Who is this choice relevant to?

Shoppers who prioritise organic

You want to be able to check that the crispbread is labelled organic, and are happy to check separately whether it comes in individual wrappers.

Shoppers who want individual portions

You take crispbread with you or use a pack a little at a time. So first check whether the portions are individually wrapped, then check separately whether the product is labelled organic.

Shoppers who compare labels

You compare the rye and sesame ingredients, fibre and salt per 100 g, or want to know which allergens and type of salt are listed for your chosen variety.

What should you look for when choosing?

First decide whether both organic ingredients and individual wrapping are essential. If you can compromise on one, compare the ingredients and nutritional information of the remaining options.

What to consider What to check when buying Who it matters to
Both organic and individually wrapped Check the same pack for both an organic label and individually wrapped crackers or portions. I want organic ingredients, but also separate portions I can take with me without opening the whole pack. Around 36% of shoppers prioritise this combination.
Organic ingredients Check the organic label, the proportion of wholegrain rye and any seeds in the exact variety. If I’m mainly concerned about where the ingredients come from, I can accept that I may need to check separately whether the portions are individually wrapped. Around 29% of shoppers prioritise organic ingredients.
Ingredients and allergens Check the allergen information for rye, gluten and any sesame; compare fibre on the same basis, per 100 g. If I need to avoid gluten or sesame, I need to know what’s in this exact variety, regardless of how it’s packaged. For around 21% of shoppers, ingredient and dietary considerations come first.
Salt and type of salt Compare salt per 100 g and check separately whether the type of salt used is listed. I want to compare the salt content and, if iodine matters to me, find out which type of salt was used. Around 14% of shoppers prioritise these considerations.

Common mistakes

  • Assuming organic means individually wrapped

    An organic label tells you nothing about how many wrappers are in a pack. So the pack you choose may not suit your need for individual portions to take with you.

    Check the organic label and the packaging format as two separate features on the current pack.

  • Assuming individually wrapped means organic

    Albert Heijn lists Bolletje Knackebrod sesame as individually wrapped. This does not prove that the product is organic too.

    Look separately for an organic label if that’s a requirement for your purchase.

  • Trying to work out the iodine content from the salt content

    The salt figure per 100 g doesn’t tell you which type of salt was used. According to the RIVM, organic bread is sometimes made with iodised salt and sometimes not; for a specific pack of crispbread, the product information is what matters.

    Check the ingredients or ask the manufacturer which type of salt is used in that particular variety.

  • Assuming wholegrain rye is gluten-free

    The organic rye varieties discussed contain gluten. A wholegrain label doesn’t change the allergen information.

    If you need to eat gluten-free, choose only a product explicitly labelled gluten-free and check the allergen information for the exact variety.

Brands to consider

Your Organic Nature

Ekoplaza describes a plain variety and a sesame variety of organic wholegrain rye crispbread.

  • The plain variety lists 94% organic wholegrain rye flour; the sesame variety lists organic rye and sesame.
  • Check the pack to see how the portions are wrapped. Rye contains gluten, and the sesame variety contains sesame.

Naturata

Ekoplaza describes the wholegrain rye variety reviewed as organically certified.

  • The product information lists wholegrain rye, 16.0 g of fibre and 1.5 g of salt per 100 g.
  • The product contains gluten and may contain sesame; check separately whether the pack contains individual portions.

Albert Heijn Biologisch

A rye crispbread variety with sesame displayed the EU organic logo and the code Skal 001920.

  • The product information listed 87% wholegrain rye flour and 9% sesame.
  • Albert Heijn marked this variety as discontinued. Before considering it, check a current pack for availability and individual wrapping.

Bolletje

Albert Heijn lists Bolletje Knackebrod sesame as an individually wrapped product containing 72 pieces.

  • The individually wrapped format is worth considering if you’re looking for separate portions.
  • Check separately for an organic label. This sesame product is not the same as the Bolletje Whole Grain product in the Joybuy selection below.

Wasa

Wasa Wholegrain is a rye variety for anyone mainly comparing ingredients and nutritional information.

  • Albert Heijn lists Wasa Wholegrain as 100% wholegrain rye, with 20 g of fibre per 100 g.
  • Check separately for an organic label and individual wrapping. The information for Wasa Wholegrain doesn’t automatically apply to Wasa Rustic below.

Crispbread on Joybuy

These two crispbread products are options if you’re also considering a standard variety. Check each product separately to see whether the current packaging meets your requirements for organic ingredients and individual portions.

Bolletje Whole Grain wholegrain crispbread, 265 g

Bolletje Whole Grain wholegrain crispbread, 265 g

An option if you want to compare wholegrain crispbread without assuming that it’s organic or comes in individual wrappers.

265 g pack. Check the organic label, how the portions are packaged and the allergen information on the current pack.

View on Joybuy
Wasa Rustic crispbread, 215 g

Wasa Rustic crispbread, 215 g

A standard crispbread variety to consider if you want to compare the ingredients and packaging format for yourself.

215 g pack. Read the information for Wasa Rustic itself: the details for Wasa Wholegrain don’t automatically apply to this variety. Also check the pack for an organic label and individual portions.

View on Joybuy

Frequently asked questions

How can I find crispbread that’s both organic and individually wrapped?

Check for both features on the same current product. Ekoplaza describes the Your Organic Nature and Naturata varieties discussed as organic; Albert Heijn lists a different product, Bolletje Knackebrod sesame, as individually wrapped. One feature doesn’t prove the other.

How can I tell if crispbread is organic?

Look for an organic label on the exact pack and check for the EU organic logo and inspection code, where listed. Don’t rely solely on words such as wholegrain or natural: on their own, these don’t indicate organic certification.

Do individual wrappers keep crispbread crisp for longer?

Individual wrappers let you open one portion without unwrapping the rest at the same time, but they don’t tell you how long the crispbread will stay crisp. Follow the storage instructions on your product’s packaging.

Does organic crispbread always contain iodised salt?

No. The organic label doesn’t tell you which type of salt is in a particular crispbread. The RIVM explains that organic bread is sometimes made with iodised salt and sometimes not. So check the ingredients of your chosen variety or ask the manufacturer which type of salt is used.

Which allergens should I check in rye crispbread?

At the very least, check the information for rye and gluten on the exact variety. The Your Organic Nature sesame variety discussed also contains sesame; other allergens that may be present vary by product. So check both the ingredients and allergen information on the current pack.