Who are these choices relevant to?

Parents who want to check organic certification

If you choose organic crisps, you’ll want to see on the packaging what that claim is based on. The word ‘natural’ is no substitute.

Parents who want to plan a crisps snack

When choosing a snack for after school, they want to consider more than its organic origin: portion size and the amount of salt and fat matter too.

Households checking ingredients and allergens

If you’re choosing between crisps made from potatoes, maize or pulses, it’s important to check the current ingredients list, especially if someone needs to avoid an allergen.

What should you look for when choosing?

Organic certification and nutritional information answer different questions. First check the origin that matters to you, then read the label to see if the product suits your planned snack occasion.

What to consider What to check when buying Who it matters to
Organic certification Look for the EU organic logo, the control code and the agricultural origin statement. Don’t treat ‘natural’ as a synonym for ‘organic’. If I’m choosing organic crisps, I want to be able to check the certification on the packaging. For around 39% of consumers, verifiable origin is the top priority.
Portion size and nutritional information Compare the nutritional information per 100 g and per portion, especially the salt and fat content, and decide how much you want to serve. When serving crisps after school, I want to know how much will actually be eaten. Around 38% of consumers prioritise portion size and nutritional information.
Ingredients and allergens Check the ingredients list, declared allergens and any ‘may contain’ warning on the current packaging. If someone at home needs to avoid an allergen, I don’t want to rely on a dietary claim alone. Ingredients and allergens are the main concern for around 23% of consumers.

Common mistakes

The name of a type of crisps doesn’t tell you everything about its nutritional value or whether it’s right for your household. These differences make it important to check the label.

  • Assuming organic means nutritious

    Organic certification relates to how a product is made. It doesn’t mean the crisps are low in salt or fat.

    Choose organic if the product’s origin matters to you, and compare the nutritional information per portion too.

  • Thinking vegetable crisps count as a serving of vegetables

    Vegetable crisps contain other ingredients too. Jumbo states that Jumbo Biologisch Groente Chips met Aardappel contains 36% vegetables in varying proportions, as well as ingredients including oil and potato.

    Treat this variety as crisps with a different mix of ingredients. For a snack for children, the Voedingscentrum recommends fruit and vegetables as snack choices.

  • Relying on a dietary claim as a complete allergen check

    A gluten-free claim doesn’t rule out other allergens. For example, the product information for BioToday Linzenchips Zeezout states that it may contain celery, milk, peanuts and soya.

    Check the ingredients, allergens and any ‘may contain’ warning on the packaging every time you buy.

Brands to consider

These product ranges show how potato, maize, lentil and vegetable crisps can vary in their ingredients and labelling. Always check the information for the specific variety.

AH Biologisch

Albert Heijn lists an organic plain tortilla crisp made from maize.

  • The product information lists the EU organic logo, Skal control code 001920 and 78% maize flour.
  • Albert Heijn states that this variety may contain soya. Check the current packaging if you have an allergy.

Jumbo Biologisch

Jumbo lists both organic plain potato crisps and organic vegetable crisps with potato.

  • The ingredients listed for Jumbo Biologisch Naturel Chips are potato, sunflower oil and sea salt.
  • According to Jumbo, the vegetable variety also contains oil and potato. Consider the portion size and nutritional information separately from the vegetable name.

BioToday

BioToday Linzenchips Zeezout is an organic variety of crisps made with lentil flour.

  • The product information lists 43% lentil flour and 12 g of protein per 100 g.
  • The gluten-free claim doesn’t replace an allergen check: according to the product information, this variety may contain celery, milk, peanuts and soya.

Lidl

Lidl Netherlands lists organic vegetable crisps as an in-store product.

  • The product page describes a 100 g pack made with sunflower oil.
  • Lidl states that this product is only available in store and that range and availability may vary. Check the label there too.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

How can I check whether crisps are organic?

Look for the EU organic logo, control code and agricultural origin statement on the packaging. According to the European Commission, the EU organic logo may only be used if at least 95% of the ingredients of agricultural origin are organic and the other requirements have also been met.

Are organic crisps suitable as an everyday after-school snack?

Organic certification doesn’t automatically make crisps an everyday choice. For children aged 4 to 12, the Voedingscentrum recommends fruit and vegetables as snack choices. If you’re planning a crisps snack, consider the portion size, salt and fat separately.

Do I still need to check for allergens in organic crisps?

Yes. Organic certification doesn’t tell you whether a product is free from allergens. Read the current packaging, including any ‘may contain’ warning: according to the product information, BioToday Linzenchips Zeezout carries a gluten-free claim but may contain celery, milk, peanuts and soya.