If organic is a must, choose a croissant whose organic label you can check on the packaging. Match the number of croissants and storage instructions to what your household will use: half a loaf is a different type of product, not a useful measure for croissants. Organic status alone tells you nothing about nutritional value or the ingredients that matter to you.
If organic production is a condition of your purchase, check the label on the specific packaging. According to the European Commission, the EU organic logo can only be used on products certified as organic by an authorised control body; terms such as plant-based do not, in themselves, tell you anything about this.
If you also check for allergens, plant-based ingredients or nutritional value, read the information for the specific variety you have chosen. For example, Jumbo lists wheat and gluten in its plant-based croissants; this product information does not automatically apply to other croissants.
First, check that the croissant meets your organic requirements. Then compare the quantity with how much you use, and read the ingredients, allergen information and nutritional details on the packaging you have chosen.
| What to look for | What to check when buying | Who is this most important for? |
|---|---|---|
| Verified organic status | Check the packaging for the EU organic logo, control code and origin information for the agricultural ingredients. | If organic is a must for me, I want to be able to check the label on these specific croissants. This is the top priority for around 25% of consumers. |
| Quantity and storage | Compare the number of croissants, the weight, the use-by date and storage instructions; check whether the packaging says they can be frozen. | In a small household, I don't want to be left with croissants I can't use in time. A suitable quantity is the top priority for around 33% of consumers. |
| Ingredients and allergens | Read the ingredients list and allergen information for the exact variety, even if it is labelled plant-based. | If I need to avoid certain ingredients or allergens, I want to be able to check what's in the croissant I've chosen. This matters most to around 25% of consumers. |
| Nutritional information | Compare fibre and salt on the same basis, for example per 100 g, and check the ingredients list if iodised salt is relevant to your choice. | If I'm choosing croissants instead of my usual bread, I want to take their nutritional value and the type of salt used into account. This is the main consideration for around 17% of consumers. |
A label such as plant-based does not describe the same quality as organic certification. Organic status alone also says nothing about fibre, salt or fat.
Check the organic label, ingredients, allergens and nutritional information separately on the packaging.
A pack containing several croissants may not suit the needs of one or two people. Whether you can store or freeze the remaining croissants depends on the instructions for that product.
Choose a quantity you can use in time, and read the storage instructions before buying.
According to the Voedingscentrum, bakers are not required to use baker's salt. So, a mention of iodised salt on one product tells you nothing about another croissant.
Check the ingredients list on the packaging you've chosen for iodised salt or baker's salt. If the product is unwrapped, ask which ingredients have been used.
Albert Heijn has a product page for AH Biologisch Croissants, sold in packs of four.
Jumbo lists a plant-based croissant in a pack of four, weighing 180 g in total.
Listings from Jumbo and Lidl describe Délifrance croissants in a 6 × 55 g size.
ALDI describes a butter croissant sold individually.
Check the packaging for the EU organic logo, control code and origin information for the agricultural ingredients. According to the European Commission, the logo can only be used on products certified as organic by an authorised control body; it is compulsory on most pre-packed organic foods in the EU.
Not automatically: the organic label relates to how the product is made, not to a set amount of fibre, sugars, fat or salt. Read the nutritional information for the specific croissant and compare values on the same basis, such as per 100 g.
No, plant-based and organic are different product qualities. Check the ingredients if you want to avoid animal-derived ingredients, and look separately for the organic label if this is a requirement for you.
Don't assume so: according to the Voedingscentrum, bakers are not required to use baker's salt. For packaged croissants, check whether iodised salt or baker's salt appears in the ingredients list. For unwrapped croissants, ask which ingredients have been used.
No, half a loaf is not a pack size for croissants. The Voedingscentrum classifies mini croissants as small bread rolls; when choosing croissants, look at the number of items, the use-by date and the storage or freezing instructions.
