Portion-conscious crisp eater
You want to enjoy paprika crisps occasionally, so you pay attention to how much you serve yourself and the kcal per portion. An organic label doesn’t tell you this.
If you want to consider your weight when choosing paprika crisps, first check the organic label, then compare the nutritional values per 100 g with the amount you actually eat. According to the European Commission, the EU organic logo confirms organic certification, but it does not mean that crisps contain fewer calories or less salt.
You want to enjoy paprika crisps occasionally, so you pay attention to how much you serve yourself and the kcal per portion. An organic label doesn’t tell you this.
You’re specifically looking for organic paprika crisps and want to check the claim against the EU organic logo and information about the control body.
You compare labels side by side to check differences in energy, salt, fat and fibre, always using the same quantity as a basis.
When choosing organic paprika crisps, first check the label on the pack. Then compare the nutritional values per 100 g and decide how much you actually want to eat.
| What to look for | What should you check? | Who is this important to? |
|---|---|---|
| Energy and portion | Check the kcal per 100 g and per portion; compare the labelled portion with the amount you eat. | When I have crisps, I want to know how much energy is in my own portion, rather than assuming I’ll eat a whole bag or the labelled portion. This would be the main concern when shopping for around 50% of consumers. |
| Salt, fat and fibre | Compare the values per 100 g and check the saturated fat too. | When choosing between varieties, I want to be able to compare their nutritional values on the same basis. Around 30% of consumers would put this first. |
| Organic label | Check the EU organic logo, the control body code and the indication of the origin of the agricultural ingredients. | What matters most to me is being able to verify the organic label, separately from the nutritional values. This would be the main concern when shopping for around 20% of consumers. |
According to the European Commission, the EU organic logo relates to organic certification. The product pages from Albert Heijn and Jumbo show different energy values for the organic paprika crisps compared; the logo says nothing about the kcal content.
Check the organic label, then look separately at the nutrition table and portion size.
The amount you eat may differ from the portion shown on the pack. Voedingscentrum gives an energy value of 215 kcal for an average 40 g bowl of crisps; this isn’t a portion value for every variety of paprika crisps.
Put the amount you want in a bowl first, and use that amount when tracking your intake.
Jumbo’s product pages for Jumbo Chips Paprika Biologisch and Smaakt Bio Potato Chips Paprika state that these products are no longer in its online range.
Before choosing, check whether the variety is available and read the nutritional information on the current pack.
Albert Heijn lists a 125 g variety of organic paprika crisps with a labelled portion size of 25 g.
Jumbo has a product page for 125 g packs of Jumbo Chips Paprika Biologisch.
Jumbo has a product page listing product information for 125 g packs of Smaakt Bio Potato Chips Paprika.
No. According to the European Commission, the EU organic logo confirms organic certification, not a lower energy value. Compare the kcal per 100 g, then consider how much you actually eat.
Look for the EU organic logo, the control body code and the indication of the origin of the agricultural ingredients on the pack. The European Commission links use of the logo to certification by a recognised control authority or control body.
When comparing products, start with the values per 100 g, then use the amount you actually eat to work out your own intake. Albert Heijn lists a labelled portion size of 25 g for AH Biologisch Chips paprika; your portion doesn’t have to be the same.
Before eating the product, read the packaging of the one you’ve bought. Albert Heijn says that ingredients, nutritional values and allergen information can change, so a product page may not always match the pack in your hand.