ll use it after opening

    The quality can deteriorate after opening if the crisps aren’t sealed properly or are left for too long. The Netherlands Nutrition Centre recommends keeping opened crisps in a kitchen cupboard for 2–5 days as a general guideline.

    Choose a pack size that suits how much you plan to use, and follow the storage instructions on the pack.

Brands and product information for reference

Albert Heijn

Albert Heijn lists AH Biologisch Tortilla chips naturel, 150 g, as part of its organic range.

  • The product listing gives the organic status and net weight.
  • Check the packaging of the exact product variant; Albert Heijn warns that ingredients, nutritional values and allergen information may change.

Doritos

Doritos’ Dutch product information covers several tortilla chip variants; ingredients and dietary information vary by product.

  • For Naturel Tortilla Nacho Chips 185 gr, the manufacturer provides ingredient information and says the product is suitable for vegans.
  • According to the manufacturer, the same product variant may contain soya and wheat (gluten). This regular product is not proof of organic certification.

Jumbo

Jumbo lists Tortilla Chips Naturel 300 g as a regular product variant, with ingredients and nutritional values per 100 g and per serving.

  • The product information shows how serving figures can be read alongside values per 100 g.
  • The ingredients and nutritional values for this regular product variant are not product specifications for organic crisps.

Lidl

Lidl lists tortilla chips with a sweet paprika flavour, as well as a separate product described as BIO Organic Bio chips.

  • The two product listings allow you to consider their names and categories separately.
  • The separate organic product listing does not prove that the tortilla chips mentioned are organic.

Mission

Mission Foods Europe describes tortilla chips in a range of shapes and flavours.

  • The European range includes round and triangular crisps, as well as a variety of flavours.
  • The organic blue corn chips described separately by Mission are covered by information for the US market and do not prove availability in the Netherlands or EU certification.

Joybuy products

Related products coming soon.

Frequently asked questions

What labelling should you look for on a pre-packaged EU product?

For pre-packaged food produced in the EU and sold as organic, the European Commission specifies the EU organic logo, the control code and an indication of where the agricultural raw materials were grown. These requirements apply in this specific context; don’t assume they apply to every product packaged abroad.

Does having maize as the main ingredient automatically mean tortilla chips are gluten-free?

No. The manufacturer lists maize as the main ingredient in Doritos Naturel Tortilla Nacho Chips 185 gr, but also says the product variant may contain soya and wheat (gluten). So, if gluten-free suitability is essential for you, check the ingredients and warnings on the exact pack.

How do I compare nutritional values when packs use different serving sizes?

First compare the values per 100 g, then look at the figures for the portion you actually plan to eat. For example, Jumbo lists 481 kcal per 100 g and 144 kcal per 30 g serving for its regular Tortilla Chips Naturel 300 g. These figures apply to that product variant; they aren’t general lunch guidelines.

How should I store crisps after opening the pack?

The Netherlands Nutrition Centre recommends keeping opened crisps in a kitchen cupboard for 2–5 days as a general guideline, and says freezing is less suitable. Follow the instructions on your pack too; Jumbo says to store its regular plain variant in a cool, dry place.

What information is shown on the label of a pre-packaged food?

The EU’s guidance on food labelling includes the product name, ingredients, allergens, net quantity, use-by or best-before date, nutritional information and any special storage or use instructions. Allergens must be clearly identified in the ingredients list. Check the packaging of the specific product variant.