Snack lover who checks for organic certification
You want to know whether the complete crispbread with its chocolate coating is organic, not just the grains or cocoa. Look for the EU organic logo on the finished product’s packaging.
Choose ready-made chocolate-coated crispbread for an organic diet only if the finished product carries the organic certification mark. If you want to control how much chocolate you use, you can pair organic crispbread with organic chocolate of your choice. In either case, check the ingredients, allergens and nutrition information.
You want to know whether the complete crispbread with its chocolate coating is organic, not just the grains or cocoa. Look for the EU organic logo on the finished product’s packaging.
You’re looking for a combination of crispbread and chocolate, but also want to consider sugars, saturates and how much you eat. Compare the nutrition information for the specific variety.
You often eat crispbread instead of bread, so you check whether it contains baker’s salt. According to the Netherlands Nutrition Centre, adding baker’s salt to bread is not compulsory. So don’t assume crispbread contains it just because of the product category.
Choose this when: You find a pack that identifies the combined product as organic.
Trade-off: You have less control over how much chocolate is on each piece.
Choose this when: You want to check the organic certification of each product separately and add the chocolate yourself.
Trade-off: You combine the products yourself, so the amount of chocolate you choose matters too.
Choose this when: You’re mainly looking for crispbread to use regularly as a bread alternative.
Trade-off: This option doesn’t give you the chocolate coating you’re looking for.
| What to look for | What to check when buying | Who it matters to |
|---|---|---|
| Organic status | Look for the EU organic logo on the combined product, or check the certification on the crispbread and chocolate separately. | If I choose organic, I want to know whether the claim applies to my whole snack, not just one ingredient. For around 42% of consumers, the organic status of the product comes first. |
| Nutrition information and portion size | Compare sugars and saturates per 100 g and per portion, and check how many pieces you actually eat. | If I regularly have a sweet snack, I want to take the chocolate coating into account as well as the crispbread. Around 33% of consumers give this consideration top priority. |
| Baker’s salt and allergens | If you’re using crispbread instead of bread, check whether it contains baker’s salt and read the ingredients and allergen information for the exact variety. | If crispbread often replaces bread for me, I don’t want to assume it contains baker’s salt. The allergens in the variety I choose matter too. Checking the label is the top priority for around 25% of consumers. |
Organic grains or cocoa in a product name don’t, on their own, tell you whether the complete crispbread with its chocolate coating is organic.
Check which pack carries the EU organic logo: the ready-made snack, or, if you’re combining the ingredients yourself, both individual products.
The nutrition information for plain crispbread doesn’t automatically apply to the chocolate variety. According to the Netherlands Nutrition Centre, nutritional values can vary by brand.
Compare the sugars, saturates and portion size on the packaging of the snack you actually plan to eat.
If you regularly eat crispbread instead of bread, you can’t tell whether it contains baker’s salt just from the name or the organic label. The Netherlands Nutrition Centre says that adding baker’s salt to bread isn’t compulsory.
Read the ingredients list for the variety you’ve chosen and consider where crispbread fits into your overall diet.
Albert Heijn lists AH Organic Sesame Crispbread and AH Organic High-Fibre Crispbread with wheat flour.
Albert Heijn’s crispbread range includes Wasa varieties such as Wholegrain, High Fibre, Sesame and Sourdough Rye.
According to Ryvita, Original Crispbread is made with wholemeal rye flour, rye flour and salt.
Lidl Netherlands lists wholegrain crispbread and also offers an organic range.
Jumbo identifies the EU organic logo as a way to recognise organic products.
Check that the EU organic logo is on the packaging of the complete chocolate-coated crispbread. A claim that the cocoa or grains are organic doesn’t confirm that the combined product is organic.
No, the organic label doesn’t replace the nutrition table. For chocolate-coated crispbread, compare the sugars and saturates per 100 g and per portion of the variety you’ve chosen.
No, you can’t tell from the organic label. According to the Netherlands Nutrition Centre, adding baker’s salt to bread isn’t compulsory. If you often eat crispbread instead of bread, check the ingredients list for the specific product.
Yes. For a ready-made product, read the allergen information for the whole snack. If you’re combining the ingredients yourself, check the crispbread and chocolate separately. Ingredients can vary between varieties.