Anyone with coeliac disease who wants to check both labels
You want to be able to check that the same snack is both gluten-free and organic by looking at its packaging. The product category or main ingredient alone isn’t enough.
If you have coeliac disease, choose organic crisps or a savoury snack only when you can check both the gluten-free and organic labels on the packaging. A potato ingredient or the word ‘natural’ confirms neither. Albert Heijn labels AH Biologisch Chips naturel and AH Glutenvrij Biologische zoute sticks as both gluten-free and organic. However, the sticks aren’t classic potato crisps, so always check the packaging of the variety you choose when you buy it.
You want to be able to check that the same snack is both gluten-free and organic by looking at its packaging. The product category or main ingredient alone isn’t enough.
You’re looking for potato crisps rather than another savoury snack, and you also check the gluten-free label on each variety. That way, the type of crisp you want remains part of your decision.
You’re looking at products from Albert Heijn, Jumbo or Lidl, but you don’t rely on a shop filter or product category to decide whether a specific pack meets both requirements.
For the variety you’ve chosen, first check the gluten-free label and then the organic label on the same pack. Only then compare the product type and nutritional information.
| What to look for | What to check when buying | Who is this important to? |
|---|---|---|
| Gluten-free label | Look for ‘gluten-free’ or an appropriate gluten-free certification on the current packaging. Also read the ingredients for that exact variety. | If I have coeliac disease, I want to see a clear gluten-free label for the crisps I choose. Having potato as the main ingredient isn’t enough; around 50% of consumers put this confirmation first. |
| Organic label | Check the EU organic logo and inspection code on the packaging; don’t rely on words such as ‘natural’ alone. | If I want to buy organic, I look for a verifiable organic label as well as the gluten-free label; for around 30% of consumers, this is their main additional requirement. |
| Product type and nutritional information | Once you’ve checked both labels, decide whether you want crisps or another savoury snack. If you like, compare the serving size and salt content per 100 g. | I’d prefer classic crisps to savoury sticks and want to be able to compare the nutritional information. For around 20% of consumers, this practical choice matters most once the labels have been checked. |
A potato-based product may also contain wheat: Pringles Nederland lists wheat flour in Pringles Original.
Check each flavour separately and read the ingredients and gluten-free label on the pack you’re buying.
An organic label relates to how a product is made, not whether it contains gluten. A product name such as ‘vegetable crisps’ doesn’t confirm this either.
Check the gluten-free and organic labels separately on the same pack.
Albert Heijn and Pringles point out that product information or recipes can change. So a previous purchase doesn’t necessarily tell you everything about the pack you receive now.
Read the label again, especially if the packaging or recipe has been updated.
Albert Heijn describes AH Glutenvrij Biologische zoute sticks as having both labels, but they’re a different shape from potato crisps.
After checking the labels, decide which type of snack you want and compare nutritional values, such as salt per 100 g, on the same basis.
Albert Heijn describes both organic ready-salted crisps and organic, gluten-free savoury sticks. They’re different types of snack.
Jumbo sells organic ready-salted crisps, as well as a range of gluten-free crisps and savoury snacks.
Lidl lists organic vegetable crisps as an alternative snack for anyone who isn’t looking for classic potato crisps.
Lay's has several crisp ranges, including classic crisps and MAX.
Pringles Original shows why you need to read the ingredients of a potato snack separately.
No. Organic and gluten-free are separate attributes. If you have coeliac disease, check the gluten-free label. For organic products, look for the EU organic logo on the same pack.
Under Commission Implementing Regulation (EU) No 828/2014, the label ‘gluten-free’ may be used when the food, as sold, contains no more than 20 mg/kg of gluten. So don’t rely solely on a main ingredient that’s naturally gluten-free.
No. The absence of wheat from an online ingredients list alone doesn’t give you the full picture of the pack you’ve chosen or the risk of cross-contamination. The Dutch Coeliac Association highlights the importance of the gluten-free label or the Crossed Grain symbol; always read the current packaging too.
Follow the storage instructions on the pack and seal it tightly after opening. The AH products described recommend storing them in a cool, dark and dry place. Also avoid contact with snacks containing gluten, for example by not sharing bowls.