What should you look for when choosing?
First, decide whether organic provenance is a must for you. Then compare the type of bread, its sourdough recipe and what’s involved in preparing or storing it.
| What to consider |
What to check when buying |
Who it matters to |
| Organic provenance |
For packaged bread, look for the EU organic logo and read the product information for the exact variety. |
If I shop for organic food, I want to be able to see whether this bread is organic too. Organic provenance would be the main priority for around 40% of consumers. |
| Wholemeal and fibre |
Check that it’s labelled wholemeal and compare the fibre per 100 g. |
For my everyday sandwiches, wholemeal status and fibre matter more than the crust. This nutritional profile would come first for around 30% of consumers. |
| Sourdough recipe |
Check whether sourdough is listed in the ingredients and whether it also contains baker’s yeast. |
If I want sourdough, I want to know how the bread was made and whether yeast was used as well. The sourdough recipe would be the main priority for around 20% of consumers. |
| Storage and preparation |
Check the baking and storage instructions, and whether the salt is listed as iodised. |
I want to be able to store bread without baking or defrosting it disrupting my plans. Ease of storage and preparation would come first for around 10% of consumers. |
Brands to consider
These examples can help you compare labels and product information. The features of one loaf don’t necessarily apply to the brand’s entire range.
Albert Heijn
Albert Heijn lists both an organic sourdough loaf and a separate wholemeal tiger loaf.
- According to Albert Heijn, AH Liefde & Passie Biologisch OerDesem blond carries the EU organic logo, contains 12% wheat sourdough and has no added baker’s yeast.
- According to Albert Heijn, AH Extra lang lekker tijger volkoren heel contains 6,7 g of fibre per 100 g and iodised salt, but isn’t labelled organic or sourdough.
Lidl
Lidl lists Bio rustiek meergranen desembrood as a 600 g organic brown multigrain sourdough loaf, available to buy in store.
- It’s worth considering if you’re looking for organic multigrain sourdough bread.
- Check the ingredients, allergens, fibre and iodised salt information for the variety on offer in store.
PLUS
At PLUS, Dutch Bakery Bio Desem Pompoenbroodjes is an example of organic part-baked sourdough bread.
- PLUS product information lists 8% sourdough and iodised salt.
- The same ingredients list also includes yeast. Check whether baking the rolls and storing them after opening fit your plans, too.
ALDI
ALDI lists freshly baked bread at stores with an in-store bakery.
- The range is a good place to start if you want to browse freshly baked bread in store.
- Check whether each variety and store meets your requirements for organic, sourdough or tiger bread.
Dirk
Dirk promotes a range of organic groceries; check each bread product individually.
- You can check whether a particular bread is labelled organic alongside the rest of your shopping.
- An organic range doesn’t by itself mean that a particular sourdough or tiger loaf is available in your store.
Bread products on Joybuy
Related products coming soon.
Frequently asked questions
Is tiger bread automatically organic or sourdough?
No. A tiger crust doesn’t indicate organic provenance or a sourdough recipe. Check the organic label and ingredients for the specific loaf.
Does sourdough mean that bread contains no baker’s yeast?
No, sourdough and added yeast can both be used in the same bread. PLUS lists both 8% sourdough and yeast in Dutch Bakery Bio Desem Pompoenbroodjes; check the ingredients list if the distinction matters to you.
How can I recognise organic packaged bread?
Look for the European organic certification logo on the packaging. According to Skal Biocontrole, this logo is mandatory on pre-packed food produced in the EU and sold as organic. Also check the product information for the bread you choose.
Does organic bread always contain non-iodised salt?
No, you can’t tell from the organic label. Voedingscentrum says organic bread is usually baked with non-iodised salt, but the organic sourdough products from Albert Heijn and PLUS that were reviewed list iodised salt. So check the ingredients for the exact variety.
What should I look for in part-baked or frozen sourdough bread?
Follow the preparation and storage instructions for the bread you choose. For the Dutch Bakery Bio Desem Pompoenbroodjes reviewed, PLUS says they should be stored at a maximum of 7 °C after opening and eaten within two days. For AH OerDesem spelt boekweit ongesneden vries, Albert Heijn says to defrost it in its packaging for at least six hours.