If you want to check an organic label
You want to be able to identify the organic certification on the packaging, rather than relying on words such as ‘natural’ or ‘premium’.
When choosing an organic pancake mix, first look for a product whose organic certification you can check on the packaging. Then compare the grains, allergens and ingredients you need to add yourself. A multigrain mix suits you if you prefer a variety of grains, while a buckwheat mix or a simple wheat mix offers a different ingredient base. None of these options is automatically suitable if you need to avoid gluten.
You want to be able to identify the organic certification on the packaging, rather than relying on words such as ‘natural’ or ‘premium’.
You want to know whether the mix is mainly made with wheat, spelt or buckwheat, or combines several grains. The ingredients list tells you more than the product name on the front of the pack.
Before buying, you need to check which grains and allergens the mix contains, any cross-contamination warnings and what you’ll need to add to make the batter.
Start with your organic requirements, then choose the ingredient base you want. Only after that, check whether the exact pack and preparation instructions meet your other needs.
| What to look for | What to check before buying | Who it matters to |
|---|---|---|
| Organic certification | Look for the EU organic logo, the code of the inspection body and the indication of the agricultural origin on the packaging. | If organic is a requirement for me, I want to be able to check the certification on the pack rather than relying on the product name alone. Around 36% of consumers put this check first. |
| Grain types | Check which grains are listed in the ingredients and whether the proportion of a particular grain is stated. Albert Heijn lists spelt, rye and wheat in its organic multigrain mix; Jumbo states that Smaakt Bio Boekweit contains 90% buckwheat flour. | I’m looking for a recognisable grain base for my pancakes, so I want to understand the difference between multigrain, spelt and buckwheat. For around 29% of consumers, this choice of ingredients is the deciding factor. |
| Allergens | Check the ingredients and any ‘may contain’ statement on the exact pack. An organic certification or buckwheat in the product name does not replace this check. | If I need to avoid certain ingredients, I also need to take warnings about possible cross-contamination into account. Around 21% of consumers put this ahead of the other selection criteria. |
| Preparation | Check which milk, eggs or cooking fat the packaging says you’ll need to add, and how many pancakes the recipe makes. | I want to know what I’ll need besides the mix before I start cooking, and whether the stated quantity will suit my meal. For around 14% of consumers, this is the most important consideration. |
Organic certification says nothing about whether a product is gluten-free. The organic multigrain mixes described by Albert Heijn and Jumbo for AH and Koopmans contain wheat, spelt or rye, among other ingredients.
Check the organic certification and the ingredients and allergen information separately.
The preparation instructions may call for milk, eggs and cooking fat. According to Albert Heijn’s product information, for example, Koopmans Bio Meergranen requires milk, eggs and butter or oil.
Read the recipe on the packaging before choosing the ingredients for your batter.
A buckwheat or spelt base doesn’t rule out warnings about other allergens. Smaakt Bio Boekweit lists the possible presence of nuts, peanuts, sesame seeds and soya.
Check the current allergen information and ‘may contain’ statement for every variety.
A product page doesn’t guarantee that a variety will be available from your shop or delivery service.
Check availability just before buying and compare the pack you receive with the ingredients information you based your choice on.
Albert Heijn describes a 400 g organic multigrain mix made with wholemeal spelt flour, rye flour and wheat flour.
Jumbo describes a 400 g organic own-brand mix made primarily with organic wheat flour.
According to Jumbo, Koopmans Bio Meergranen 400 g contains wheat flour, oat flour, maize flour and buckwheat flour.
According to Jumbo, Smaakt Bio Boekweit 400 g contains 90% organic buckwheat flour, as well as tapioca flour.
Albert Heijn describes Leev Biologische oermix spelt 500 g as containing 91% spelt flour, as well as buckwheat flour.
For a pre-packed organic mix produced in the EU, check for the EU organic logo, the code of the inspection body and an indication of whether the ingredients come from EU agriculture, non-EU agriculture or EU/non-EU agriculture. The European Commission states that the logo may only be used for products that meet the requirements, including containing at least 95% organic ingredients.
No. Organic doesn’t mean gluten-free. The organic mixes described by Albert Heijn, Jumbo and Koopmans contain wheat or other gluten-containing grains. Check the ingredients and allergen information for the variety you’re buying.
That depends on the mix and the preparation instructions. Albert Heijn describes a way to prepare its organic multigrain mix using a plant-based drink and, optionally, apple sauce or an egg replacer. For another variety, check both the mix and the ingredients you need to add.
The packaging is the definitive source for the ingredients and allergens in the product you actually buy. Product information can change, so even if you’ve bought a mix before, check the latest ingredients list and any warnings about possible cross-contamination.