Who is this choice relevant to?

Shoppers looking for organic certification

You regularly buy organic bread and want to identify its organic status by the EU organic logo, rather than relying on a rustic appearance alone. Skal Biocontrole describes the logo as a way for consumers to recognise organic products.

Shoppers who prioritise flavour and style

You’re looking for a particular type of sourdough, perhaps one with a long proving time, a firm crust, or seeds and kernels. These qualities are separate from whether the bread is organic or wholemeal.

Shoppers who check nutrition labels carefully

Your choice depends on the grains used, fibre, salt, gluten-containing ingredients or iodised salt. The word ‘sourdough’ doesn’t replace the information on the product label.

What should you look for when choosing?

First decide whether organic certification, when you’ll use the bread or a particular feature matters most to you. Then compare the labels of products that meet your needs.

What to consider What to check when buying Who it matters to
Organic certification Look for the EU organic logo on the product. Don’t rely on words such as ‘rustic’ or ‘artisan’ alone. If I want organic bread to be a regular part of my shopping, I need to be able to identify the product’s organic status. This is the top priority for around 36% of consumers.
Sourdough and bread style Choose between a sliced whole loaf, a rustic loaf from the bakery and rolls to finish baking at home. Check where and how you can prepare or buy the product. If crust, texture or when the bread is baked matters most to you, start by choosing a suitable style. This is the main priority for around 29% of consumers.
Grains, fibre and salt Read the types of flour used and compare fibre and salt on the same basis, for example per 100 g. If this is going to be my everyday bread, I want to know which grains it contains and what the label says about fibre and salt. Around 21% of consumers give this the highest priority.
Allergens and iodised salt Check the ingredients and allergen information for the individual product, and look for any mention of iodised salt. If I need to avoid gluten-containing ingredients or want to know which type of salt has been used, I can’t rely on the words ‘organic’ or ‘sourdough’. Checking the label is the top priority for around 14% of consumers.

Common mistakes

  • Assuming sourdough means wholemeal

    Sourdough describes how bread is made, not the grains it contains. For example, Albert Heijn’s organic OerDesem blond is a light-coloured wheat bread; the sourdough name doesn’t make it wholemeal.

    If wholemeal flour or fibre matters to you, check the bread description, the types of flour used and the nutrition information.

  • Assuming organic bread doesn’t contain iodised salt

    Albert Heijn’s product information for OerDesem blond and PLUS’s information for Bio Desem Pompoenbroodjes both list iodised salt. In 2014, RIVM also reported that some organic bread is eaten without iodised baker’s salt.

    So, if the type of salt used matters to you, check the ingredients list for every loaf.

  • Assuming sourdough is automatically gluten-free

    Sourdough bread can contain wheat or other gluten-containing grains. The organic sourdough products from Albert Heijn and PLUS mentioned in this article contain wheat.

    If you need a gluten-free product, choose bread that is explicitly labelled gluten-free and check its product label.

  • Assuming a loaf shown online can be ordered online

    Jumbo describes rustic sourdough loaves that are baked in store and aren’t available to order online. A product listing doesn’t necessarily mean you can place an order.

    Check what’s available at your chosen shop before counting on a particular fresh loaf.

Brands and shops to consider

Albert Heijn

One specific packaged option is AH Liefde & Passie Biologisch OerDesem blond gesneden.

  • Albert Heijn lists this bread as 600 g and states that it carries the EU organic logo, Skal 001920, contains 12% wheat sourdough and includes iodised salt.
  • It’s a light-coloured wheat bread that contains gluten, not a wholemeal or gluten-free alternative.

Jumbo

Jumbo describes rustic sourdough loaves available to buy in store. It also lists a separate product labelled gluten-free and organic.

  • Jumbo says its rustic sourdough loaves are proved for more than 24 hours with fresh sourdough starter. Another product listing is named Yam - Desem Brood Glutenvrij & Biologisch.
  • According to Jumbo, the rustic sourdough loaves aren’t available to order online. Check the label of the separate Yam product before relying on its claims.

Lidl

Lidl lists a Bio rustiek meergranen desembrood for anyone looking for a brown loaf with seeds and kernels.

  • The product description refers to a 600 g organic brown multigrain sourdough loaf.
  • Check the current label if the types of flour, fibre, salt or allergens will affect your choice.

PLUS

At PLUS, Dutch Bakery Bio Desem Pompoenbroodjes are an option if you want rolls to finish baking at home.

  • The product information lists 31% wholemeal wheat flour, 8% sourdough and a baking time of 6–8 minutes at 220 °C.
  • These are part-baked rolls rather than a whole loaf, and they contain gluten-containing grains.

Dirk

Dirk features sourdough in its bread range, as well as a separate category for organic bread products.

  • These categories give you a starting point for finding the bread you’re looking for.
  • Check each loaf to see whether the organic and sourdough claims both apply to the same product.

ALDI

ALDI is an option for freshly baked bread, including wholemeal loaves.

  • ALDI says its wholemeal loaves are made with 100% wholemeal flour.
  • If you’re specifically looking for bread that is both organic and made with sourdough, check the individual product. ‘Wholemeal’ isn’t a substitute for either claim.

Products at Joybuy

Related products coming soon.

Frequently asked questions

How can I identify organic sourdough bread?

Check whether the individual loaf carries the EU organic logo. According to Skal Biocontrole, consumers can use the logo to recognise a product’s organic status; a rustic name or appearance doesn’t confirm it.

Is sourdough automatically wholemeal?

No. Sourdough doesn’t automatically tell you which types of flour the bread contains. If you’re looking for wholemeal bread, check the product description and ingredients, and compare the fibre listed per 100 g if that matters to you.

Is organic sourdough bread always gluten-free?

No. Being organic and made with sourdough doesn’t make bread gluten-free. Albert Heijn’s organic OerDesem blond contains wheat, while PLUS’s Bio Desem Pompoenbroodjes contain gluten-containing grains. If you need gluten-free bread, look for an explicit gluten-free claim on the product.

Does organic bread always contain non-iodised salt?

No. The product information for both Albert Heijn OerDesem blond and PLUS Bio Desem Pompoenbroodjes lists iodised salt. In 2014, RIVM reported that some organic bread is also eaten without iodised baker’s salt. So the organic label doesn’t tell you which type of salt has been used; check the ingredients list for that.