Who are these choices relevant to?

Shoppers who look for organic certification

You want to serve crisps that are demonstrably organic. For pre-packed foods produced in the EU and sold as organic, Skal Biocontrole states that the EU organic logo is compulsory; check the other details on the packaging too.

Shoppers comparing nutritional values

You choose organic, but want to assess salt, fat and energy separately. The Netherlands Nutrition Centre recommends comparing products per 100 g, as the serving sizes shown on packs can vary.

Shoppers checking ingredients

You’re looking for a variety of flavours or types of crisps, while keeping guests with allergies in mind. Check the current ingredients list and any warnings on the packaging for each variety.

What should you look for when choosing?

Start by checking the organic label, then compare the nutritional information, and only then choose a flavour for your group. This helps you consider certification separately from what’s actually in the crisps.

What to look for What to check when buying Who it matters most to
Organic labelling Look for the EU organic logo and the control code on the packaging. Skal Biocontrole outlines the certification requirement for pre-packed foods produced in the EU and sold as organic. If organic is my starting point, I want to be able to check more than just a word such as ‘natural’ on the front. Around 42% of consumers prioritise this when making their choice.
Nutritional values and serving size Compare energy, fat, saturated fat and salt per 100 g, and also check how many grams you plan to serve. The Netherlands Nutrition Centre recommends comparing products per 100 g. When I’m buying several bags for a get-together, I want to know how their nutritional values compare without being influenced by different serving sizes. Around 33% of consumers prioritise this comparison.
Flavour, base and allergens Read the main ingredient, flavourings and allergen information, including any warnings about possible traces. When choosing crisps for guests, I want to find a suitable flavour and take known allergies into account. For around 25% of consumers, this is their first consideration.

Common mistakes

  • Assuming organic means better nutritional value

    The Netherlands Nutrition Centre says there is no general evidence that organic food is healthier than conventionally produced food. The organic label and nutritional values therefore answer different questions.

    First check the organic label, then compare the nutritional information for the crisps per 100 g.

  • Relying on words such as ‘natural’ or ‘artisan’

    These words don’t confirm that crisps are organically certified. An image of vegetables also doesn’t tell you what ingredients or nutritional values the product has.

    Look for the EU organic logo and control code on the pack, and read the ingredients list.

  • Comparing only the serving sizes on labels

    According to the Netherlands Nutrition Centre, serving sizes can vary between manufacturers. This means that per-serving values aren’t always a useful basis for comparing two bags.

    Use the per-100 g values to compare them, then separately consider how much you plan to serve.

  • Choosing a flavoured variety without checking for allergens

    Seasoned crisps and crisps made from a different base may contain different ingredients and warnings from plain potato crisps. For example, the Bio Today Hummus Chips Sweet Chili product listing mentions possible traces of celery, cereals containing gluten, milk, peanuts and soya.

    Ask your guests about any relevant allergies, and check the current packaging of your chosen variety just before serving.

Brands to compare

These product ranges show some of the differences you might find in organic crisps. Assess each flavour and pack individually.

AH Biologisch

Albert Heijn lists AH Biologisch Chips naturel, a 125 g pack of potato crisps with sea salt.

  • The product information shows an EU organic logo and control code, along with the ingredients and nutritional information.
  • Product information can change, so check the details on the pack you buy.

Jumbo Biologisch

Jumbo lists a 125 g pack of organic plain crisps under its own brand.

  • A plain variety gives you a familiar starting point for comparing ingredients and nutritional values.
  • Check the certification, ingredients, allergens and nutritional information on the current packaging.

Trafo Bio Organic

The Jumbo product listing describes Trafo Bio Organic potato crisps, 125 g, made with organically grown potatoes and sunflower oil.

  • The ingredients list makes the base of these plain crisps clear.
  • Check that this variety is available before planning to serve it; the listing said it was no longer part of Jumbo’s online range.

Bio Today

Bio Today Hummus Chips Sweet Chili, 75 g, are seasoned crisps made with ingredients including chickpea flour.

  • The product listing states that they contain 40% chickpea flour, so you can compare their base with potato crisps.
  • Jumbo lists 1,9 g of salt per 100 g for this variety and notes that several allergens may be present. Check the current pack if you’re buying for a group.

Lidl

Lidl lists 100 g packs of organic vegetable crisps, fried in sunflower oil, as an in-store product.

  • The listing specifies the type of crisps, pack size and oil used.
  • Check the packaging in store for the certification, full ingredients list and nutritional information.

Products on Joybuy

Related products will be available soon.

Frequently asked questions

How can I identify organically certified crisps?

Check the EU organic logo and control code on the packaging. According to Skal Biocontrole, the European organic logo is compulsory for pre-packed foods produced in the EU and sold as organic; the word ‘natural’ alone is not a substitute.

Are organic crisps automatically healthier than other crisps?

No. According to the Netherlands Nutrition Centre, there is no general evidence that organic food is healthier than conventionally produced food. So when comparing crisps, also check the nutritional information per 100 g and consider your portion size.

Can I compare vegetable crisps and potato crisps in the same way?

You can compare their nutritional values per 100 g, but check the ingredients too: vegetable crisps and potato crisps don’t necessarily have the same base. The name ‘vegetable crisps’ alone doesn’t tell you anything conclusive about their salt or fat content.

What should I check if a guest has an allergy?

Read the ingredients and allergen information on the current packaging for every variety you choose. Also look out for ‘may contain’ warnings; the Bio Today Hummus Chips Sweet Chili listed by Jumbo may contain, among other things, milk, peanuts and soya.

How should I store crisps after opening?

Seal the opened pack tightly or put the crisps in an airtight container. Albert Heijn’s product information recommends storing them in a sealed tin, while the Bio Today listing advises keeping them in a cool, dry, dark place.